727 Content Marketing jobs in Dubai

Overview

Our ideal candidate is a skilled marketing and communications professional responsible for developing and executing comprehensive marketing plans to drive hotel sales and revenue.

This role requires a strategic thinker with excellent communication skills, who can create engaging content, manage social media platforms, and analyze performance metrics to inform future strategies.

The successful candidate will have a strong background in marketing, public relations, or a related field, with experience in hospitality marketing or digital advertising preferred.

Responsibilities:

Location: London / Dubai

We are seeking a versatile marketing professional to support a wide range of content marketing initiatives at TGP International. Working within the B2B marketing team, which manages brand communications, PR, events and lead generation campaigns, you will report to the Director of Marketing & Communications and collaborate closely with the digital marketing manager and marketing coordinator. Your role will focus on crafting content that positions the agency as a thought leader in hospitality, F&B, placemaking and urban development. You'll produce both short- and long-form copy and support a variety of marketing activities across digital and physical channels. This role suits someone with excellent copywriting skills, a flair for design and storytelling, and the ability to adapt across different audiences and channels.

• Plan, write and edit content across channels, from thought leadership articles and SEO blogs to email newsletters and social media posts, ensuring alignment with brand tone and guidelines
• Develop a range of visual marketing assets including case study decks, website copy, landing pages, social media graphics and sales collateral
• Coordinate with colleagues to source project information, case studies and team insights for content development
• Maintain and update brand guidelines, company profiles and other core materials
• Work with designers and photographers to align copy and visuals for consistency and impact
• Implement SEO initiatives such as FAQ content, digital PR and backlink strategies, and track performance through website analytics and keyword monitoring
• Assist with website updates, CRM coordination (HubSpot) and other marketing functions as required

• Ability to manage multiple deadlines independently and deliver high-quality work efficiently
• Strong organisational and communication skills
• Fluent English. Arabic language skills are an advantage
• Excellent copywriting ability in both short and long form
• Proficiency in PowerPoint and Canva
• Experience with online content management systems (HubSpot preferred) as well as Google Analytics and Google Search Console
• An understanding of SEO best practices for copywriting and website content development

• Experience working with Asana or similar project management tools
• Background in B2B marketing
• Sector experience in F&B, hospitality or real estate

TGP International is an award-winning global hospitality agency with offices in London, Dubai, Riyadh and Cairo. We are defined by creativity, strategy and the craft of shaping concepts that endure. Our multidisciplinary team brings together designers, operators, strategists and marketers, combining collective expertise with flexibility to adapt to each client and project.

We create brands, destinations and experiences that are bold yet commercially grounded, with hospitality and food & beverage at their core. Our work spans concept development, advisory, interior and graphic design, brand storytelling, operational management and marketing strategy. Guided by market insight and trend-led thinking, we deliver solutions that are imaginative, practical and authentic—from restaurants and food halls to large-scale events and F&B master planning.

With a track record of hundreds of projects across more than 15 countries, we bring both global perspective and local relevance, always focused on creating moments that guests love, remember and return to.

TGP International Employee Benefits:

• Five-Day Work Week : Standard Monday to Friday schedule.
• Hybrid Work Arrangement: Three days in the office and two days working remotely.
• Incentive Plan : Company incentive scheme offering up to 10%—5% for introductions and 5% for successful closures.
• Annual Leave : 22 working days of paid annual leave, excluding weekends.
• Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
• Coaching & Mentoring: Structured professional development through a dedicated coaching and mentoring program.
• Annual Company Gathering: A global team event bringing together employees from all offices.
• Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.

We are seeking a highly skilled and experienced Digital Content Marketing Specialist to lead our online presence.

The ideal candidate will develop and implement a comprehensive digital marketing strategy to increase brand awareness, drive engagement, and lead generation across various online platforms.

