1 668 Marketing Analysts jobs in the United Arab Emirates
Digital Marketing Strategy Lead
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About the Role:
We are seeking a creative and results-driven professional to lead our digital presence across platforms. In this role, you will develop and execute content strategies that highlight our logistics capabilities, customer success stories, and technology-driven solutions.
Key Responsibilities:
- Develop and execute a comprehensive social media strategy aligned with business objectives, leveraging platforms such as Google Ads, Facebook, Instagram, and other relevant channels.
- Elevate brand awareness through performance-driven campaign plans to maximize ROI.
- Maintain a cohesive brand identity using Canva and other design tools, ensuring consistency across all digital assets.
- Nurture leads using market intelligence, analytics, and account-level opportunity assessments to improve bid success rates.
- Collaborate cross-functionally with partners, industry event organizers, product and technical teams for customer insights, and commercial teams for pricing strategies and marketing initiatives.
- Create and schedule compelling B2B-focused content—posts, videos, infographics—tailored to the logistics and freight forwarding sectors.
- Monitor daily activity across multiple platforms including LinkedIn, Instagram, YouTube, Facebook, and Twitter.
- Track campaign performance through KPIs and analytics, and continuously refine strategies for better engagement and conversion.
- Engage with followers, respond to inquiries, and build a vibrant digital community around the brand.
- Stay current on industry trends, platform updates, and competitor activity to inform content and strategy.
Benefits:
This role offers a unique opportunity to work in a fast-paced environment, drive business growth, and develop your skills in digital marketing.
Digital Marketing Strategy Leader
Posted 1 day ago
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As a pivotal team member, you will play a key role in driving the success of Etihad Airways' Digital Marketing Strategy. Key responsibilities include developing the digital marketing tools vision and strategy, managing the translation of this vision into product briefs, and leading competitor and market research to inform the product roadmap.
You will also be responsible for pitching innovative MarTech/AdTech solutions, owning the big picture, conceptualizing complex technology solutions, and managing large cross-functional teams focused on solution design, development, and implementation for Omni-channel marketing.
In addition, you will evaluate gaps in capabilities, data, or partners required to deliver marketing strategies and provide recommendations to address them.
Required skills and qualifications include a university degree, 3-5 years experience in a digital marketing role, over 6 years delivery experience, and aviation experience (preferable but not essential).
The ideal candidate will have strong leadership skills, excellent communication skills, and the ability to work effectively with cross-functional teams.
- Prioritize requirement/feature development through strong product backlog management.
- Communicate the impact of product changes to key stakeholders.
This is an exciting opportunity to drive innovation and growth in Digital Marketing at Etihad Airways.
Executive Leadership - Digital Marketing Strategy
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We are seeking a visionary leader to spearhead our marketing efforts in Dubai and beyond. This role will lead and elevate our marketing initiatives, driving business growth through strategic planning and execution.
Main Responsibilities- Design and implement high-impact go-to-market (GTM) strategies for new and existing products and services, collaborating cross-functionally with sales, product, and leadership teams.
- Develop and execute multi-channel campaigns spanning digital, print, events, and experiential marketing, leveraging advertising, content, influencer outreach, and events to amplify reach and generate high-quality leads.
- Strengthen the company's brand identity and positioning, developing and implementing brand architecture, messaging frameworks, and visual identity systems.
- Owning and optimizing the digital marketing strategy, covering SEO, SEM, website UX, email marketing, social media, and paid media, driving online visibility and customer engagement through strategic content marketing and performance campaigns.
- Leading the development of advertising concepts and creatives for various campaigns, managing advertising spend across digital and traditional platforms to achieve growth targets efficiently.
- Meet or exceed revenue targets through high-performing marketing strategies.
- Increase the number of qualified leads and new customers by set percentage.
- Improve brand recognition, recall, and preference within target segments.
- Deliver measurable ROI across campaigns using clear attribution models.
- Grow web traffic, follower base, conversion rates, and other engagement metrics.
