118 Market Strategy jobs in the United Arab Emirates
Market Strategy Leader
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We are seeking a seasoned Senior Programmatic Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing programmatic marketing strategies that drive business growth and revenue.
The ideal candidate will have a strong background in performance marketing, with a focus on programmatic media buying and data-driven decision making. You will work closely with our cross-functional teams to identify opportunities for improvement and develop strategies to optimize our marketing campaigns.
- Job Responsibilities:
- Develop and execute programmatic marketing strategies across multiple channels, including display, video, and mobile.
- Manage vendor relationships and negotiate deals to secure premium inventory and first- and third-party data segments.
- Analyze campaign performance using data analytics tools and make data-driven decisions to optimize marketing spend.
- Collaborate with creative teams to design and implement high-impact ad campaigns.
Requirements:
- Education: Bachelor's degree in Marketing or related field.
- Experience: 6+ years in performance marketing, with 3+ years specifically leading programmatic / RTB campaigns in financial services or trading.
- Technical Skills: Expert level proficiency in SQL and Python or R for data analysis and model development. Hands-on experience with DSPs (DV360 required), CM360, Google Ads & Meta APIs.
Market Strategy Developer
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Job Title: Market Strategy Developer
We are seeking a seasoned professional to lead the design, execution, and continuous refinement of our equity trading strategies. The ideal candidate combines deep market microstructure expertise with hands-on experience developing execution algorithms across global equity markets.
Responsibilities include designing, implementing, and optimizing algorithmic execution strategies (VWAP, TWAP, IS, POV, MOC, etc.), monitoring and managing intraday execution performance, analyzing slippage, transaction costs, and market impact using real-time and post-trade TCA, collaborating with quant researchers, infrastructure engineers, and compliance teams, maintaining robust risk controls and real-time fail-safes (price bands, kill-switches, latency monitors), and contributing to market data pipeline design, routing logic, and venue selection models.
- Market Microstructure Expertise
- Execution Algorithm Development
- Intraday Execution Performance Management
- Slippage, Transaction Costs, and Market Impact Analysis
- Collaboration with Quant Researchers, Infrastructure Engineers, and Compliance Teams
- Risk Control and Fail-Safe Maintenance
- Market Data Pipeline Design and Routing Logic Contribution
- 5+ years of experience in equity algorithmic or systematic trading
- Strong knowledge of market microstructure, order types, and venue dynamics (US and/or global)
- Proficiency with execution analytics, TCA frameworks, and slippage decomposition
- Hands-on experience coding in Python and/or C++ for execution logic and data analysis
- Familiarity with FIX protocol and low-latency infrastructure
- Proven ability to manage execution during high-volatility events
This is a unique leadership opportunity for those who value long-term thinking, analytical depth, and serious execution. If your expertise and track record align with this position, we invite you to take the next step.
Market Strategy Leader
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We're seeking a skilled professional to spearhead the development and execution of go-to-market strategies for various products.
The ideal candidate will lead messaging and positioning efforts, ensuring our offerings stand out in a competitive market.
Key responsibilities include collaborating with product managers on content planning, leading cross-functional teams to drive awareness and adoption, and running competitive analysis.
- Develop and execute go-to-market (GTM) strategies for a range of products.
- Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
- Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
- Launch new products and features, leading cross-functional teams to drive awareness and adoption.
- Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
Marketing Planning
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The Marketing Planning & Execution Lead will support the strategic planning process for the brand and marketing department, acting as a key strategic partner to the Personal Banking Group business units, including deposits, wealth, elite banking, and mortgages (excluding cards). This role will ensure that business priorities are aligned with marketing strategies and initiatives, coordinating with internal teams and agencies to deliver an integrated, holistic marketing plan. The successful candidate will be responsible for managing the annual marketing calendar, budget, and ensuring seamless execution across all channels and teams.
Principal Accountabilities:
- Strategic Planning: Lead the development of annual marketing plans in partnership with business stakeholders, setting strategic priorities and objectives for the year across key business areas (deposits, wealth, elite, mortgage).
- Holistic Campaign Management: Work closely with brand, creative, digital, PR, social, and media teams to ensure that marketing plans are integrated and aligned with business needs. Manage the overall calendar of marketing activities and ensure alignment across departments.