Responsibilities:

• Create high-quality, engaging content for social media, blog posts, and other digital channels.
• Manage all digital marketing campaigns, including scheduling posts, responding to comments and messages, and monitoring analytics to track performance and optimize strategy.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to ensure our digital marketing strategy remains innovative and effective.
• Monitor and analyze the performance of digital marketing campaigns and make data-driven recommendations for continuous improvement.
• Build and maintain relationships with influencers, industry professionals, and other stakeholders to expand our online reach and enhance brand credibility.

Requirements:

• Proven work experience as a Digital Content Marketing Specialist in software industry or a related field.
• Demonstrated ability to create and manage engaging and effective digital marketing content that drives brand awareness and lead generation.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Creative thinker with a passion for staying ahead of digital marketing trends and implementing innovative strategies.
• Strong organizational and time-management skills to effectively manage multiple digital marketing channels and campaigns.

Experience:

• Digital Marketing: 3 years (Required)
• Campaigns Management: 3 years (Required)
• Familiarity with English Language
• Graduated in SE/CS/IT or relevant degree

Direct message the job poster from Keeta

• Develop and implement user growth strategies across multiple overseas delivery platforms, including but not limited to channel ad placement, content seeding, KOL collaborations, media partnerships, and offline promotions;
• Analyze data to identify growth opportunities and optimize performance across various channels;
• Collaborate with cross-functional teams to conduct A/B testing and experiments to improve user acquisition and retention metrics;
• Build and advance relationships with partners and KOCs to drive user growth;
• Stay updated on industry trends, best practices, and new game mechanisms and technologies related to user growth.

• Job Requirements:
• Extensive experience in overseas social media, with a solid understanding of the social market; prior internship experience in KOL operations in the Middle East market is preferred;
• Strong data analysis skills, clear work logic, and robust structured thinking, systematic thinking, and problem-solving abilities;
• Deep user insight and a strong user-centric perspective, capable of deep thinking and creatively proposing growth solutions;
• Results-oriented, able to fully utilize internal and external resources, proactively coordinate, and achieve results;
• Arabic and English can be used as working languages.

• Internship

• Internship

• Marketing

• Internet Marketplace Platforms

Dubai, Dubai, United Arab Emirates

Circles is a global technology company reimagining the telco industry with its SaaS platform, empowering telco operators to launch digital brands or refresh existing ones, accelerating their transformation into techcos.

Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Circles operates three distinct businesses:

• Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, powered by Circles' SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.
• Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions with a cloud-based Experience Cloud platform enabling enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.
• Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI, with a track record of backing industry challengers.

Role Overview

We are looking for an exceptional Marcomms & Brand Manager to lead brand-building and campaign execution for one of the boldest new digital telco brands launching in the MENA region. This is a high-impact B2C-facing role, reporting to the Head of Marketing, with end-to-end ownership of campaign strategy, execution, and local relevance.

The ideal candidate combines creative instinct with operational excellence, has deep experience in launching and scaling consumer brands in digital-first environments, and is passionate about crafting bold, culturally resonant stories that break through the noise.

What You'll Be Doing:

• Own brand campaign planning & execution: Lead the development and delivery of integrated brand campaigns, from big-idea development to in-market execution (including content and activations) that uphold a consistent, bold brand identity across all customer touchpoints
• Drive full-funnel marketing initiatives: Plan and execute high-performance campaigns across paid, owned, and earned channels (digital, social, ATL, etc.), driving awareness, engagement, and conversion
• Manage end-to-end campaign development: Oversee the full campaign lifecycle, from concept and briefing to asset development, deployment, and wrap-up, ensuring on-time delivery, effective coordination, and post-launch performance analysis
• Manage agency & creative ecosystem: Work with external agencies, freelance creatives, and internal design teams to prepare and deliver high-quality brand materials and content aligned to the marketing strategy
• Ensure brand & content quality control: Oversee the quality of work delivered by designers and copywriters, ensuring all outputs adhere to brand guidelines, tone of voice, and objectives
• Drive performance-driven brand campaigns: Assess, measure, and report on campaign effectiveness; leverage insights to refine messaging, optimize performance, and implement improvements
• Deliver a rolling calendar of marketing activities: Develop and manage a marketing activity calendar that supports ongoing GTM rollouts, offers, and experimentation in line with business priorities
• Support product & offer positioning: Translate product and commercial propositions into marketing narratives and visuals that resonate with target customers
• Bridge strategy & execution: Align cross-functional stakeholders between business goals and campaign execution, balancing long-term brand building with short-term wins
• Manage country marketing execution teams: Build and lead a lean marketing team while working with regional teams to adapt assets for local market resonance

