371 Content Strategy jobs in the United Arab Emirates

Content Strategy & Governance Specialist

eCommerce Jobs

UAE-Dubai

Contract / 6 Months

Negotiable

Dubai Some travel to Saudi Arabia required

6-month initial contract with extensions

I am looking for a Content Strategy & Governance Specialist to support a high-profile digital transformation project. In this role, you will review, validate, and enhance existing content processes, structure, taxonomy, and metadata strategies, while creating new deliverables to ensure a robust, scalable content framework.

Key Responsibilities:

• Review and refine existing deliverables related to content operations, taxonomy, tagging strategy, and content models.
• Create new deliverables including content types inventory, migration strategy, and content authoring guides.
• Analyze interview notes, brand documentation, and audience insights to inform content strategy.
• Conduct stakeholder interviews (4-6 individuals) to validate and enhance content structure and processes.
• Develop a baseline content inventory including sources, content types, and owners.
• Define evaluation criteria for content assets and prioritize content types for migration.
• Partner with the client and design team to create content models for AEM developers.
• Recommend revisions or additions to taxonomy and tagging strategies based on asset evaluation.
• Provide guidelines for content migration to DAM and AEM, and support the client team in CMS content entry.

Qualifications & Skills:

• Proven experience in content strategy, governance, and digital transformation projects.
• Strong knowledge of content management systems (AEM, DAM, or similar).
• Expertise in taxonomy, metadata, tagging strategies, and content modeling.
• Experience conducting stakeholder interviews and translating insights into actionable recommendations.
• Excellent analytical, organizational, and communication skills.
• Ability to work collaboratively with cross-functional teams, including design and development.

Effective content is a powerful tool for business success.

• Audit and map content production across multiple touchpoints to optimize resource allocation and improve efficiency.
• Develop and implement personalized content strategies using AI tools to drive customer engagement and loyalty.
• Evaluate the impact of automated content initiatives and identify opportunities for growth and improvement.

• Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field.
• 5–7 years of experience in content operations, content strategy, marketing automation, or lifecycle marketing.
• Proven track record in delivering data-driven content at scale and driving business results.
• Expertise in personalization, editorial, CRM, SEO, performance, and UX copy production.

Skill Set:

• Personalization
• Editorial Content
• CRM
• SEO
• Performance Copy
• UX Copy Production

We are seeking a seasoned Technical Documentation Specialist to spearhead our documentation efforts.

This is an opportunity for a skilled writer and editor to craft high-quality, user-friendly content that supports our products.

The ideal candidate will have extensive experience in Node.js, leadership, and coding skills.

The successful candidate will be responsible for:

• Developing and maintaining accurate and up-to-date documentation
• Crafting engaging guides, FAQs, and other supporting materials
• Staying abreast of community questions and issues and improving documentation accordingly

This role requires strong collaboration and communication skills, as well as the ability to work effectively in a remote environment.

A minimum of 2+ years of experience in a similar role is required.

Position overview

This multifaceted role blends the strategic depth of B2B PR with the creative power of content marketing and storytelling. Positioned at the intersection of brand amplification and narrative excellence, this role is responsible for elevating both our clients' campaigns and our own brand voice across owned and earned channels.

You will lead communications for high-impact campaigns, particularly centered around record achievements, crafting emotional and culturally relevant stories that drive visibility, brand affinity, and media engagement.

At the same time, you'll shape our B2B thought and content strategy that reinforces our value in the marketplace and contributes to revenue growth by integrating PR services into client offerings.

This role is ideal for someone who can create a narrative from numbers, develop integrated PR and content strategies, liaise confidently with media, amplify messaging across platforms, and bring both creativity and structure to campaign delivery.

Core Responsibilities:

B2B PR & Brand Positioning

• Create case studies, articles, and multimedia content to showcase client success and record-breaking highlights.
• Develop and execute PR strategies, securing coverage across business, trade, and lifestyle media.
• Write and pitch press releases, features, executive profiles, and thought leadership pieces.
• Identify opportunities for commentary, awards, and panel appearances.
• Support storytelling for launches, partnerships, milestones, and executive visibility.