- Briefing Process: Establish a structured briefing process to gather insights and requirements from business stakeholders, translating them into actionable marketing strategies and creative briefs for internal teams and agencies.
- Single Point of Contact (SPOC): Serve as the main liaison between the brand and marketing department and internal business units, ensuring smooth communication and coordination. Act as the key point of contact for marketing planning and execution.
- Budget Management: Oversee the marketing budget, ensuring allocation aligns with strategic priorities. Monitor expenditure, manage reallocations as needed, and track ROI for marketing initiatives.
- Agency Coordination: Manage relationships with external agencies, ensuring they are well-briefed and aligned with the bank's strategic marketing objectives. Provide feedback and ensure consistent quality and integration of agency output.
- Performance Tracking: Set KPIs and measure the success of marketing initiatives across various business lines. Ensure timely reporting and analysis of campaign performance to optimize future marketing efforts.
- Stakeholder Engagement: Build and maintain strong relationships with business units, acting as a strategic advisor on marketing initiatives. Provide regular updates on marketing activities and performance, ensuring stakeholder expectations are met.
- Compliance and Governance: Ensure that all documentation and approvals are appropriately managed and support audit-related activities as required.
Desired Candidate Profile:
Education and Experience:
- Bachelor's degree in Marketing, Business, or a related field.
- 7+ years of experience in strategic marketing planning, campaign management, or marketing operations, preferably in banking, financial services, or a related industry.
- Demonstrated expertise in coordinating multi-channel marketing initiatives and managing cross-functional teams.
- Experience with budget management and allocation.
- Strong project management skills with a track record of delivering marketing plans on time and within budget.
Marketing Planning & Execution Lead, PBG
Posted 5 days ago
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Job Description
The Marketing Planning & Execution Lead will support the strategic planning process for the brand and marketing department, acting as a key strategic partner to the Personal Banking Group business units, including deposits, wealth, elite banking, and mortgages (excluding cards). This role will ensure that business priorities are aligned with marketing strategies and initiatives, coordinating with internal teams and agencies to deliver an integrated, holistic marketing plan. The successful candidate will be responsible for managing the annual marketing calendar, budget, and ensuring seamless execution across all channels and teams.
Principal Accountabilities:
- Strategic Planning: Lead the development of annual marketing plans in partnership with business stakeholders, setting strategic priorities and objectives for the year across key business areas (deposits, wealth, elite, mortgage).
- Holistic Campaign Management: Work closely with brand, creative, digital, PR, social, and media teams to ensure that marketing plans are integrated and aligned with business needs. Manage the overall calendar of marketing activities and ensure alignment across departments.
- Briefing Process: Establish a structured briefing process to gather insights and requirements from business stakeholders, translating them into actionable marketing strategies and creative briefs for internal teams and agencies.
- Single Point of Contact (SPOC): Serve as the main liaison between the brand and marketing department and internal business units, ensuring smooth communication and coordination. Act as the key point of contact for marketing planning and execution.
- Budget Management: Oversee the marketing budget, ensuring allocation aligns with strategic priorities. Monitor expenditure, manage reallocations as needed, and track ROI for marketing initiatives.
- Agency Coordination: Manage relationships with external agencies, ensuring they are well-briefed and aligned with the bank's strategic marketing objectives. Provide feedback and ensure consistent quality and integration of agency output.
- Performance Tracking: Set KPIs and measure the success of marketing initiatives across various business lines. Ensure timely reporting and analysis of campaign performance to optimize future marketing efforts.
- Stakeholder Engagement: Build and maintain strong relationships with business units, acting as a strategic advisor on marketing initiatives. Provide regular updates on marketing activities and performance, ensuring stakeholder expectations are met.
- Compliance and Governance: Ensure that all documentation and approvals are appropriately managed and support audit-related activities as required.
Desired Candidate Profile:
Education and Experience:
- Bachelor's degree in Marketing, Business, or a related field.
- 7+ years of experience in strategic marketing planning, campaign management, or marketing operations, preferably in banking, financial services, or a related industry.
- Demonstrated expertise in coordinating multi-channel marketing initiatives and managing cross-functional teams.
- Experience with budget management and allocation.
- Strong project management skills with a track record of delivering marketing plans on time and within budget.
