1 281 Executive Marketing jobs in the United Arab Emirates
Executive - Digital Marketing
Posted today
Job Viewed
Job Description
Who we are:
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing:
The GMG Corporate Communications team at the People’s Department is seeking a highly skilled and self-motivated Digital Marketing Executive - reporting and working closely to the Content Manager - with a strong focus on community growth and digital campaign execution across social media, website/SEO, and paid media. This is a performance-driven role, where success is measured by the quality and volume of leads generated. The ideal candidate is a strategic and analytical thinker with a hands-on approach to land support in campaign management and the ability to work both collaboratively and independently across multiple digital platforms.
Key Responsibilities: Content Creation, Website Management and Optimization
Developing engaging content (blog posts, website copy, social media updates, etc.) and ensuring it's optimized for search engines and user experience.
Support with website content execution and optimization to enhance user experience and performance.
Collaborate with the SEO team to develop and manage blog content that enhances organic traffic and engagement.
Work together with external parties, such as digital agency to support with content angles and execution Google Ads, and others. Offline Marketing & Stakeholder Outreach
Establish and nurture strong relationships with stakeholders and suppliers.
Conduct market research and competitor analysis to identify opportunities and refine marketing strategies. Data Analysis & Reporting
Track and analyze lead performance metrics to assess campaign effectiveness.
Provide data-driven insights and recommendations for optimizing marketing strategies and brand positioning. Collaboration & Strategy Development
Work closely with the Content Manager to develop and refine digital marketing strategies.
Collaborate with the Graphic Designer and Senior Videographer & Photographer to produce engaging digital content.
Technical/Functional Competencies:
Technical Expertise:
Proficiency in Google Ads, Meta (Facebook & Instagram Ads), and LinkedIn Ads.
Understanding of SEO, lead conversion strategies, and digital analytics tools.
Experience in audience targeting, A/B testing, and performance optimization. Marketing & Communication Skills:
Strong content creation abilities for lead generation campaigns.
Analytical mindset with the ability to assess and improve lead quality.
Excellent communication skills for managing relationships with partners and agencies.
Educational Qualification:
Graduate Degree in Marketing
Experience:
• Total 6 years of experience with minimum 2 years of hands-on experience in digital marketing, including social media, website management, SEO, and SEM.
• Previous experience on either Client or Agency side.
• Experience in working and managing external agency and cross-collaborating with various business functions.
Why Join GMG?
At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities.
If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become a part of our journey.
What we offer:
- An opportunity to become part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
Executive - Digital Marketing
Posted today
Job Viewed
Job Description
Who we are:
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing:
The GMG Corporate Communications team at the People's Department is seeking a highly skilled and self-motivated Digital Marketing Executive - reporting and working closely to the Content Manager - with a strong focus on community growth and digital campaign execution across social media, website/SEO, and paid media. This is a performance-driven role, where success is measured by the quality and volume of leads generated. The ideal candidate is a strategic and analytical thinker with a hands-on approach to land support in campaign management and the ability to work both collaboratively and independently across multiple digital platforms.
Key Responsibilities:
Content Creation, Website Management and Optimization
Developing engaging content (blog posts, website copy, social media updates, etc.) and ensuring it's optimized for search engines and user experience.
Support with website content execution and optimization to enhance user experience and performance.
Collaborate with the SEO team to develop and manage blog content that enhances organic traffic and engagement.
Work together with external parties, such as digital agency to support with content angles and execution Google Ads, and others.
Offline Marketing & Stakeholder Outreach
Establish and nurture strong relationships with stakeholders and suppliers.
Conduct market research and competitor analysis to identify opportunities and refine marketing strategies.
Data Analysis & Reporting
Track and analyze lead performance metrics to assess campaign effectiveness.
Provide data-driven insights and recommendations for optimizing marketing strategies and brand positioning.
Collaboration & Strategy Development
Work closely with the Content Manager to develop and refine digital marketing strategies.
Collaborate with the Graphic Designer and Senior Videographer & Photographer to produce engaging digital content.
Technical/Functional Competencies:
Technical Expertise:
Proficiency in Google Ads, Meta (Facebook & Instagram Ads), and LinkedIn Ads.
Understanding of SEO, lead conversion strategies, and digital analytics tools.
Experience in audience targeting, A/B testing, and performance optimization.
Marketing & Communication Skills:
Strong content creation abilities for lead generation campaigns.
Analytical mindset with the ability to assess and improve lead quality.
Excellent communication skills for managing relationships with partners and agencies.