Content Marketing & Campaign Storytelling

• Develop compelling campaign narratives for B2B and B2C audiences.
• Translate complex messages into accessible, impactful storytelling.
• Ensure consistent messaging across creative, social, and media assets.
• Integrate PR and content into full campaign lifecycles with tracking and reporting
  .

Earned & Owned Channels

• Manage strategies for owned content (web, social, newsletters) and earned media.
• Plan and deliver editorial calendars around campaigns and media trends.
• Monitor and report media impact, engagement, and ROI
  .

Client Campaign Support

• Activate client record-breaking moments across PR and media channels.
• Advise clients on storytelling, press pitching, and campaign amplification.
• Support proposals, pitches, and presentations with PR insights.
• Provide media toolkits and outreach materials for earned coverage.

Collaboration & Operations

• Work with internal teams to ensure consistent messaging and risk awareness.
• Support commercial and marketing teams with sales content and assets (English & Arabic).
• Lead PR planning, performance tracking, and post-campaign reporting.

Experience & Skills

Required Experience:

• Fluency in English and Arabic (Reading, Writing, Speaking) is a
  must
• 4+ years in public relations, content marketing, or communications — preferably in a hybrid role serving B2B and/or integrated brand campaigns.
• Demonstrated success in securing earned media placements and building content campaigns that drive audience engagement.
• Proven track record in crafting compelling stories from data, events or brand milestones with a human-led angle.
• Experience working directly with clients and cross-functional internal teams.
• Familiarity with media monitoring tools, press platforms, content calendars and analytics dashboards
• Salesforce and Marketing Cloud experience preferred but not essential

Key Strengths:

• Strategic thinker with a hands-on approach to content development and media engagement.
• Excellent written and verbal communication skills with a keen editorial eye.
• A people person who can excel in a client-facing role while providing useful advice to get the most out of the record-breaking experience.
• Adept at juggling multiple projects, stakeholders, and deadlines across international markets.
• Results-oriented with a passion for meaningful storytelling that connects with audiences and delivers measurable impact.

We are looking for a talented individual to lead our sports and esports content strategy across multiple platforms. As a key member of our team, you will be responsible for creating engaging content that drives excitement around match days and promotions.

• Cover top moments and trending stories across football, UFC, basketball, CS, Dota, Valorant, and more.
• Plan and create compelling content for various social media channels.
• Develop engaging posts around odds, promotions, daily deals, and competitions.
• Build buzz during match days, playoffs, and major sporting events.
• Write in a clear, conversational tone that resonates with fans and bettors.
• Stay ahead of the curve on sports calendars, social trends, and real-time content opportunities.

• Deep passion for sports, esports, and betting culture.
• Native or near-native English writing skills with a strong sense of voice and tone.
• Experience running or contributing to social media accounts, whether brand or personal.
• Ability to create and curate diverse formats: memes, highlights, graphics, short videos, stats, and more.
• Solid understanding of odds, betting principles, and responsible gaming.
• Highly proactive and independent, yet collaborative with cross-functional teams.

• A competitive salary with performance-based incentives.
• The chance to be part of an innovative, fast-paced company with a global audience.
• A dynamic and supportive remote work environment.
• Real opportunities for professional growth and development.
• Equipment reimbursement so you can work your best.

Creative Director Role

Binance's global blockchain ecosystem is seeking a seasoned Creative Director to spearhead storytelling and content development.

• This position positions the company as a trusted, engaging, and culturally relevant voice in crypto and Web3.

As a content creator, you will be responsible for sharing our platform through authentic content on your preferred channels.

Create engaging posts, articles or videos that explain how our platform helps hiring teams achieve their goals.

Inspire your audience to explore our platform and sign up for a free account.

Provide valuable feedback and ideas to improve our messaging and reach.

Work independently and earn based on the impact of your referrals.

As a skilled content creator, you will be responsible for producing high-quality content across various platforms to support our team's projects.

Your primary goal will be to develop engaging and informative content that meets the needs of our target audience.

• Create a wide range of content, including press releases, social media posts, blog articles, website copy, talking points, and short video scripts.
• Research topics quickly and accurately to ensure content is informative and engaging.
• Adapt your writing style and tone to fit the specific project and target audience.
• Optimize content for search engines (SEO) and social media platforms.
• Collaborate with colleagues to ensure content aligns with project goals.
• Proofread and edit content to ensure accuracy and clarity.