What Jobs are available for Social Media Specialist in the United Arab Emirates?

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About Us

Foundedin 2003 ,LINKVIVAhasbuiltalegacyofunforgettableexperiencesacrosstheMiddleEast.Fromculturalfestivals toimmersivebrandactivationsandpublicspectacles,ourworkblendslogisticalexcellencewithcreativeambitiontoshapemomentsthatmatter.

Weare LINKVIVA —creatorsofexperiencesthatlivebeyondtheday.

OurEnergy(Values)–The5Ps

People –Werisebyliftingothers.

Positivity –Weseethelight,eveninchaos.

️ Passion –Weleadwithfireinthebelly.

• DigitalImpact-s shapeaudienceengagementwithreal‑timestorytelling,influencerpartnerships,andlivecontent .

Asa SocialMediaSpecialist ,youwillbethedigitalvoiceofthefestivalbefore,during,andaftertheevent.You’llworkwithcontentcreators,creatives,on‑groundproducers,andinfluencerstodeliverhigh‑impactcontentandliveactivations.You’llownthesocialmediaexperienceforoneoftheUAE’smostvibrantpublicfestivals.

• Develop&manageadynamicsocialmediacontentplanacrossInstagram,TikTok,andotherrelevantplatforms(pre,during,post).
• Engagetheonlinecommunityinrealtime—respondtocomments,moderateinteractions,fosterconnection.
• Collaboratewithdesigners,videographers,influencers,andon‑groundproducerstoproducefresh,relevantdailycontent.
• ️Ensurecontentalignswithbrandguidelines,toneofvoice,andcampaignobjectives.

Job Purpose:

We are looking for a creative and platform-savvy Social Organic Media Specialist to lead the brand’s presence across key social platforms. This role is responsible for growing and engaging our social community by identifying trends, planning content, and managing day-to-day interactions with our audience. You’ll work closely with the content and brand team to ensure our social media presence is relevant, timely, and aligned with brand identity.

Key Responsibilities:

• Platform Ownership:
• Develop and execute the organic social media strategy across key platforms (e.g., Instagram, TikTok, Snapchat, etc.).
• Trendspotting & Activation:
• Stay on top of social trends, new platform features, and cultural moments. Propose and activate trend-based content ideas that are both creative and brand-relevant.
• Content Calendar Management:
• Build and manage monthly organic content calendars, balancing evergreen, campaign, and trend-led content.
• Creative Collaboration:
• Brief and collaborate with the content team to deliver high-quality visuals, videos, and captions that align with the brand tone and messaging.
• Community Management:
• Monitor, moderate, and engage with the community across platforms, responding to comments and messages in a timely, brand-aligned manner.
• Performance Tracking:
• Support basic reporting of key social KPIs and community insights to evaluate performance and inform future content.

Qualifications:

• 2–3 years of experience in social media management or digital content creation
• Deep understanding of social media platforms, features, and algorithms
• Proven ability to ideate and activate trend-based content quickly
• Experience in community management and platform moderation
• Familiarity with social media tools (e.g., Sprout, Hootsuite, or native platform dashboards)
• Experience working with creative/content teams

Responsibilities:

• Develop and implement social media strategies across various platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
• Create engaging content including text, images, videos, and infographics.
• Monitor social media trends and competitor activity to optimize strategies.
• Interact with followers, respond to comments, and manage online conversations.
• Analyze performance metrics to gauge the effectiveness of social media campaigns.
• Collaborate with the marketing team to ensure cohesive messaging.
• Stay updated with the latest social media tools and techniques.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in managing social media platforms.
• Excellent writing, editing, and communication skills.
• Strong understanding of social media algorithms and performance metrics.
• Creative mindset with the ability to generate innovative content ideas.
• Proficiency in social media management tools and analytics software.

Job Description

We are seeking a highly skilled and experienced professional to manage our social media strategy, develop and implement paid marketing campaigns, and lead generation through market research.

Key responsibilities include:

• Develop, implement, and manage our social media strategy
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Buffer
• Attend educational conferences
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales, and Product Development teams
• Monitor SEO and user engagement and suggest content optimization

In addition to social media management, the successful candidate will also be responsible for:

• Leading generation through market research
• Continuous cold calling of prospective corporate clients
• Arranging sales meetings with prospective corporate clients
• Identifying service improvements or new services by remaining current on industry trends, market activities, and competitors

The ideal candidate will have:

• Proven working experience as a business development manager, sales executive, or a relevant role
• Experience in customer support is a plus
• Proficiency in MS Office and CRM software (e.g., Salesforce)

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development.

• Strong analytical and problem-solving skills
• Excellent communication and interpersonal skills
• Ability to work in a fast-paced environment and meet deadlines

We’re looking for a Content & Social Media Specialist to drive engagement, growth, and localization for Traze MENA’s digital presence. In this role, you’ll be responsible for managing social media platforms, creating compelling content, and optimizing website and landing page materials for both English and Arabic-speaking audiences. This is an opportunity to shape the company’s online voice, build brand awareness, and drive audience engagement through strategic content marketing.

Your success in this role will be defined by achieving these outcomes in the first 6-12 months :

• Successfully launch and manage Instagram, X (Twitter), and TikTok accounts.
• Develop and execute a content calendar that drives engagement, brand awareness, and follower growth.
• Track and analyze key performance metrics , optimizing content for better reach and interaction.

• Ensure website content aligns with the brand, is up to date, and optimized for SEO and user engagement .
• Develop landing pages that enhance conversion rates and localize content for both English and Arabic audiences.

• Create and localize high-quality text, visuals, and videos tailored to GCC & MENA markets .
• Work closely with the Creative Manager to ensure content aligns with branding and marketing goals.