Educational Qualification:
Graduate Degree in Marketing
Experience:
• Total 6 years of experience with minimum 2 years of hands-on experience in digital marketing, including social media, website management, SEO, and SEM.
• Previous experience on either Client or Agency side.
• Experience in working and managing external agency and cross-collaborating with various business functions.
Why Join GMG?
At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities.
If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become a part of our journey.
What we offer:
- An opportunity to become part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
Executive - Digital Marketing
Posted today
Job Viewed
Job Description
Join to apply for the Executive - Digital Marketing role at GMG
Who we are: GMG is a global well-being company retailing, distributing, and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties, and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing: The GMG Corporate Communications team at the People's Department is seeking a highly skilled and self-motivated Digital Marketing Executive - reporting and working closely with the Content Manager - with a strong focus on community growth and digital campaign execution across social media, website/SEO, and paid media. This is a performance-driven role, where success is measured by the quality and volume of leads generated. The ideal candidate is a strategic and analytical thinker with a hands-on approach to campaign management and the ability to work both collaboratively and independently across multiple digital platforms.
Key Responsibilities:
- Content Creation, Website Management, and Optimization: Develop engaging content (blog posts, website copy, social media updates, etc.) and ensure it's optimized for search engines and user experience. Support website content execution and optimization to enhance user experience and performance. Collaborate with the SEO team to develop and manage blog content that enhances organic traffic and engagement. Work with external parties, such as digital agencies, to support content angles and execution of Google Ads and others.
- Offline Marketing & Stakeholder Outreach: Establish and nurture strong relationships with stakeholders and suppliers. Conduct market research and competitor analysis to identify opportunities and refine marketing strategies.
- Data Analysis & Reporting: Track and analyze lead performance metrics to assess campaign effectiveness. Provide data-driven insights and recommendations for optimizing marketing strategies and brand positioning.
- Collaboration & Strategy Development: Work closely with the Content Manager to develop and refine digital marketing strategies. Collaborate with the Graphic Designer and Senior Videographer & Photographer to produce engaging digital content.
Technical/Functional Competencies:
Technical Expertise: Proficiency in Google Ads, Meta (Facebook & Instagram Ads), and LinkedIn Ads. Understanding of SEO, lead conversion strategies, and digital analytics tools. Experience in audience targeting, A/B testing, and performance optimization.
Marketing & Communication Skills: Strong content creation abilities for lead generation campaigns. Analytical mindset with the ability to assess and improve lead quality. Excellent communication skills for managing relationships with partners and agencies.
Educational Qualification: Graduate Degree in Marketing
Experience:
- Total 6 years of experience with at least 2 years of hands-on experience in digital marketing, including social media, website management, SEO, and SEM.
- Previous experience on either client or agency side.
- Experience in managing external agencies and collaborating across business functions.
Why Join GMG? At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities. If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become part of our journey.
What we offer:
- An opportunity to be part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
- Mid-Senior level
- Full-time
- Marketing and Sales
- Retail
This job is active and available.
#J-18808-LjbffrExecutive - Digital Marketing
Posted 5 days ago
Job Viewed
Job Description
Join to apply for the Executive - Digital Marketing role at GMG
Who we are: GMG is a global well-being company retailing, distributing, and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties, and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing: The GMG Corporate Communications team at the People’s Department is seeking a highly skilled and self-motivated Digital Marketing Executive - reporting and working closely with the Content Manager - with a strong focus on community growth and digital campaign execution across social media, website/SEO, and paid media. This is a performance-driven role, where success is measured by the quality and volume of leads generated. The ideal candidate is a strategic and analytical thinker with a hands-on approach to campaign management and the ability to work both collaboratively and independently across multiple digital platforms.
Key Responsibilities:
- Content Creation, Website Management, and Optimization: Develop engaging content (blog posts, website copy, social media updates, etc.) and ensure it's optimized for search engines and user experience. Support website content execution and optimization to enhance user experience and performance. Collaborate with the SEO team to develop and manage blog content that enhances organic traffic and engagement. Work with external parties, such as digital agencies, to support content angles and execution of Google Ads and others.
- Offline Marketing & Stakeholder Outreach: Establish and nurture strong relationships with stakeholders and suppliers. Conduct market research and competitor analysis to identify opportunities and refine marketing strategies.
- Data Analysis & Reporting: Track and analyze lead performance metrics to assess campaign effectiveness. Provide data-driven insights and recommendations for optimizing marketing strategies and brand positioning.
