443 Media Specialist jobs in the United Arab Emirates

LocationAbu Dhabi Island And Internal Islands City

SpecialismMarketing / Digital Marketing / Advertising

The media specialist serves as the architect of cross-channel campaigns, strategically planning and optimizing paid and organic media placements to maximize brand reach. The professional analyzes audience demographics, platform algorithms, and engagement metrics to allocate budgets effectively across digital, broadcast, and print channels. The media specialist negotiates with vendors, manages programmatic ad buys, and A/B tests creatives to improve conversion rates while maintaining brand consistency. Working closely with content creators and analytics teams, the media specialist ensures every dollar spent delivers measurable ROI through sophisticated tracking of KPIs like CTR, viewability, and customer acquisition costs.
Beyond execution, the media specialist stays ahead of emerging platforms and format innovations—from connected TV to shoppable social media—adapting strategies to capitalize on shifting consumer behaviors. The role requires balancing data-driven decisions with creative thinking, whether refining targeting parameters for programmatic campaigns or troubleshooting ad delivery issues. The media specialist's expertise transforms marketing objectives into media plans that cut through the noise, driving both brand awareness and lead generation. Regular reporting to stakeholders demonstrates how media performance aligns with broader business goals, making the media specialist a vital bridge between marketing strategy and real-world results.

• Bachelor’s degree in Marketing, Communications, Media Studies, or related field.
• 2-5 years of experience in media planning, buying, or related roles.
• Strong knowledge of media platforms including digital, social, print, and broadcast.
• Proficiency with media analytics and reporting tools (Google Analytics, Facebook Ads Manager, etc.).
• Excellent negotiation and communication skills.
• Ability to analyze data and translate insights into actionable strategies.
• Strong project management and organizational skills.
• Familiarity with advertising technologies (DSPs, programmatic buying) is a plus.

Dubai, United Arab Emirates | Posted on 03/02/2025

Blue Ocean Corporation is a leading conglomerate and world leader in driving continuous growth and transformation across a multitude of industries and sectors. Our commitment to quality, innovation, and client satisfaction has propelled us to the forefront of the Consulting, Training and Conferences landscapes.

From our humble beginnings to our present status as a global market leader, we take pride in our global footprint and the transformative impact we have had on industries.

With over 25+ years of excellence in accelerating careers and transforming organizations, we are a trusted partner for our B2B and B2C clients.

• Design and implement a holistic social media strategy to drive brand awareness, audience engagement, and lead generation.
• Analyze market trends, competitor activities, and audience behavior to craft targeted strategies.
• Create a content calendar aligned with business goals, campaigns, and seasonal trends.
• Produce high-quality, platform-specific content, including text, images, videos, and infographics.
• Plan and execute short-form videos for platforms like Instagram Reels, TikTok, and YouTube Shorts.
• Collaborate with graphic designers, videographers, and other creatives to enhance visual storytelling.
• Oversee the day-to-day operations of social media accounts on various platforms.
• Ensure all platforms are updated consistently and optimized for growth.
• Monitor trends on each platform to ensure content relevance.
• Define campaign goals (traffic, engagement, conversions) and set measurable KPIs.
• Propose actionable strategies based on data analysis to improve performance.
• Respond promptly to comments, messages, and reviews to foster community engagement.
• Proactively engage with followers, influencers, and potential customers to build relationships.
• Ensure all content aligns with the brand’s tone, values, and objectives.
• Develop social media guidelines for consistent messaging across teams.
• Work closely with marketing, sales, and design teams to align social media efforts with broader campaigns.
• Partner with influencers and brand ambassadors to amplify reach and credibility.
• Experiment with emerging technologies like AR/VR for innovative social experiences.
• Keep up-to-date with algorithm changes, platform updates, and industry advancements to inform strategy.

• Proven experience managing multiple social media accounts for a brand or organization.
• In-depth knowledge of social media algorithms, trends, and best practices.
• Proficiency in social media and content creation tools.
• Excellent communication, copywriting, and storytelling abilities.
• Strong analytical skills for interpreting data and creating actionable strategies.
• Ability to multitask, meet deadlines, and manage multiple campaigns simultaneously.
• Experience in influencer marketing and partnerships.
• Basic SEO knowledge and how it applies to social media strategies.
• Strong knowledge of paid advertising strategies and campaign management.