#J-18808-Ljbffr
Consultant- Strategy and Market Intelligence
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Join to apply for the Consultant- Energy & Environment role at Frost & Sullivan
Join to apply for the Consultant- Energy & Environment role at Frost & Sullivan
Our Energy & Environment (E&E) Practice Area is focused on helping our clients grow their businesses in 4 dynamic areas: Power & Energy; Environment & Water; Homes & Buildings; and Oil & Gas. At a time when energy transition and decarbonization are critical global goals, we specialize in providing the intelligence and strategic tools to help companies navigate the increasingly complex ecosystem of innovation, growth opportunity, industry transformation and sustainability.
You will be responsible for managing a module of work or leading a small project team (1-2 members). This involves guiding client teams and structuring analyses to address key client challenges. Key objectives include serving as an internal role model, building expertise with mid-level client management, and beginning to engage in business development activities, such as preparing proposals and participating in client pitches.
- Research and analysis – Garnering market intelligence through mix of secondary research and interactions with business stakeholders. Collation, validation and meaningful analysis of the data derive critical insights.
- Strategy and/ or business planning experience
- Excel modelling – Develop basic excel based models – market sizing model, demand estimation model, strategic attractiveness model, forecasting model etc.
- Report preparation – Develop industry and competition profiles. Develop module reports and help supervisors to draft client-ready deliverables
- Consistent and error free delivery – Consistent and error fee submissions. Taking ownership of own work.
- Business Support – Leverage sector/ technology knowledge in supporting on proposals
- Thought Leadership – Keeping abreast with the latest happening in the industry and share novel ideas and thoughts through various platforms
- Manage key stakeholders by sector/practice area to ensure expectations are met/exceeded, timelines are heeded
- Develop excellent quality content
- Work with a global team of experts to create a powerful customer experience
- Minimum 3 to 5 years of experience with a top-tier strategy consulting firm or in a strategic role within the sectors mentioned above.
- Postgraduate qualification (MBA or a relevant engineering discipline such as mechanical, instrumentation, or electrical), though flexible.
- Proficiency in both written and spoken English and Arabic is a MUST
- Highly organized and detail-oriented.
- Capable of working independently with minimal remote supervision.
- Able to handle multiple tasks and meet tight deadlines.
- Committed to maintaining high-quality standards and discipline.
- A strategic thinker who understands how operational activities contribute to the broader business strategy.
- Wildly curious and entrepreneurial
- Committed to customer success
- A self-starter invested in your future
- A persuasive communicator
- Deeply Analytical
- Excited about Disruptive Trends
- Competitive base salary plus bonus opportunity.
- Attractive Medical and Accident insurance.
- Regional travel opportunities.
- A friendly open environment with a diverse and international operational focus.
- A definite career path with numerous growth opportunities.
- You will be part of a winning, global team that fosters teamwork and an Olympic spirit while enhancing your communication and people skills.
- Encouragement to develop your intellectual curiosity and will be provided the ability to collaborate across all levels of the company across the globe.
- Global awards & recognition opportunities & awards - President Club & Chairman Club Awards
- "Best in class" global team that strives for excellence.
- Matrix structure with high visibility to top leadership
- Growth Coaching University Certification.
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Management and Manufacturing
- Industries Business Consulting and Services
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#J-18808-LjbffrEA Strategy and Market Development Specialist
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As we transform our business and build a future on Smoke-Free products, huge change brings huge opportunity. We're looking for someone to drive action across the markets.
Key Accountabilities- Support in designing and deploying the External Affairs function's strategy.
- Work closely with market heads and subject matter experts to drive action across the markets.
- Lead specific functional and cross-functional EA strategic projects.
- Analyze the operating environment to identify key shifts, strategic challenges and opportunities.
- Develop actionable insights by assessing overall footprint from an EA perspective.
- Define relevant goals and objectives to support broader ambition.
- Design innovative strategies and solutions to achieve objectives.
We seek outstanding strategic thinkers, problem solvers and analysts with experience in Corporate/External Affairs.
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Manager Marketing - Media Trade Planning
Posted 5 days ago
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OFFLINE MARKETING
Develop a marketing mix and ATL channel strategy defining best practice approaches
Create and maintain a regional calendar of cross-channel marketing campaigns alignment with local marketing teams to create and manage their marketing campaign plans and channels
Define the go-to-market blueprint for Offline marketing across channels / lead Offline media buying for the Talabat region
Cross-functional collaboration across other departments to ensure a greater understanding of cross-channel impact as well as data accuracy
Identify and manage the media pitch process with new partners to extend our potential for growth in new and existing markets
Liaise with Marketing Leads to agree on upcoming plans and recommend budget requirements to drive needed growth.