- Collaboration & Strategy Development: Work closely with the Content Manager to develop and refine digital marketing strategies. Collaborate with the Graphic Designer and Senior Videographer & Photographer to produce engaging digital content.
Technical/Functional Competencies:
Technical Expertise: Proficiency in Google Ads, Meta (Facebook & Instagram Ads), and LinkedIn Ads. Understanding of SEO, lead conversion strategies, and digital analytics tools. Experience in audience targeting, A/B testing, and performance optimization.
Marketing & Communication Skills: Strong content creation abilities for lead generation campaigns. Analytical mindset with the ability to assess and improve lead quality. Excellent communication skills for managing relationships with partners and agencies.
Educational Qualification: Graduate Degree in Marketing
Experience:
- Total 6 years of experience with at least 2 years of hands-on experience in digital marketing, including social media, website management, SEO, and SEM.
- Previous experience on either client or agency side.
- Experience in managing external agencies and collaborating across business functions.
Why Join GMG? At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities. If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become part of our journey.
What we offer:
- An opportunity to be part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
- Mid-Senior level
- Full-time
- Marketing and Sales
- Retail
This job is active and available.
#J-18808-LjbffrExecutive - Digital Marketing
Posted 5 days ago
Job Viewed
Job Description
Who we are:
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing:
The GMG Corporate Communications team at the People’s Department is seeking a highly skilled and self-motivated Digital Marketing Executive - reporting and working closely to the Content Manager - with a strong focus on community growth and digital campaign execution across social media, website/SEO, and paid media. This is a performance-driven role, where success is measured by the quality and volume of leads generated. The ideal candidate is a strategic and analytical thinker with a hands-on approach to land support in campaign management and the ability to work both collaboratively and independently across multiple digital platforms.
Key Responsibilities:
Content Creation, Website Management and Optimization
Developing engaging content (blog posts, website copy, social media updates, etc.) and ensuring it's optimized for search engines and user experience.
Support with website content execution and optimization to enhance user experience and performance.
Collaborate with the SEO team to develop and manage blog content that enhances organic traffic and engagement.
Work together with external parties, such as digital agency to support with content angles and execution Google Ads, and others.
Offline Marketing & Stakeholder Outreach
Establish and nurture strong relationships with stakeholders and suppliers.
Conduct market research and competitor analysis to identify opportunities and refine marketing strategies.
Data Analysis & Reporting
Track and analyze lead performance metrics to assess campaign effectiveness.
Provide data-driven insights and recommendations for optimizing marketing strategies and brand positioning.
Collaboration & Strategy Development
Work closely with the Content Manager to develop and refine digital marketing strategies.
Collaborate with the Graphic Designer and Senior Videographer & Photographer to produce engaging digital content.
Technical/Functional Competencies:
Technical Expertise:
Proficiency in Google Ads, Meta (Facebook & Instagram Ads), and LinkedIn Ads.
Understanding of SEO, lead conversion strategies, and digital analytics tools.
Experience in audience targeting, A/B testing, and performance optimization.
Marketing & Communication Skills:
Strong content creation abilities for lead generation campaigns.
Analytical mindset with the ability to assess and improve lead quality.
Excellent communication skills for managing relationships with partners and agencies.
Educational Qualification:
Graduate Degree in Marketing
Experience:
• Total 6 years of experience with minimum 2 years of hands-on experience in digital marketing, including social media, website management, SEO, and SEM.
• Previous experience on either Client or Agency side.
• Experience in working and managing external agency and cross-collaborating with various business functions.
Why Join GMG?
At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities.
If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become a part of our journey.
What we offer:
- An opportunity to become part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
#J-18808-Ljbffr
Senior Executive - Digital Marketing
Posted today
Job Viewed
Job Description
Who we are:
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing:
The Senior Digital Marketing Executive is responsible for developing, implementing, and overseeing the digital marketing strategy for the organization. This role focuses on driving brand awareness, increasing online engagement, and generating high-quality leads. The Senior Digital Marketing Executive will leverage various digital channels such as social media, search engines, email campaigns, and content marketing to meet the organization's business goals. They will work closely with cross-functional teams, manage junior digital marketing staff, and report to the Senior Manager - Digital Marketing or Marketing Director.
Responsibilities:
1 - Digital Marketing Strategy Development & Execution:
• Develop and execute comprehensive digital marketing strategies aligned with business goals, targeting both customer acquisition and retention.
• Manage and optimize multi-channel campaigns across social media, SEO, SEM, display advertising, content marketing, and email marketing.
