87 Content Strategy jobs in the United Arab Emirates

Job Description: Media Marketing Specialist
Location: Remote
Work type: Full-Time
Company: SeaRates
Conditions: Three-month trial with option to extend indefinitely
About SeaRates
SeaRates.com, under the umbrella of DP World (DPW), revolutionized the freight marketplace with its online platform. Operating akin to digital marketplaces like Airbnb or Hotels.com, SeaRates acts as an intermediary, connecting buyers (Beneficial Cargo Owners) and sellers (Freight Forwarders and NVOCCs) in the freight industry. It offers a suite of services for both parties, ranging from booking and tracking shipments to financial solutions like credit facilities and carbon emission credit options.
About the Role:
We are seeking a creative and results-driven Social Media Marketing Specialist to lead and execute our digital presence across platforms. In this role, you will develop and manage content strategies that highlight our logistics capabilities, customer success stories, and technology-driven solutions. You will be responsible for growing engagement, driving brand visibility, and supporting lead generation efforts across LinkedIn, Instagram, YouTube, and other relevant channels.
Key Responsibilities:
• Develop and execute a comprehensive social media strategy aligned with business objectives, leveraging platforms such as Google Ads, Uber Ads, Facebook, Instagram, and other relevant channels.
• Establish and manage advertising budgets, creating performance-driven campaign plans to maximize ROI.
• Design and maintain a cohesive brand identity using Canva and other design tools, ensuring consistency across all digital assets.
• Prioritize and nurture leads using market intelligence, analytics, and account-level opportunity assessments to improve bid success rates.
• Collaborate cross-functionally with partners, industry event organizers, product and technical teams for customer insights, and commercial teams for pricing strategies and marketing initiatives.
• Create and schedule compelling B2B-focused content—posts, videos, infographics—tailored to the logistics and freight forwarding sectors.
• Manage and monitor daily activity across multiple platforms including LinkedIn, Instagram, YouTube, Facebook, and X (Twitter).
• Track campaign performance through KPIs and analytics, and continuously refine strategies for better engagement and conversion.
• Actively engage with followers, respond to inquiries, and build a vibrant digital community around the brand.
• Stay current on industry trends, platform updates, and competitor activity to inform content and strategy.
1

• Geographic responsibilities include but not limited to: Spain, France, United Kingdom, United States, Mexico, Canada, Caribbean, Honduras, El Salvador, Brazil, Argentina, Chile, and Colombia.
• Special Project – Global Freight Summit (GFS):
o Lead promotional efforts for SeaRates’ flagship event, taking place in November in Dubai, by driving attendance from freight forwarders and commodity traders—key to the event’s impact and success.
o Oversee the design and maintenance of the event website, ensuring it is visually appealing and informative.
o Manage the GFS Instagram account, including setting up an Instagram store and promoting sponsorship opportunities.
o Proactively engage and motivate companies to participate and sponsor the summit.
Qualifications:
• 5+ years of experience, in a related marketing field with supply chain or logistics role is preferred.
• Strong communication and interpersonal skills, with a proficiency in English, Spanish and preferably, French.
• Ability to conduct detailed research and present findings clearly.
• Competency in handling data and managing multiple tasks effectively.
• Advanced skills in data extraction from CRM, Excel or other data sources.
• Proficient in Microsoft Office Suite and familiar with CRM software.
• Demonstrated interest in logistics, supply chain management, or a related industry. • Ability to travel.
Key Performance Indicators:
• Volume of logistics inquiries received and successfully resolved
• Conversion rate of freight forwarders into active members of the Digital Freight Alliance
• Growth in social media following for the SeaRates Global Freight Summit
• Number of companies engaged and confirmed to participate in the SeaRates Global Freight Summit
• Revenue generated from successfully awarded bids with Beneficial Cargo Owners (BCOs)

We are looking for a creative and results-driven Digital Marketing Executive to enhance our online presence, engage with our audience, and generate leads through various digital platforms. The ideal candidate will assist in content creation, online engagement, and digital advertising efforts.

Key Responsibilities:

• Develop, share, and publish engaging daily content to connect with and grow our online community.
• Monitor and moderate user-generated content, ensuring compliance with community guidelines and company policies.
• Engage with potential clients through social media to capture and nurture leads.
• Track, analyse, and record social media performance data while maintaining best practices.
• Assist in planning and executing online advertising campaigns across social media and other digital platforms.

Required Education & Qualifications:

• Bachelor’s degree in marketing, Communications, Digital Media, or a related field.
• Certifications in digital marketing, social media management, or related fields.

Required Experience:

• Prior experience in digital marketing, social media management, or content creation.
• Hands-on experience with social media platforms and their advertising tools.
• Experience in lead generation and customer engagement through digital channels is a plus.