Qualifications & Experience: Bachelor's degree in Marketing, Business, or related field; MBA is preferred. 10+ years of marketing experience, including 4+ years in a managerial role. Proven experience in GTM strategy, branding, and digital advertising.
Digital Marketing
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We are looking for a talented and results-driven Digital Marketing Specialist to join our dynamic marketing team in Dubai. In this role, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness and engagement. Your work will play a crucial role in shaping our online presence and enhancing our digital footprint.
Key Responsibilities of Digital Marketing- Develop and execute comprehensive digital marketing campaigns across various platforms, including social media, email, SEO, and PPC.
- Create engaging and relevant content to attract and retain target audiences.
- Monitor and analyze campaign performance using analytics tools and provide actionable insights.
- Collaborate with cross-functional teams to ensure cohesive and consistent messaging.
- Stay updated with the latest digital marketing trends and best practices.
- Optimize website and landing pages for improved conversion rates.
- Manage and maintain social media channels and engage with the online community.
- Provide regular reports on marketing activities and performance metrics.
- Bachelor's Degree in Marketing, Communications, Digital Media, or a related field.
- 3-4 years of experience in digital marketing or a similar role.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, and social media management tools.
- Strong understanding of SEO, SEM, PPC, and content marketing.
- Excellent writing and communication skills.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Knowledge of the finance and trading industry is a plus.
XT is a prominent player in the finance and trading industry, known for delivering innovative and reliable solutions. Our mission is to empower our clients with the tools and expertise needed to navigate the complex world of finance. We value integrity, innovation, and a commitment to excellence, and we strive to create a collaborative environment that fosters growth and success.
#J-18808-LjbffrDigital Marketing
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Key Responsibilities
Content Creation & social media
• Plan, film, and edit daily videos, vlogs, and short-form content.
• Manage and expand our presence on Instagram, TikTok, YouTube, Facebook, and other social platforms.
• Develop innovative strategies to increase audience engagement and generate quality leads.
• Create eye-catching and brand-aligned content (photos, videos, graphics, etc.).
• Track performance insights and adapt strategies to improve results.
• Stay updated with the latest digital trends, tools, and social media algorithms.
Website & Online Presence
• Regularly update website content (banners, product/service pages, blog posts, images).
• Ensure all web pages and links function smoothly.
• Work with developers or use CMS platforms (WordPress,Squarespace, etc.) to maintain the website.
• Optimize web content for both SEO and user experience.
Additional Responsibilities
• Collaborate with marketing, design, and sales teams to support campaigns.
• Assist in preparing newsletters or basic email marketing when required.
• Contribute to digital promotions, events, and launches.
• Suggest improvements and creative ideas to enhance digital presence.
• Male/Female Candidate, currently based in Dubai.
• Fluent in Arabic and English (spoken & written).
• Strong skills in photography, videography, and video editing.
• Creative, proactive, and able to work independently.
• Familiarity with social media platforms, trends, and algorithms.
• Hands-on experience in managing social media accounts for brands.
• Knowledge of SEO, online marketing, and digital content strategies.
• Familiarity with website management (WordPress, Shopify, Squarespace, etc.).
• Basic graphic design skills using Canva or Adobe tools.
• Strong communication and content writing skills.
• Flexible and able to work under challenging conditions when required.
• Organized, detail-oriented, and able to handle multiple tasks.
Digital Marketing
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Job Summary
Responsible for driving brand growth, customer engagement, and sales through integrated digital strategies and efficient e-commerce operations. This role combines expertise in online marketing with hands-on experience in managing online stores, ensuring an optimized customer journey from brand discovery to purchase and retention.
Key Responsibilities Digital Marketing
- Develop and implement multi-channel digital marketing strategies (SEO, SEM, PPC, social media, email).
- Create, manage, and optimize paid campaigns on Google Ads, Facebook, Instagram, LinkedIn, and other platforms.
- Oversee content creation for social media, blogs, newsletters, and promotional campaigns.
- Monitor analytics, prepare reports, and optimize campaigns to maximize ROI and conversion rates.
- Collaborate with influencers, affiliates, and partners to boost brand reach.