• Ensure that digital marketing activities are data-driven, leveraging analytics and customer insights to guide campaign decisions. 2 - Campaign Management & Optimization:
• Lead end-to-end execution of digital campaigns, including ideation, creation, testing, analysis, and reporting.
• Regularly monitor campaign performance (KPIs) and make data-driven adjustments to improve ROI, ensuring that digital campaigns meet or exceed performance targets. 3 - Performance Analysis & Reporting:
• Use Google Analytics and other reporting tools to monitor performance and track KPIs like traffic, engagement, conversion rates, and ROI.
• Generate regular reports for senior management with actionable insights to guide future marketing efforts.
• Lead brainstorming sessions and collaborative efforts with other departments such as sales, content, design, and IT. 4 - Brand Awareness and Online Reputation Management:
• Drive initiatives aimed at increasing brand visibility and recognition through digital channels.
• Monitor online reviews, customer feedback, and reputation management to ensure consistent and positive brand presence.
People Management:
The incumbent holds no direct supervisory responsibilities but is expected to engage effectively within their function and collaboratively across cross-functional teams. This role contributes meaningfully, whether through operational contributions and/or by offering specialized expertise, guidance, and support, to ensure alignment with either functional and/or strategic organizational goals and objectives.
Functional/Technical Competencies:
1- Digital Marketing Tools & Platforms:
• Knowledge in using Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other social advertising platforms.
• Proficiency in web analytics tools (Google Analytics, MMP).
• Knowledge in CRM - E-mail marketing and Push Notifications 2 - Data Analysis & Reporting:
• Strong ability to interpret digital data and provide actionable insights to optimize campaigns.
• Proficient in using reporting and analytics tools (Google Analytics, Google Data Studio, Power BI). #J-18808-Ljbffr
Executive - Digital Marketing Lead
Posted today
Job Viewed
Job Description
About the Role
We are seeking a seasoned Digital Marketing Executive to join our dynamic team in Madinat Jumeirah Resort. In this key role, you will be responsible for managing and maintaining our website content through the CMS, ensuring accuracy and alignment with our brand standards.
You will support the execution of our digital marketing strategy, focusing on traffic acquisition, conversion optimization, and revenue growth. This includes leveraging analytics platforms to monitor performance, analyze demand trends, and generate actionable insights.
The ideal candidate will have a minimum of two years' experience in digital marketing, with expertise in Google Ads and Google Analytics. They will possess strong analytical skills, proficiency in Microsoft Excel, and the ability to communicate complex data insights effectively.
In return, we offer a comprehensive benefits package, including access to learning and development programs, opportunities for internal mobility, and a supportive work environment.
- Main Duties:
- Manage and maintain website content through the CMS
- Support execution of digital marketing strategy
- Leverage analytics platforms to monitor performance
- Assist in planning and optimizing digital campaigns
- Execute A/B tests and contribute to continuous improvement
- Monitor campaign KPIs and produce post-campaign reports
- Requirements:
- Minimum of two years' experience in digital marketing
- Bachelor's degree in any discipline
- Google Skillshop certifications in Google Ads and Google Analytics (or ability to complete within onboarding period)
- Proficiency in Microsoft Excel and understanding of key marketing metrics
- Benefits:
- Supportive and inclusive work environment
- Access to learning and development programs
- Opportunities for internal mobility
- Colleague discounts on food, beverage, and hotel stays worldwide
- Comprehensive healthcare and life insurance coverage
- Paid annual leave entitlement
- Performance-based incentives tailored to your role
- Competitive tax-free salary paid in UAE Dirhams
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Executive - Digital Marketing - Madinat
Posted today
Job Viewed
Job Description
About Jumeirah:
Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, operates a portfolio of 31 exceptional properties across 13 countries in the Middle East, Europe, Asia, and Africa. In 1999, Jumeirah changed the face of luxury hospitality with the opening of the iconic Jumeirah Burj Al Arab and since then the brand has become known for its distinguished beachfront resorts, esteemed city hotels, and exclusive branded residences. Jumeirah is synonymous with Arabian luxury hospitality and the ability to craft distinctive, purposeful experiences for the world's most discerning travelers.