Job Purpose:

We are looking for a creative and platform-savvy Social Organic Media Specialist to lead the brand’s presence across key social platforms. This role is responsible for growing and engaging our social community by identifying trends, planning content, and managing day-to-day interactions with our audience. You’ll work closely with the content and brand team to ensure our social media presence is relevant, timely, and aligned with brand identity.

Key Responsibilities:

• Platform Ownership:
• Develop and execute the organic social media strategy across key platforms (e.g., Instagram, TikTok, Snapchat, etc.).
• Trendspotting & Activation:
• Stay on top of social trends, new platform features, and cultural moments. Propose and activate trend-based content ideas that are both creative and brand-relevant.
• Content Calendar Management:
• Build and manage monthly organic content calendars, balancing evergreen, campaign, and trend-led content.
• Creative Collaboration:
• Brief and collaborate with the content team to deliver high-quality visuals, videos, and captions that align with the brand tone and messaging.
• Community Management:
• Monitor, moderate, and engage with the community across platforms, responding to comments and messages in a timely, brand-aligned manner.
• Performance Tracking:
• Support basic reporting of key social KPIs and community insights to evaluate performance and inform future content.

Qualifications:

• 2–3 years of experience in social media management or digital content creation
• Deep understanding of social media platforms, features, and algorithms
• Proven ability to ideate and activate trend-based content quickly
• Experience in community management and platform moderation
• Familiarity with social media tools (e.g., Sprout, Hootsuite, or native platform dashboards)
• Experience working with creative/content teams

Job Description We are looking for a driven Social Media Specialist to attract and interact with targeted businesses, virtual communities, and network users. Your Responsibilities:   

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
• Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
• Set up and optimize company pages within each platform to increase the visibility of the company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
• Collaborate with other departments to manage reputation, identify key players, and coordinate actions

• Proven working experience in social media marketing with a strong focus on Digital Marketing
• Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
• Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development, CRO, and SEO
• Knowledge of online marketing and a good understanding of major marketing channels
• B2B marketing experience is key.
• Solid understanding of each social media channel and how to optimize content that is engaging on each platform.
• Positive attitude, detail, and customer oriented with good multitasking and organizational ability
• Fluency in English & Arabic with demonstrated experience in Arabic and English campaigns.

Responsibilities:

• Dusting, sweeping, mopping, and washing floors, toilets, showers, tubs, driveways, windows, and counters.
• Vacuuming carpets, upholstery, and any other dusty surface.
• Cleaning all surfaces in the kitchen and bathroom.
• Making beds and fluffing pillows.
• Scrubbing and sanitizing all relevant surfaces.
• Handling all furniture and appliances carefully.

Qualifications:

A minimum of 1 year(s) of working experience is required. No minimum educational attainment is required for this position. Candidates must be at least 24 years old. Female applicants are preferred for this role.

- Develop eye-catching and impactful visual materials for print, digital, and social media, including brochures, presentations, website graphics, social media posts, and marketing collateral.

- Collaborate with marketing, sales, and other departments to translate brand and project objectives into compelling visuals.

- Create illustrations, icons, and infographics to enhance communication, engagement and edit videos/reels

- Maintain brand consistency across all design aspects, ensuring high-quality standards.

- Stay up-to-date on the latest design trends and technologies, exploring opportunities to incorporate them into our projects.

- Manage multiple projects simultaneously and meeting deadlines.

What you bring:

- 1-2 years of experience as a Graphic Designer.

- Hands on experience on Adobe Illustrator

- Strong understanding of design principles and best practices.

- Excellent eye for detail and a passion for creating visually stunning work.

- Ability to work independently and as part of a team, taking initiative and seeking feedback.

- Excellent communication and presentation skills.

- Knowledge of current design trends and a willingness to learn and adapt.

- Bonus points for experience in the real estate industry and knowledge of creating landing pages on WordPress and relevant design software (e.g., InDesign, Figma).

Note: Only the candidates who are already in Dubai will be called in for the interview.

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales

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Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider, whose suite of financial products includes the world's largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money. If you're looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.