E-commerce / Online Store Management
- Manage daily operations of the company's online store(s) on platforms such as Amazon, NOON, Talabat Mart or custom e-commerce solutions.
- Oversee product catalog management (listings, pricing, stock updates, product descriptions, and images).
- Implement UX/UI improvements to enhance customer experience and boost sales conversion.
- Coordinate logistics, order fulfillment, and after-sales support with relevant teams.
- Monitor inventory levels, sales trends, and customer feedback to optimize product offerings.
- Manage online payment gateways and ensure secure, seamless checkout experiences.
Skills & Competencies
- Strong knowledge of SEO, SEM, social media advertising, Google Analytics, and email marketing automation.
- Proficiency in different e-commerce platforms
- Understanding of digital sales funnels, CRO (Conversion Rate Optimization), and customer retention strategies.
- Data-driven mindset with excellent analytical and reporting skills.
- Strong creative skills for content, campaigns, and promotions.
- Ability to manage budgets, timelines, and cross-functional teams
Education & Experience
- Bachelor's degree in Marketing, Business, E-commerce, or related field
- 1–3 years of proven experience in digital marketing and online store/e-commerce management.
- Certifications in Google Ads, Google Analytics, HubSpot, Facebook Ads, or similar preferred.
Job Type: Full-time
Digital Marketing
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We're hiring for multiple roles:
*Digital Marketing Specialist
*Soctal media expert
*Receptionist*
If you have experience in these areas and are looking for a new challenge, we'd love to hear from you
*About Us:*
Our showroom in Bur Dubai, Burjuman is looking for talented individuals to join our team.
*How to Apply:*
Send your CV via Indeed if you're passionate about digital marketing, social media , or customer service.
Job Type: Full-time
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digital marketing
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Job description
Location: Dubai Branch
Job Type: Full-Time
Position Vacant : Digital Marketing Team Leader
Salary Range -AED 4500-AED 6500
Company Overview:
Wordcraft is a dynamic and growing organization and a leading provider of translation, attestation, business setup, and PRO services in Dubai, Abu Dhabi ,Ras al khaimah and Sharjah. seeking a highly motivated and efficient Candidates to join our team.
Role Overview
We are seeking an experienced and results-driven Digital Marketing Team Leader to lead and optimize our digital presence across multiple platforms. This role combines strategic planning, performance marketing, content management, and analytics to drive measurable business growth. The ideal candidate will have a proven track record in the UAE market, with a deep understanding of local consumer behavior, platform-specific nuances, and best practices for audience engagement.
Key Responsibilities
- Strategy & Planning: Develop and execute digital marketing strategies aligned with business goals; translate them into measurable KPIs; identify growth opportunities and emerging trends.
- Paid Media: Manage and optimize campaigns on Meta, Google, LinkedIn, TikTok, and others; handle budgets, audience targeting, A/B testing, and maximize CTR, CPL, ROAS.
- Tracking & Analytics: Implement GTM, Meta Pixel, and UTM tracking; use GA4, GSC, and other tools to generate platform- and branch-wise reports with actionable insights.
- SEO & Website Optimization: Conduct keyword research, technical and on-page SEO, backlink building, and monthly audits; ensure website speed, mobile responsiveness, and landing page conversion optimization.
- Content & Social Media: Plan and manage content calendars; create and post engaging content across Meta, LinkedIn, TikTok, YouTube; manage influencer tie-ups and live sessions; monitor brand presence and community engagement.
- Email/WhatsApp Marketing: Plan and execute segmented campaigns; test subject lines, creatives, and CTAs; align newsletters with marketing and sales activities.
- Creative & Asset Management: Collaborate with design and technical teams for banners, visuals, CRM forms; run A/B tests for creatives and landing pages.
- Content Writing: Write, edit, and repurpose blogs, ad copies, and website content in line with SEO and brand guidelines.
- Market Research: Monitor competitor activity, industry trends, and platform updates to proactively adjust strategies.
Qualifications & Skills
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Minimum 2 years of proven digital marketing experience in the UAE.