About Madinat Jumeirah:
Set along a two-kilometers stretch of private coastline, Madinat Jumeirah is a beachfront resort comprising four distinctive hotels. Each offers uninterrupted views of the Arabian Gulf and the iconic Jumeirah Burj Al Arab, with experiences ranging from the contemporary elegance of Jumeirah Al Naseem to the majestic Arabesque charm of Jumeirah Al Qasr. Guests can also enjoy the serene waterfront setting of Jumeirah Mina Al Salam and the secluded Arabian houses of Jumeirah Dar Al Masyaf. Together, they form a one-of-a-kind destination rooted in Arabian luxury hospitality. The resort features over 20 curated restaurants and lounges, the traditional Souk Madinat Jumeirah, dedicated kids' clubs and some of the region's most versatile event and conference spaces.
About the Job:
An opportunity has arisen for an Executive to join the Digital Marketing team in Madinat Jumeirah Resort.
The main duties and responsibilities of this role include:
- Manage and maintain Madinat Jumeirah website content through the CMS, ensuring accuracy, alignment with Jumeirah's tone of voice and brand standards.
- Support the execution of the digital marketing strategy in line with the overarching resort marketing objectives, focusing on traffic acquisition, conversion optimization, and revenue growth.
- Leverage analytics platforms such as Google Analytics and Jumeirah Business Insights to monitor performance, analyse demand trends, booking patterns, and generate actionable insights.
- Assist in planning and optimising digital campaigns across paid search, metasearch, display, social media, affiliates, and remarketing to improve return on ad spend (ROAS).
- Execute A/B tests and contribute to the continuous improvement of creative performance and landing page optimisation.
- Monitor campaign KPIs and produce post-campaign reports with recommendations for future improvements.
The ideal candidate for this position will have the following experience and qualifications
- Minimum of two years' experience in digital marketing (agency or client-side).
- Bachelor's degree in any discipline. Candidates with a background in mathematics, marketing analytics, or business intelligence are strongly preferred.
- Google Skillshop certifications in Google Ads and Google Analytics (or ability to complete within onboarding period).
- Proficiency in Microsoft Excel and an understanding of key marketing metrics and data visualisation.
At Jumeirah, we are dedicated to fostering a workplace where colleagues feel valued, supported, and inspired to grow. Our benefits package reflects this commitment by combining rewarding financial incentives, comprehensive healthcare, and opportunities for professional development.
Benefits include:
- Supportive and inclusive work environment
- Access to Learning & Development programmes and clear career pathways
- Opportunities for internal mobility within our global network
- Colleague discounts on food, beverage, and hotel stays worldwide
- Comprehensive healthcare and life insurance coverage
- Paid annual leave entitlement
- Performance-based incentives tailored to your role
- Competitive tax-free salary paid in UAE Dirhams (AED)
Senior Executive - Digital Marketing
Posted 5 days ago
Job Viewed
Job Description
Who we are:
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
What you'll be doing:
The Senior Digital Marketing Executive is responsible for developing, implementing, and overseeing the digital marketing strategy for the organization. This role focuses on driving brand awareness, increasing online engagement, and generating high-quality leads. The Senior Digital Marketing Executive will leverage various digital channels such as social media, search engines, email campaigns, and content marketing to meet the organization's business goals. They will work closely with cross-functional teams, manage junior digital marketing staff, and report to the Senior Manager - Digital Marketing or Marketing Director.
Responsibilities:
1 - Digital Marketing Strategy Development & Execution:
• Develop and execute comprehensive digital marketing strategies aligned with business goals, targeting both customer acquisition and retention.
• Manage and optimize multi-channel campaigns across social media, SEO, SEM, display advertising, content marketing, and email marketing.
• Ensure that digital marketing activities are data-driven, leveraging analytics and customer insights to guide campaign decisions.
2 - Campaign Management & Optimization:
• Lead end-to-end execution of digital campaigns, including ideation, creation, testing, analysis, and reporting.
• Regularly monitor campaign performance (KPIs) and make data-driven adjustments to improve ROI, ensuring that digital campaigns meet or exceed performance targets.
3 - Performance Analysis & Reporting:
• Use Google Analytics and other reporting tools to monitor performance and track KPIs like traffic, engagement, conversion rates, and ROI.
• Generate regular reports for senior management with actionable insights to guide future marketing efforts.
• Lead brainstorming sessions and collaborative efforts with other departments such as sales, content, design, and IT.
4 - Brand Awareness and Online Reputation Management:
• Drive initiatives aimed at increasing brand visibility and recognition through digital channels.
• Monitor online reviews, customer feedback, and reputation management to ensure consistent and positive brand presence.