Who You Are:

• 10+ years in brand marketing, campaign execution, or communications, ideally in fast-paced, consumer-facing digital environments (e.g., telco, e-commerce, tech, fintech, lifestyle)
• Proven track record of building and launching brands or leading high-impact campaigns in culturally diverse, digitally savvy markets
• Strong portfolio of integrated brand campaigns across digital, social, ATL, and content with measurable growth or cultural relevance
• Hands-on experience managing agencies, designers, copywriters, and cross-functional stakeholders
• Strong understanding of local consumer insights and translating them into resonant creative strategies
• Excellent project management skills with the ability to juggle multiple priorities and timelines
• Startup mindset: agile, hands-on, adaptable, and comfortable operating in ambiguity
• Experience in the MENA region is strongly preferred

Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

Data Protection and Privacy Statement: By submitting an application, you consent to Circles' Candidate Data Protection and Privacy Policy for recruitment purposes. You may withdraw consent at any time.

To all recruitment agencies: Circles will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program. Do not forward resumes to our jobs alias. Circles will not be held accountable for fees related to unsolicited resumes not uploaded via our ATS.

Employment type

• Full-time

Seniority level

• Mid-Senior level

Job function

• Marketing and Sales
• Industries
• Technology, Information and Internet

About Circles

Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to launch digital brands or refresh existing ones, accelerating their transformation into techcos. Circles partners with operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Circles operates three distinct businesses:

• Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, powered by Circles' SaaS platform, pioneering go-to-market strategies. It is the digital market leader in Singapore and has won awards for marketing, customer service, and innovative product offerings beyond connectivity.
• Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.
• Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.

We are looking for an exceptional Marcomms & Brand Manager to lead brand-building and campaign execution for one of the boldest new digital telco brands launching in the MENA region. This is a high-impact B2C-facing role, reporting to the Head of Marketing, with end-to-end ownership of campaign strategy, execution, and local relevance.

The ideal candidate combines creative instinct with operational excellence, has deep experience in launching and scaling consumer brands in digital-first environments, and is passionate about crafting bold, culturally resonant stories that break through the noise.

• Own brand campaign planning & execution: Lead the development and delivery of integrated brand campaigns, from big-idea development to in-market execution (including content and activations) that uphold a consistent, bold brand identity across all customer touchpoints
• Drive full-funnel marketing initiatives: Plan and execute high-performance campaigns across paid, owned, and earned channels (digital, social, ATL, etc.), driving awareness, engagement, and conversion
• Manage end-to-end campaign development: Oversee the full campaign lifecycle, from concept and briefing to asset development, deployment, and wrap-up, ensuring 100% on-time delivery, effective coordination, and post-launch performance analysis
• Manage agency & creative ecosystem: Work in close partnership with external agencies, freelance creatives, and internal design teams to prepare and deliver high-quality brand materials and content aligned to the overarching marketing strategy
• Ensure brand & content quality control: Oversee the quality of work delivered by designers and copywriters, ensuring all outputs adhere to brand guidelines, tone of voice, and campaign objectives
• Drive performance-driven brand campaigns: Continuously assess, measure, and report on campaign effectiveness; leverage insights to refine messaging, optimize performance, and implement improvements that drive stronger engagement and conversion
• Deliver a rolling calendar of marketing activities: Develop and manage a marketing activity calendar that supports ongoing GTM rollouts, offers, and experimentation in line with business and commercial priorities
• Support product & offer positioning: Translate product and commercial propositions into marketing narratives and visuals that resonate with target customers, ensuring sharp positioning and relevance
• Bridging strategy & execution: Ensure alignment with cross-functional stakeholders between business goals and campaign execution, balancing long-term brand building with shorter-term commercial wins
• Manage country marketing execution teams: Build and lead a lean and nimble marketing team while working closely with regional teams across creative, media, and analytics to adapt assets and strategies for local market resonance