Conduct regular analysis with partners to monitor market landscape evolutions competitive monitoring
Analyze campaign performance consolidate learnings and share knowledge across departments and local teams
TRADE PLANNING
Maintain regional monitoring for all campaign tiers to ensure we follow the guidance of having fewer bigger better campaigns make sure we have a consistent approach when it comes to actuals vs planned campaigns
Understand campaign performances to provide guidance to countries when it comes to campaign prioritization
Regularly share intel with regional channel leads to ensure everyone is on the same page and everyone works as a 1 team answering the same objective
Qualifications :
You have worked for a central or regional team in the past so you know the mechanics of coordination and regular multi-country reporting
Comfortable working in a challenging environment be able to adapt at all times
You ideally have 4 years of relevant experience
You are analytical have logical thinking and you're a problem solver
You are organized and plan ahead
You can define assess solve and communicate back to stakeholders in a clear and concise way
You know how to work with external partners (media agency creative agency research agency suppliers etc)
Excel Skills
Remote Work : No
Employment Type : Full-time
#J-18808-LjbffrStrategic Marketing Director
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A rapidly expanding financial technology company seeks an exceptional marketing executive to drive global brand visibility, customer acquisition and retention, and revenue growth across institutional and high-net-worth audiences.
As a key member of the executive team, you will define and execute a comprehensive marketing strategy that leverages all channels, working closely with Product, Creative, Business Development, and Executive teams.
Key Responsibilities:- Develop and implement a global marketing strategy with a strong focus on institutional and HNW markets
- Create and execute integrated go-to-market plans for launches, partnerships, and campaigns
- Oversee multichannel campaigns across digital (search, social, display), offline (events, sponsorships), content, and PR
- Build performance dashboards to track KPIs such as engagement, lead generation, retention, and ROI
- Manage external agencies and media partners to ensure alignment and executional excellence
- Guide the creation of marketing assets (e.g., landing pages, newsletters, product brochures, thought leadership)
- Drive organic growth through SEO, content marketing, and community engagement
- Support lifecycle marketing including CRM strategy, onboarding journeys, and customer communications
- Lead and develop a results-oriented, collaborative marketing team
- Work with cross-functional teams to support revenue planning, product launches, and strategic proposals
- 7+ years in marketing, with 3+ years in a senior or leadership role
- Background in fintech, crypto, or financial services is highly preferred
- Demonstrated ability to build and lead high-performing teams
- Strong knowledge of brand strategy, content, digital marketing, and analytics
- Experience executing cross-channel campaigns across multiple regions
- Commercially minded with a strong analytical approach to marketing performance
- Comfortable working in regulated, fast-paced environments
- Excellent communication and stakeholder engagement skills
Director
Employment typeFull-time
Job functionMarketing
IndustriesMarketing Services, Financial Services, and Technology, Information and Media
Strategic Marketing Leader
Posted today
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As a strategic marketing leader, you will be responsible for spearheading the development and implementation of our brand strategy, driving awareness and engagement across various markets.
Key Responsibilities- Develop and execute a comprehensive brand strategy that aligns with our business objectives
- Lead cross-functional teams to create and deliver high-impact marketing campaigns
- Collaborate with product and sales teams to ensure seamless execution of marketing initiatives
- Manage and mentor a team of marketing professionals to drive innovation and excellence
- Stay up-to-date with industry trends and best practices to inform marketing strategies
- 15+ years of experience in marketing leadership roles, with a proven track record of driving growth and success
- Deep understanding of brand strategy, marketing operations, and team management
- Exceptional communication and interpersonal skills, with the ability to influence and collaborate with stakeholders at all levels
- Ability to think strategically, prioritize tasks effectively, and manage multiple projects simultaneously
- A dynamic and fast-paced work environment with opportunities for growth and professional development
- A competitive salary and benefits package, including equity compensation and a generous end-of-service savings scheme
- The chance to work with a talented and ambitious team of professionals who are passionate about delivering exceptional results
- Ongoing support and training to help you succeed in your role and achieve your career goals