- Strong background in paid media, SEO, and content marketing with measurable ROI.
- Proficiency in GA4, GSC, GTM, Meta Business Suite, Google Ads, LinkedIn Campaign Manager, TikTok Ads Manager, and SEO tools (Ahrefs, SEMrush, etc.).
- Strong understanding of UAE consumer behavior, digital trends, and advertising regulations.
- Excellent communication, analytical, and project management skills.
- Ability to work independently and collaborate across departments.
Job Type: Permanent
Pay: AED4, AED6,500.00 per month
Experience:
- uae: 2 years (Required)
Digital Marketing
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Role Overview
Century Gold is seeking a highly skilled Digital Marketing & Web Operations Specialist to manage and grow the company's entire digital ecosystem. This is multi-faceted role that combines website and server management, multilingual e-commerce, advanced SEO, paid media campaigns, email and WhatsApp marketing, CRM management, and analytics. The ideal candidate is strategic, technically savvy, and results-driven, capable of executing complex marketing initiatives across platforms, optimizing performance, and continuously improving the brand's online presence. traffic, engagement, conversions, and revenue
Website & Server Management
- Oversee end-to-end website functionality, ensuring uptime, performance, and security.
- Manage server-side operations including hosting environments, control panels, and configurations.
- Perform regular backups, staging deployments, and version updates to safeguard and streamline website performance.
- Configure and maintain SSL certificates, DNS records, and domain settings.
- Troubleshoot complex issues across front-end, back-end, and server layers, coordinating advanced fixes when required.
- Monitor server resources and optimize for speed, stability, and scalability.
- Apply working knowledge of PHP, JavaScript, and database queries to identify, debug, and resolve issues efficiently.
- Ensure the website infrastructure is compliant with best practices in security, caching, and performance optimization.
- Handle website migrations, restorations, and disaster recovery in case of crashes, data loss, or plugin/theme failures.
- Manage multilingual website functionality (Arabic + English), ensuring accurate translations, proper alignment, and consistent performance across both language versions.
E-Commerce & Product Management
- Manage the end-to-end product lifecycle online: listing, updating, and maintaining accurate product information across the company website and external platforms (Noon, Amazon, and other POS).
- Craft compelling, SEO-optimized product descriptions and copywriting in both Arabic and English, maintaining cultural accuracy, brand tone, and consistency.
- Ensure product listings are compliant with each platform's content, SEO, and geo-specific requirements.
- Regularly update product attributes such as pricing, stock availability, images, and metadata across all channels.
- Optimize product pages for search engines, structured data, and local geo-search to maximize discoverability.
- Troubleshoot and resolve listing errors, synchronization issues, or compliance flags across marketplaces.
- Continuously monitor competitor listings and implement strategies to improve ranking, visibility, and sales performance.
- Coordinate with design and photography teams to maintain high-quality imagery and digital assets for all product listings.
- Ensure multilingual product management across all platforms, aligning translations, formatting, and localized SEO for both Arabic and English audiences.
SEO, GEO & AEO (Organic Growth Strategy)
- Develop and execute a comprehensive SEO strategy that integrates on-page, off-page, technical, and local optimization to maximize visibility and traffic.
- Conduct advanced keyword research and clustering in both Arabic and English, accounting for linguistic nuances, search intent differences, and cultural relevance.
- Implement on-page SEO enhancements including metadata optimization, internal linking architecture, schema markup, canonical tags, and content structuring for both languages.
- Optimize multilingual site architecture, ensuring proper hreflang tags, language switchers, and URL structures to avoid duplicate content issues.
- Drive off-page SEO & authority building through backlink strategies: digital PR, guest posting, partnerships, citation building, and advanced link acquisition techniques in both regional (Arabic) and global (English) domains.
- Manage geo-targeted SEO campaigns to strengthen local visibility, ensuring consistency across Google Business Profile, map listings, citations, and local directories.
- Execute AEO (Answer Engine Optimization) strategies to capture traffic from AI-driven search (Google SGE, voice assistants, and conversational search engines) through structured data, FAQ schema, and intent-rich multilingual content.