People Management:
The incumbent holds no direct supervisory responsibilities but is expected to engage effectively within their function and collaboratively across cross-functional teams. This role contributes meaningfully, whether through operational contributions and/or by offering specialized expertise, guidance, and support, to ensure alignment with either functional and/or strategic organizational goals and objectives.
Functional/Technical Competencies:
1- Digital Marketing Tools & Platforms:
• Knowledge in using Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other social advertising platforms.
• Proficiency in web analytics tools (Google Analytics, MMP).
• Knowledge in CRM - E-mail marketing and Push Notifications
2 - Data Analysis & Reporting:
• Strong ability to interpret digital data and provide actionable insights to optimize campaigns.
• Proficient in using reporting and analytics tools (Google Analytics, Google Data Studio, Power BI).
Senior Executive - Digital Marketing
Posted 5 days ago
Job Viewed
Job Description
Get AI-powered advice on this job and more exclusive features.
GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.
Job Summary:
As a Senior Communications Executive, you will play a pivotal role in shaping and delivering brand communication strategies. You will be responsible for overseeing the planning, development and execution of comprehensive communication plans. The role involves collaborating cross functionally with all Marketing verticals, and a high level of alignment with brand managers/ business leads. The ideal candidate will possess exceptional strategic thinking, social media content creation and planning, influencer and media relations skills to drive impactful communication strategies.
Accountabilities
- Work closely with brand managers to create communication plans that support product launches, campaigns, always on strategies and other business initiatives.
- Social Media Management & Strategy: Lead the strategy, execution, content creation and calendar planning for social media channels across multiple brands. Develop engaging campaigns and drive online engagement to increase brand visibility and foster community growth. Track performance and adjust strategies to optimize results across platforms.
- Influencer Relations: Build and maintain relationships with influencers and content creators. Identify and collaborate with influencers to amplify brand messaging and reach target audiences. Oversee influencer campaigns from ideation through execution and post-campaign analysis.
- Public Relations: Develop and manage media relations strategies to secure coverage, Build relationships with PR agency partners and industry contacts to increase brand visibility, and ensure positive brand representation
- Event Planning & Management: Plan, coordinate, and execute external events such as brand activations, experiential initiatives, trade shows, and media events. Ensure that these events align with brand messaging and drive meaningful interactions with customers, media, and stakeholders.
- Cross-functional Collaboration: Collaborate closely with internal teams (e.g., brand, creative, strategy, media etc.) and external partners (agencies, vendors, etc.) to ensure consistent messaging and smooth execution of communication plans.
- Analytics & Reporting: Analyze the impact of external communications efforts, including media coverage, social media performance, and event success. Provide detailed reports and recommendations to brand managers and leadership teams to optimize future strategies.
People Management
- Direct Report: Provide mentorship and guidance to a junior communications team member. This includes overseeing their workload, offering constructive feedback, and fostering professional development.
- Team Collaboration: Work in tandem with other departments to ensure communication efforts are aligned with organizational priorities and goals.
- Leadership Development: Lead by example, create a positive work environment that encourages collaboration, creativity, and continuous learning.
- Social Media Strategy & Execution: Expertise in managing and growing brand presence across multiple social media platforms Proficient in creating compelling content, community engagement, organize growth and paid media strategies to elevate brand visibility and drive engagement. Strong knowledge of social media analytics to track performance and refine strategies.
- Influencer Marketing & Relations: Proven experience in identifying, engaging, and managing relationships with influencers, content creators, and brand ambassadors. Skilled in developing influencer marketing campaigns that align with brand objectives and measuring their impact to ensure ROI. Ability to negotiate partnerships and manage collaborations from start to finish.
- Public Relations & Media Engagement: Expertise in developing and executing PR strategies to build and maintain a positive brand image. Ability to pitch stories and secure media coverage directly to media outlets or indirectly through agencies.
Job Requirements
- Bachelor's degree in marketing, Business Administration, Communications, or a related field.
- Minimum 3 years of experience in Integrated Communications, with a proven track record in managing and executing successful campaigns across multiple channels.
- At least 2 years of experience in similar senior role, managing teams or projects.
- Fluent in English (spoken and written) is a must. Arabic is a plus.
Why Join GMG?
At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities.
If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become a part of our journey.
What we offer?
- An opportunity to become part of diverse teams with international exposure
- Comprehensive family medical insurance
- Family residency sponsorship and flight allowances
- Up to 30% discount in our premium retail sports brand stores
- Up to 20% discount in our pharmacy chain
- Seniority levelAssociate
- Employment typeFull-time
- Job functionMarketing
- IndustriesRetail
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