• 10+ years of experience in brand marketing, campaign execution, or communications, ideally in fast-paced, consumer-facing (B2C) digital environments, e.g., telco, e-commerce, tech, fintech, lifestyle
• Proven track record of building and launching brands (zero-to-one experience) or leading high-impact campaigns in culturally diverse, digitally savvy markets
• Strong portfolio of integrated brand campaigns—across digital, social, ATL, and content—that have driven measurable growth or cultural relevance
• Hands-on experience managing agencies, designers, copywriters, and cross-functional stakeholders to deliver on marketing goals
• Strong understanding of local consumer insights and how to translate them into resonant creative brand and communications strategies
• Excellent project management skills; demonstrated ability to juggle multiple priorities, timelines, and collaborators with clarity and speed
• Startup mindset: agile, hands-on, adaptable, and comfortable operating in ambiguity
• Experience in the MENA region is strongly preferred

Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

By submitting an application for this position, you, as the applicant, or your authorised representative(s), consent to Circles' Candidate Data Protection and Privacy Policy. You also agree to the collection, use, and/or disclosure of your personal data by us solely for recruitment purposes as specified in the Policy. You acknowledge that you have read and understood the Policy, are aware of your rights regarding your personal data, and accept the terms relating to international data transfers, where applicable. You further understand that you may withdraw consent at any time, which may affect our ability to consider your application. In instances where your personal data or application is submitted by a third party, it is understood that such third party has been duly authorised by you to disclose the relevant personal data and provide consent on your behalf, and that you have been made aware of this Policy.

To all recruitment agencies: Circles will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program.

Please do not forward resumes to our jobs alias, Circles, employees or any other company location. Circles will not be held accountable for any fees related to unsolicited resumes not uploaded via our ATS.

Job Title: Communications, Marketing & Social Media Specialist, Based in Dubai

Industry: Agri-Food, Dairy & Juice (FMCG)

Brief: Looking for a dynamic, bilingual (Arabic/ English) professional with the fusion of creativity, digital, content curator and brand storytelling. Act as the primary point of contact and the heart of all marketing efforts, driving campaigns, content, digital activations well-established, renowned and UAE's leading Agri-Food, Dairy and Juice Brand.

Must be highly creative, forward-thinking, and fearless in generating out-of-the-box ideas. Must be a fast learner with extensive experience in agency and digital environments, adaptable under pressure, and able to collaborate seamlessly across teams. Positive energy, curiosity, and a can-do attitude is essential to thrive in a fast-paced, innovative environment.

• Create, adapt, and deliver compelling content for campaigns, product launches, and brand initiatives.
• Plan and execute end-to-end 360° campaigns (ATL, BTL, digital, trade), including in-store activations, seasonal campaigns, and sampling activities.
• Drive campaign strategy, communication touchpoints, and create impactful strategy decks, campaign reviews, and presentations.
• Manages the individual NPD briefs and project timelines.
• Lead agency and supplier management—developing briefs, managing deliverables, ensuring adherence to brand guidelines and deadlines.
• Oversee packaging, POS, trade materials, and BTL activations to ensure consistent brand messaging.
• Craft high-quality bilingual (Arabic/English) copy across social, print, and digital channels.
• Use insights and trends to inspire fresh campaigns, innovative product concepts, and creative packaging.
• Have an artistic eye for creativity and emerging trends.

• Lead the Brand's presence across Meta, TikTok, YouTube, LinkedIn, X, and any other emerging platforms.
• Manage digital campaigns, content calendars, performance metrics, and agency collaboration.
• Oversee community management, SEO, website optimization, and eCommerce initiatives.
• Ensure social media KPIs are met, driving engagement, conversions, and consistent growth.
• Stay ahead of AI developments and digital trends to ensure content is modern, relevant, and engaging.