- Perform regular audits (technical SEO, backlink profile, site speed, mobile usability, and core web vitals) with corrective action plans for long-term performance.
- Create content strategies aligned with keyword clusters, user intent, and seasonal demand in both languages, tailored for the jewelry and luxury goods market.
- Monitor and analyze ranking shifts, organic traffic, and SERP features across Arabic and English search engines, adapting strategies per audience segment.
- Apply international and multilingual SEO best practices, ensuring geo-specific targeting and compatibility with regional search trends.
- Stay ahead of evolving search algorithms, AI-driven updates, and SEO innovations, proactively adjusting strategies to safeguard and grow organic visibility.
SEM & Paid Media Management (Google Ads & Meta Ads)
- Strategize, set up, and manage end-to-end paid campaigns across Google Ads (Search, Display, Shopping, Performance Max, YouTube) and Meta Ads (Facebook, Instagram, Messenger).
- Design multilingual campaigns (Arabic + English) to target distinct audiences, optimize messaging, and increase relevance per market segment.
- Implement advanced audience targeting techniques: custom audiences, lookalikes, remarketing lists, affinity & in-market audiences, geo-targeted segments, and layered audience combinations.
- Utilize dynamic creative optimization (DCO) to serve personalized ad variations automatically based on user behavior, device, and engagement patterns.
- Execute advanced bidding strategies: target ROAS, tCPA, enhanced CPC, Smart Bidding, and algorithmic bid adjustments based on granular conversion data.
- Build dedicated competitor and brand defense campaigns, leveraging exact match, dynamic search ads, and responsive search ads to capture relevant search share.
- Optimize shopping campaigns with structured feeds, automated promotions, and feed rules to maximize CTR and conversion rate.
- Run YouTube campaigns with advanced targeting: custom intent audiences, placement targeting, video remarketing, and in-stream vs discovery ad optimization.
- Implement cross-platform retargeting funnels that integrate website traffic, CRM data, email lists, and social interactions to nurture leads across stages.
- Monitor and optimize ad performance via A/B testing, conversion tracking, attribution models, and detailed analytics dashboards.
- Maintain conversion tracking and tag management through Google Tag Manager, GA4, and Facebook Pixel to ensure accurate ROI measurement.
- Regularly generate actionable insights and performance reports, recommending campaign adjustments, budget reallocations, and creative optimizations.
- Stay ahead of platform innovations and algorithm changes, applying new ad formats, automation features, and beta tools to maintain competitive advantage.
Email, WhatsApp & Customer Engagement Marketing
- Design and execute multi-channel marketing campaigns across email, WhatsApp, and other digital communication platforms.
- Develop automated workflows and drip campaigns for customer acquisition, retention, abandoned cart recovery, promotions, and product launches.
- Segment audiences using behavioral, transactional, and demographic data to deliver highly personalized and targeted messaging.
- Craft compelling multilingual content (Arabic + English) with attention to brand voice, cultural nuances, and conversion-focused copywriting.
- Implement A/B testing and multivariate testing for subject lines, messaging, timing, and design to optimize engagement and conversion rates.
- Track campaign performance using analytics tools and conversion metrics, adjusting strategies based on data insights.
- Integrate CRM with email and messaging platforms to ensure smooth lead nurturing, customer journey tracking, and cross-platform personalization.
- Manage compliance with data protection and messaging regulations (e.g., GDPR, TCPA) across all campaigns.
- Coordinate with creative teams to produce visual assets, rich media, and interactive content that enhance engagement across channels.
- Explore emerging marketing channels and tactics, including in-app notifications, push campaigns, and SMS/WhatsApp-based promotional strategies.
Analytics & Reporting
- Design and maintain comprehensive dashboards integrating CRM, email, social media, and paid ad data.
- Track and analyze performance metrics across channels, including traffic, engagement, conversion rates, ROI, AOV, and customer acquisition cost.
- Perform advanced attribution analysis to identify high-performing campaigns, touchpoints, and conversion paths.