• Be a part of the central social media team, own the @Binance Reddit account, and be responsible for account output, engagement, growth, and sentiment.
• Contribute to integrated marketing campaigns and priority brand partnerships on behalf of the social team.
• Produce and edit high-quality, engaging, original content for cross-platform use.
• Manage relationships with third-party creators, including project management, briefing, and feedback on deliverables.
• Monitor and leverage Reddit and other social media trends effectively.
• Drive creative social media campaigns, collaborating with design, content, marketing, product, and other teams.
• Measure, report, and analyze campaign performance across channels, and provide data-driven recommendations for improvement.
• Analyze social media landscape to supply actionable insights in real-time regarding hot topics, breaking news, and sentiment.
• Engage with communities through one-on-one and one-to-many conversations.
• Have fun

• 3+ years of experience in digital marketing or social media roles.
• Ability to work in a fast-paced environment with a 1-2 day turnaround on content.
• Experience in using video to document global events.
• Proven success in creating high-performing content on Reddit.
• Knowledge of Reddit trends and top-performing content types.
• Creative within brand guidelines.
• Video editing skills and project management experience.
• Keen understanding of the crypto market.
• Memes enthusiast.
• Clear, concise communication style with a creative or fun touch when appropriate.
• Strong sense of responsibility, self-motivated, results-oriented.
• Remote and startup experience is a plus.

We are immediately looking for an experienced and results-driven Paid Media Specialist to join our team at YAZ Media. You will be responsible for overseeing and optimizing paid media campaigns across multiple digital platforms to ensure maximum ROI for our clients. You will work closely with our creative, content, and account management teams to drive performance and deliver impactful results.

1. Develop, implement, and manage digital campaigns across multiple platforms (e.g., Google Ads, Meta Ads, etc.)
2. Multilingual should be fluent in Arabic & English both.
3. Conduct in-depth performance analysis of campaigns to ensure optimal results and ROI.
4. Provide detailed reports and insights to clients, highlighting key performance indicators (KPIs) and areas for improvement.
5. Collaborate with the creative and production teams to ensure campaign assets align with strategic goals.
6. Continuously monitor campaign performance, adjusting strategies as needed to meet objectives.
7. Stay updated with industry trends and best practices to keep campaigns innovative and effective.
8. Communicate effectively with clients, managing expectations and delivering exceptional service.

1. Proven experience in campaign management and performance analysis.
2. Strong analytical skills with the ability to interpret data and make data-driven decisions.
3. Proficiency in using digital advertising platforms (Google Ads, Facebook Ads, etc.).
4. Excellent understanding of performance metrics, KPIs, and reporting tools.
5. Strong attention to detail and a proactive approach to problem-solving.
6. Ability to work under pressure and meet tight deadlines.
7. Excellent communication and client management skills.
8. Relevant certification in digital marketing or a related field is preferred.
9. Experience in a digital media agency is a plus.

Join to apply for the Digital Media Specialist role at Crescent Petroleum

Join to apply for the Digital Media Specialist role at Crescent Petroleum

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• The Digital Media specialist is a multifaceted role combining the skills of a graphic designer, (SEO) Search Engine Optimiser, web developer and video editor. This individual will be responsible for creating visually stunning digital assets, optimising content for search engines, and supporting web development initiatives to enhance user experience and drive online engagement for all multimedia publications.

ESSENTIAL FUNCTIONS
Graphic Design:

• Design compelling and visually appealing digital assets, including banners, graphics, video editing, social media visuals, and other promotional materials, digital and physical.
• Ensure consistency in branding and messaging across all digital platforms.
• Collaborate with vendors and the Communications department to develop creative concepts and designs that align with campaign objectives and target audience.
• Manages and maintains a digital asset library of logos, pictures, video and press reports

SEO Optimization:

• Conduct keyword research and analysis to identify opportunities for improving search engine rankings and increasing organic traffic.
• Optimise website content, meta tags, and other elements for maximum visibility and relevance to target keywords.
• Monitor and analyse SEO performance metrics, identifying trends and opportunities for continuous improvement.

Web Development:

• Assist in the development and maintenance of company websites, implementing design updates and enhancements as needed.
• Oversees and maintains the company’s website (e.g. format and content) in order to keep abreast and accurate information.
• Collaborate with developers and vendors to ensure website functionality and performance meet best practices and user expectations.
• Stay informed about the latest trends and technologies in web development, recommending innovative solutions to improve website design and functionality.

Minimum Professional Experience Required

• 5 to 6 years of professional experience in digital media, with a strong focus on graphic design, video editing, SEO optimization, and web development.
• Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Solid understanding of SEO principles and best practices, with experience using tools such as Google Analytics
• Strong creative vision and attention to detail, with the ability to translate concepts into visually appealing designs.
• Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.

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• Seniority levelMid-Senior level

• Employment typeFull-time

• Job functionInformation Technology
• IndustriesSoftware Development and Design Services

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