• Monitor competitor campaigns, packaging, digital activity, and category innovations.
• Provide actionable insights on market trends, cultural shifts, and consumer behaviour.
• Support research analysis (market share, pricing, penetration, brand health).
• Deliver monthly competitor and category reports with clear, actionable recommendations.

• Support annual and campaign budget planning, ensuring projects remain on target.
• Monitor spending versus forecasts and reconcile with finance.
• Ensure campaigns are delivered within budget while maintaining high-quality results.
• Manage the business in the achievement of KPIs for all portfolios: Market Share, Gross Margin, Awareness, Trial, Equity.

• Bachelor's degree in marketing, Communications, Business, or a related field.
• 3–5 years' experience in FMCG marketing, brand management, or agency account management.
• Hands-on experience in budget tracking, campaign reporting, and ROI analysis.
• Knowledge of Meta Business Suite, Google Analytics, and other digital platforms.
• Fluent in English and Arabic.
• Career progression with a reputable FMCG company in the Middle East with evidence of well-developed marketing skills.
• Proven track record of delivering results in a competitive environment.
• Creative thinker with strong digital, campaign, and content expertise.
• Excellent bilingual (Arabic/English) writing and storytelling skills.
• Strong project management skills with the ability to multitask and deliver under pressure.
• Data-driven mindset; able to translate insights into actionable marketing strategies.
• Collaborative communicator who thrives in cross-functional and multicultural teams.
• Tech-savvy, trend-aware, proactive, and solution-oriented.

• Associate

• Full-time

• Marketing, Art/Creative, and Writing/Editing

• Dairy Product Manufacturing
• Food and Beverage Manufacturing
• Food and Beverage Services

Dubai, United Arab Emirates 23 hours ago

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Job Title: Marketing & Communications Expert

The Marketing Specialist will play a key role in supporting the regional marketing plan, developing and executing campaigns across social media, paid channels, email, and website.

• Marketing Planning & Campaigns
• Support the development and execution of the regional marketing plan using multiple tactics.
• Assist in managing digital and offline campaigns across social media, paid channels, email, and website.
• Contribute to demand generation activities that build brand awareness and sales pipeline.
• Content Development
• Create engaging content for social media and marketing campaigns.
• Draft interview briefs, media responses, and press materials as required.
• Adapt messaging to align with brand voice and resonate with local audiences.
• Event Marketing
• Support the execution of marketing events including customer events, conferences, workshops, and webinars.
• Coordinate event logistics, branding, and on-site requirements to ensure smooth delivery.
• Digital Marketing
• Assist in managing paid campaigns (Google Ads, LinkedIn, email, etc.).
• Run targeted email campaigns and nurture programs through marketing automation and CRM tools.
• Track, report, and help optimize lead generation efforts across digital channels.
• Analytics & ROI
• Monitor campaign and event performance against KPIs.
• Provide insights and recommendations to improve marketing effectiveness and ROI.
• Collaboration & Stakeholder Management
• Partner with Global Marketing, sales, leadership, and cross-functional teams to ensure alignment with business goals.
• Coordinate with external vendors, agencies, and partners to deliver marketing programs.

Benefits include working in a global, diverse environment; being part of a winning team with a commitment to sustainability; and having the opportunity to make a positive impact on the world.

We are seeking a skilled Marketing Communications Specialist to develop compelling content and drive marketing strategies.

The successful candidate will craft engaging copy for CRM campaigns, including push notifications, SMS, and email communications. They will also develop content for new product features in collaboration with the product team.

• Crafting compelling content for marketing campaigns
• Developing content for new product features
• Collaborating with cross-functional teams to achieve marketing goals

• Bachelor's degree in Marketing, Communications, or a related field
• Excellent speaking and writing skills in English and Arabic
• Proficiency in writing clear, engaging, and grammatically correct content
• Familiarity with digital marketing tools and design software

We offer a comprehensive package to support your growth and well-being, including extra vacation days, free credits, and opportunities for continuous learning and career development.