- Monitor SEO performance, paid campaigns, and e-commerce metrics using tools such as GA4, Search Console, Tag Manager, Meta Ads Manager, and Google Ads Analytics.
- Conduct data-driven A/B testing and experiments across website, landing pages, and campaigns to optimize user experience and conversion rates.
- Generate actionable insights and recommendations for strategy improvements, budget allocation, and content optimization.
- Set up automated alerts, reports, and anomaly detection to quickly identify issues or opportunities across channels.
- Interpret multilingual and multi-market analytics, adjusting strategies for both Arabic and English audiences.
- Collaborate with management to translate analytics into business decisions, bridging data with marketing and sales outcomes.
Job Type: Full-time
Pay: AED10, AED12,000.00 per month
Experience:
- Ecommerce & Product Management: 3 years (Preferred)
- Website & Server Management: 3 years (Preferred)
- SEO, GEO, AEO, SEM: 3 years (Preferred)
- PAID MEDIA MANAGEMENT: 3 years (Preferred)
- ONLINE MARKETING: 3 years (Preferred)
- REPORTING: 3 years (Preferred)
Language:
- ENGLISH (Preferred)
- ARABIC (Preferred)
License/Certification:
- SEO (Preferred)
- GOOGLE ADS WORDS (Preferred)
Digital Marketing
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We are looking for a highly creative and data-driven Digital Marketing & Social Media Manager to manage and grow our brand's online presence. The candidate will be responsible for handling social media platforms directly or by coordinating with our agency.
The role requires expertise in creating engaging and trending content (reels, posts, stories, campaigns), improving organic reach, and ultimately boosting sales through strategic digital marketing initiatives.
You will guide and monitor the agency (if outsourced) to ensure consistent growth and alignment with the brand's goals.
Key Responsibilities
- Manage and oversee all social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).
- Create viral and trending content (reels, stories, carousels, hot-selling items promos).
- Plan and maintain a content calendar for posts, reels, and stories.
- Guide & coordinate with the social media agency to ensure quality delivery.
- Monitor insights and analytics to measure performance and adjust strategies.
- Stay updated with current trends, hashtags, and viral formats to keep the brand relevant.
- Develop strategies to grow organic followers, reach, and sales.
- Ensure branding, tone, and messaging remain consistent across all platforms.
Desired Skills & Qualifications
- Proven experience in digital marketing / social media management (2–4 years).
- Strong knowledge of Instagram, TikTok, Facebook, YouTube Shorts trends.
- Creativity in content creation – reels, storytelling, viral campaigns.
- Experience with analytics tools (Meta Insights, Google Analytics, TikTok Analytics).
- Basic graphic design & video editing skills (Canva, CapCut, Adobe Suite is a plus).
- Understanding of social media algorithms & engagement hacks.
- Strong communication skills – able to guide agencies or freelancers effectively.
- Result-oriented mindset with ability to grow sales organically.
Guidance for Social Media Agency (What You Expect Them to Do)
- Posting Frequency & Timing
- Reels: 4–5 per week (best times: evenings & weekends).
- Stories: Daily (show behind-the-scenes, new arrivals, polls, Q&A).
- Feed Posts: 3–4 per week (mix of lifestyle shots, product highlights, customer reviews).
- Content Style
- Short, catchy reels around hot-selling items.
- Trend-based videos (use trending music, filters, challenges).
- Story highlights: FAQs, offers, product tutorials, testimonials.
- Mix educational + entertaining + sales-driven content.
- Engagement Hacks
- Use polls, quizzes, stickers on stories.
- Engage with comments and DMs within 24 hours.
- Collaborate with micro-influencers for authentic reach.
- Create UGC (user-generated content) campaigns to build trust.
- Sales Focus
- Reels highlighting before/after results, top-sellers, limited-time offers.
- Feature customer reviews as stories & reels.
- Weekly "Hot Pick of the Week" product spotlight.
Job Types: Full-time, Permanent
Pay: AED2, AED6,000.00 per month