Skills Required:

• Strong understanding of social media trends, algorithms, and engagement strategies.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret performance data and optimize strategies.
• Creativity in content creation and campaign execution.
• Ability to multitask and work in a fast-paced environment.

We are looking for a highly creative Digital Marketing Executive to assist in planning, executing, and optimising our digital marketing strategy for Zendy.

Zendy is an AI-powered research library created to remove barriers to access to academic literature, equipping everyone with the resources they need in a world where the acceleration of research is key! Our mission is to support researchers and students around the globe to find easy and affordable access to academic content and AI tools.

Working at Zendy, you’ll collaborate with a team of marketers, engineers, developers, and user experience managers to shape the future of the global scholarly community. Being a part of Zendy means becoming part of something bigger: inspiring positive change in the world while growing in your career.

The role

You will be responsible for planning and monitoring the company’s presence across a broad range of digital marketing channels (search engines, social media, email, and others).

Some of your responsibilities will include:

• Contribute to the planning and execution of the digital strategy
• Execute the social media calendar (including graphics and short videos)
• Keep track of the digital marketing budget
• Understand SEO best practices and Google Search Console
• Set up and monitor, and report on conversions, pixels, and event tracking
• Support in the creation of content (news, email campaigns, blogs, etc.)
• Support in the design of assets

You are

Punctual and reliable, able to work with minimal supervision and enjoy team collaborations. You are highly creative with an analytical mind, coupled with strong attention to detail and research skills.

Job qualifications

• 3+ years professional experience, preferably within an international organisation
• Successfully managed social media channels and paid online campaigns
• Knowledge of web analytics, like Google Analytics
• Ability to create graphics for social media, including short videos
• Minimum of a Bachelor’s degree in a relevant field
• Fluent or native oral and written communication skills in English
• Strong organisational skills, including multitasking and attention to detail
• Cross-cultural inclusivity and adaptation

Desired extras

• Professional experience within the higher education sector

The Digital Marketing Executive will support the development and execution of integrated digital marketing campaigns across multiple channels, including paid and organic search. The role involves tracking and reporting performance, implementing on-page and off-page SEO strategies, conducting keyword research, and using insights to optimise campaigns. The position requires a strong understanding of Google tools and a commitment to data-led decision-making to enhance the digital reach of high-profile events.

KEY ACCOUNTABILITIES:

Launch & optimize paid campaigns (Google Ads, Meta, etc.) Develop and execute integrated digital marketing campaigns for exhibitions, targeting sponsors, exhibitors, delegates, and visitors.

Create and manage digital lead generation plans, collaborating with teams to optimise marketing strategies.

Forecast and manage digital marketing budgets, aligning with event cycles and marketing timelines.

Implement tracking for all campaigns Ensure consistent tracking is implemented across all internal and external campaign forms.

Test different campaigns Conduct A/B testing of creatives and messaging to optimise performance across audience segments.

Monitor performance of digital campaigns Drive digital acquisitions and reduce cost per acquisition across all attendee groups.

Lead digital marketing activities at events Ensure real-time campaign optimisation, on-site visibility, and audience engagement.

Enhance website traffic, user experience, dwell time, and page views Improve key website metrics using insights derived from analytics tools.

Actively contribute to team discussions. Share innovative ideas to enhance campaign performance, processes, and digital outcomes.

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Minimum Qualifications and Knowledge:

• Degree in marketing, digital marketing, computer science or a related field (or equivalent practical experience).

• 2-3 years of experience in digital campaign execution and tracking.

Job-Specific Skills:

• Google Analytics 4 (GA4) and Google Tag Manager (GTM) certification (or proven hands-on experience).

• Experience with tracking and report insights.

• Set up conversion tracking pixels (Google Ads, Meta Pixel & more).

• Proactive problem-solver: Identifies tracking or campaign gaps before they impact reporting.

• Detail-oriented: Ensures every campaign is working properly and delivery the results.

• Collaborative: Be a team player and create relationships with the marketing teams.

• Adaptable: Thrives in fast-paced environments with shifting priorities (e.g., campaign launches).

dmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.

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Dubai, United Arab Emirates | Posted on 08/21/2025

1. B2C and B2B Lead generation using aspects of Digital Marketingcomponents such as SEO, Social media marketing and ads

management, Emailmarketing, WhatsApp API and SMS marketing, SEM (Search Engine Marketing). 2. Should have experience in driving Lead generation campaigns,social reach activities in LinkedIn, Ad copy, Bidding strategy, LinkedIn

ads,Google ads 3. Social media paid campaigns and optimization to minimize costper click, Lead generating campaigns 4. Landing page creation / Optimization. 5. Keyword research, Identifying qualified keywords, Targetedkeyword ranking improvement, using On-page & Off-page SEO strategy. 6. Coordinate with design creators (inhouse staff and agencies) and execute content-driven campaigns. 7. Bilingual (English & Arabic) is a plus.