• Establish and manage organic and paid collaborations with influencers and industry partners.
• Support Introducing Brokers (IBs) and partners with customized marketing content to enhance engagement and lead generation.

• Align content strategies with marketing campaigns and company-wide initiatives.
• Support internal teams in brand storytelling, event promotions, and social media amplification .

• Bachelor’s degree in Marketing, Journalism, Communications, or related fields .
• 2-4 years of experience in content creation, social media management, or digital marketing (Forex/Financial industry preferred).
• Proven experience managing social media platforms and content strategies for a fast-growing brand .

• Strong copywriting and storytelling skills, with the ability to create engaging content in both English and Arabic .
• Ability to analyze social media performance and optimize content accordingly.
• Proficiency in content scheduling tools (e.g., Hootsuite, Buffer) and CMS platforms for website updates.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Familiarity with SEO best practices, influencer marketing, and social media advertising .
• Ability to problem-solve and adapt in a fast-paced, digital-first environment.

• Experience in the Forex, financial markets, or trading industry.
• Prior work in localizing content for Arabic-speaking markets .
• Familiarity with graphic design and video editing tools to enhance content quality.

• 30 days annual leave + public holidays
• Health and optical cover
• Training opportunities
• Gym allowance
• Maternity and Paternity Leave
• Work from anywhere – up to 30 days
• Bonus structure in place

Social Media Specialist Job Location: Abu Dhabi, UAE. Mahad Information Technology is an emerging digital marketing agency based in Abu Dhabi, UAE. We’re seeking a talented social media specialist to enhance our online presence, manage our websites and job portals, and oversee our clients’ social media accounts. If you’re a creative, tech-savvy professional passionate about transforming digital brand images, join our team! Location: Abu Dhabi, UAE Agency: Mahad Information Technology. Type: Full-Time

Key Responsibilities: Social Media Management

• Build and expand Mahad IT’s presence on platforms like Facebook, LinkedIn, Instagram, TikTok, and more.
• Manage clients’ social media accounts, developing strategies to increase engagement and visibility.
• Schedule posts, monitor comments, and respond to enquiries promptly.

• Update content and enhance user experience on Mahad Group of Companies’ websites and job portals.
• Ensure social posts and job listings are visually appealing and optimized for engagement.
• Work with the tech team to implement features and resolve issues.

Content Creation

• Write SEO-optimised content for social media, blogs, and newsletters (e.g., job search tips, industry trends).
• Craft engaging captions, hashtags, and calls to action to drive traffic to job portals.

Graphic Design and Artwork

• Create stunning graphics, banners, and promotional materials using Canva, Adobe Photoshop, or Illustrator.
• Design branded visuals for social media, client campaigns, and Mahad Group of Companies’ MENA marketing efforts.

Analytics and Reporting

• Monitor social media performance with tools like Google Analytics, Meta Insights, and LinkedIn Analytics.
• Deliver monthly reports on engagement, follower growth, and website traffic, with actionable insights.

Campaign Management

• Plan and execute social media campaigns to promote job openings, events, or client services.
• Leverage paid advertising (e.g., LinkedIn Ads, Instagram Ads) to target UAE job seekers and employers.

• Proven experience as a social media specialist, ideally in recruitment or HR.
• Expertise in managing Facebook, LinkedIn, Instagram, TikTok, and other platforms.
• proficient in graphic design tools such as Canva, Adobe Photoshop, and Illustrator.
• Strong content writing skills with a focus on engagement and SEO.
• Experience with website management (e.g., WordPress) and job portals.
• Analytical skills to track and interpret social media and website metrics.
• Ability to manage multiple client accounts and multitask effectively.
• Must be based in the UAE.

• Familiarity with push notification tools like OneSignal or PushEngage for job alerts.
• Understanding of the MENA market and recruitment trends.
• Video editing skills (e.g., CapCut, DaVinci) for TikTok or Instagram Reels content.

• Competitive salary with performance-based bonuses.
• Access to training and professional development resources.
• Growth opportunities within an emerging digital marketing agency.

We are looking for a creative and results-driven Social Media Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing and executing social media strategies to enhance brand awareness, drive engagement, and generate leads. This role requires expertise in social media platforms, content creation, and analytics to effectively manage and optimize social media campaigns.

• Strategy Development:
  • Create and implement social media marketing strategies aligned with business goals and target audiences.
  • Develop content calendars and manage the overall social media content strategy.
• Content Creation & Management:
  • Design and produce engaging content for various social media platforms, including text, images, videos, and infographics.
  • Manage and update social media profiles, ensuring consistent branding and messaging.
• Campaign Management:
  • Plan, execute, and monitor social media campaigns to drive traffic, engagement, and conversions.
  • Analyze campaign performance and optimize strategies to achieve desired outcomes.
• Community Engagement:
  • Interact with followers, respond to comments, and engage with the online community to build relationships and enhance brand loyalty.
  • Monitor social media trends and industry developments to stay current with best practices and emerging trends.
• Analytics & Reporting:
  • Track and analyze social media metrics, including engagement, reach, and ROI.
  • Prepare regular reports on social media performance and provide insights and recommendations for improvement.
• Collaboration & Coordination:
  • Work with marketing, design, and content teams to ensure cohesive and effective social media campaigns.
  • Coordinate with external agencies or partners as needed for campaign execution and management.

2-3 years of experience in social media marketing, with a proven track record of successful campaigns.

Strong understanding of major social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and their advertising capabilities., Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, social media insights).

Excellent written and verbal communication skills., Creative thinking with a keen eye for design and content., Strong analytical skills and ability to interpret data to drive decision-making., Ability to work independently and manage multiple projects simultaneously.