• 2. Job Location: Dubai, UAE
  
• 3. 3+ years of experience in digital campaigns, events, demandgeneration and hands-on execution of paid campaigns (Must)
  
• 4. English & Arabic ( bilingual )
  
• 5. Experience running campaigns across paid digital and socialchannels. (Adwords, Display, Facebook, LinkedIn, Twitter)
  
• 6. Knowledge of digital marketing including SEO, social mediamarketing, email marketing, marketing automation, marketing analytics and CRMtools such as Google Analytics
  
• 7. Strong ability to build models and reports, study performancemetrics across the entire funnel, and use data-driven insights to deliverresults.
  

Job Description: Digital Marketing Executive

The Digital Marketing Executive is responsible for developing, implementing, and managing digital marketing campaigns to promote a company’s products or services. This role involves leveraging various digital channels such as social media, email, search engines, and websites to drive brand awareness, generate leads, and increase customer engagement. The Digital Marketing Executive should possess a solid understanding of digital marketing strategies, analytics tools, and emerging trends in the digital landscape.

Key Responsibilities:

1. Collaborate with the marketing team to develop comprehensive digital marketing strategies aligned with business goals and objectives.
2. Conduct market research and competitor analysis to identify target audiences, industry trends, and growth opportunities.
3. Define key performance indicators (KPIs) to measure the effectiveness of digital marketing initiatives.
4. Create compelling and engaging content for digital channels, including website, blog posts, social media, email campaigns, and advertisements.
5. Manage content calendars and schedules to ensure consistent messaging and timely delivery of content.
6. Optimize content for search engines (SEO) and user experience to improve visibility and drive organic traffic.
7. Develop and execute social media strategies to enhance brand presence, increase followers, and engage with the target audience across various platforms (e.g., Facebook, Twitter, LinkedIn, Instagram).
8. Monitor social media channels for trends, mentions, and customer feedback, and respond promptly to inquiries and comments.
9. Analyze social media performance metrics and insights to optimize content and improve engagement rates.
10. Plan, execute, and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
11. Monitor ad performance, track conversions, and adjust campaign settings to maximize return on investment (ROI).
12. Conduct A/B testing and implement targeting strategies to improve ad performance and reach relevant audiences.
13. Create targeted email campaigns to nurture leads, promote products or services, and drive customer retention.
14. Segment email lists based on demographics, behaviors, and engagement metrics to deliver personalized and relevant content.
15. Monitor email deliverability, open rates, click-through rates, and other metrics to assess campaign effectiveness.

Qualifications:

1. Proven experience in digital marketing roles, with a strong understanding of digital channels and strategies.
2. Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, email marketing software, and content management systems (CMS).
3. Excellent written and verbal communication skills, with the ability to create compelling content and engage with diverse audiences.
4. Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
5. Creative thinking and problem-solving skills, with a passion for staying updated on digital marketing trends and best practices.

We are seeking a creative and results-driven Digital Marketing Executive to join our team in Dubai, UAE. This role is ideal for someone with a passion for digital strategies and an eye for compelling content. You’ll play a pivotal role in enhancing our brand presence, driving traffic, and converting leads through various online channels. If you thrive in a fast-paced environment and want to contribute to a growing brand, we’d love to hear from you.

Plan, execute, and monitor digital marketing campaigns across channels (social media, email, SEO, PPC, etc.)
Manage the company’s online presence, including website updates, blog content, and landing pages
Optimize campaigns based on performance metrics to drive engagement, leads, and conversions
Collaborate with the design and sales teams to ensure brand consistency and campaign alignment
Conduct market research and competitor analysis to identify trends and opportunities
Track and report on campaign performance using tools like Google Analytics and social media insights
Stay up-to-date with the latest trends and best practices in digital marketing

Bachelor’s Degree in Marketing, Communications, Business, or a related field
1–2 years of proven experience in digital marketing roles
Proficiency in digital marketing tools and platforms (e.g., Google Ads, Meta Ads, SEO tools, Mailchimp)
Strong communication, analytical, and creative thinking skills
Ability to manage multiple campaigns and meet deadlines
Knowledge of the furniture or home décor industry is a plus

SwinFurniture is a leading name in premium furniture manufacturing, delivering quality, innovation, and style to homes and businesses across the UAE and beyond. With a strong focus on craftsmanship and design excellence, our mission is to elevate living and workspaces through timeless and sustainable furniture solutions. At SwinFurniture, we believe in blending modern aesthetics with functionality, backed by a customer-first approach and a passion for detail. Learn more at swinfurniture.com.