1 159 Marketing Automation jobs in the United Arab Emirates

Marketing Automation Specialist

Dubai, Dubai Innohive Technology

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Job Description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

As a marketing automation specialist your main duties include running email marketing campaigns end-to-end, managing email databases, and creating newsletters. Your role is to reach customers through email campaigns and inform them about new products and events. Ultimately, you should be able to promote our brand and ensure our customers stay in touch with our company updates.

Responsibilities:

Create and manage direct email marketing campaigns.

Draft email copy and ensure messages are sent in proper form and template.

Manage and build various email lists and campaigns, including the design templates, calls-to-action, and content used in your email sends.

Segment lists based on behaviors like past email engagement and website interactions.

Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers.

Ensure emails follow industry policies and best practices.

Qualifications:

Proven work experience as an Email Marketing Manager or Email Marketing Specialist.

Hands-on experience with HTML and content management systems.

Proficiency in marketing automation technology.

Knowledge of SEO/SEM and Google Analytics.

Familiarity with analytical and database tools.

Excellent written communication and copywriting skills.

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Marketing Automation Specialist

Dubai, Dubai DANUBE HOME

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Job Description

We are looking to hire a Marketing Automation Specialist with three years experience in the Retail industry (Furniture, home furnishing, Lifestyle Category).

This role is based out of Dubai to manage operations for the entire MENA and India region.

Responsibilities:

  • Plan, build and execute cross-channel communications, campaigns, and nurture programs in a timely manner
  • Working with stakeholders create and implement test strategies, including A/B multivariate testing that maximize conversions
  • Oversee campaigns from creation to analysis and reporting
  • Solid knowledge of email best practices and compliance across each funnel level
  • Other duties, as may from time to time be required, as commensurate with the role and the needs of the business.

Requirements:

  • At least 3 years of hands-on experience in Tech-driven marketing campaigns (Email, BPN, APN)
  • Exposure to marketing automation platforms like Pardot, Marketo, Hubspot, Netcore, etc.
  • Solid technical skills and expertise with HTML and CSS optimized for email deployment
  • Advanced level MS Excel to manage Database, Segment & List
  • Excellent communication skills – written, verbal, and presentation
  • Must have developed & implemented ROI driven ‘Customer Journey’ across the channel (Email/SMS/APN/BPN)

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Digital Marketing Automation Role

Dubai, Dubai beBeeMarketing

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Job Description

Marketing Automation Specialist

Gain hands-on experience in digital marketing, social media content creation, and brand strategy as a Marketing Automation Specialist. This role is ideal for digitally savvy students or recent graduates eager to make a real impact in marketing.

Key Responsibilities:

  • Develop and execute engaging email marketing campaigns across the customer and candidate journey.
  • Design and implement automated workflows using tools like Zapier to streamline marketing processes.
  • Apply branding principles to ensure consistent and impactful messaging in all email communications.
  • Monitor and analyze email campaign performance using analytics tools, identifying key metrics and areas for improvement.

Required Skills and Qualifications:

  • Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
  • A strong interest in digital marketing, especially email marketing and automation.
  • Excellent written and verbal communication skills.
  • Proactive attitude with a strong sense of ownership.
  • Basic understanding of marketing principles and branding concepts.
  • An analytical mindset with an interest in data-driven decision-making.

Benefits:

  • Dynamic and supportive environment where you'll gain hands-on experience in various aspects of marketing.
  • Mentorship from experienced marketing professionals.
  • Opportunity to work on real projects and see the impact of your contributions.
  • Exposure to cutting-edge marketing technologies and strategies.

Job Type: Internship

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Senior Marketing Automation Executive

Dubai, Dubai Deriv.com

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Job Description

Dubai, United Arab Emirates | Posted on 03/07/2025

We’re transforming how traders experience Deriv through intelligent marketing automation, and this role sits at the intersection of strategy and technology. As part of the marketing automation team, you’ll architect scalable, AI-first customer journeys that drive real business impact, directly influencing how millions of traders worldwide engage with our platform. This is your opportunity to work with sophisticated tools, tackle meaningful challenges, and see your contributions reflected in real metrics.

On a given day, you will:

  • Design acquisition and lifecycle programs while managing competing priorities. The art lies in protecting your strategic time while supporting a rapidly scaling team. We need someone who’ll be focused on transformational initiatives.
  • You will work with current constraints while designing future-ready solutions within HubSpot’s ecosystem, leveraging the unique opportunities of our CRM migration.
  • Understand HubSpot at an advanced level, from complex workflow automation and custom object creation to API integrations and attribution reporting. This means pushing the platform beyond its standard capabilities to meet our unique trading environment needs.
  • Master the balance between engagement and regulation, turning constraints into competitive advantages while ensuring every automation meets regulatory compliance.
  • Decode data patterns across multiple platforms, design sophisticated A/B testing frameworks in HubSpot, and contribute to attribution models that prove campaign ROI.
  • Be expected to reduce manual workflows and launch AI-driven acquisition and retention triggers that improve trader engagement. The goal would be to use AI for predictive analytics, dynamic personalisation, and automated optimisation.
  • Scale personalised journeys that will improve lifetime value for high-value segments.
  • Architect push notification strategies, in-app messaging, and WhatsApp/Telegram automation for real-time engagement.
You will enjoy working with us if you:
  • You build frameworks that are scalable and AI-first
  • You orchestrate journeys, not just campaigns
  • You connect every automation to the revenue impact
  • You influence C-suite decisions with data stories
We would love to work with you if you:
  • Have 5+ years in marketing automation, preferably B2C at scale.
  • Bring deep HubSpot expertise (certification would be an advantage), but proven advanced implementation experience is essential.
  • Have experience with HubSpot’s advanced features: custom behavioural events, programmable automation, revenue attribution, and multi-touch reporting.
  • Have scaled mobile marketing programs, including push notification strategy to WhatsApp Business API implementation.
  • Enjoy solving multifaceted problems with data-driven solutions.
  • Balance strategic vision with practical execution.
We pay competitive salaries based on your skills, qualifications, experience and market rates. Additionally, you’ll be eligible for an annual bonus based on individual and company performance.

When you join Deriv, you will be supported in growing your career in our company. You can expect to have a personalised Learning and Development programme as well as the costs covered for relevant professional development and education related to advancing your career at Deriv.

Dubai :

Our modern office in Dubai's prestigious JLT is a key centre for Deriv's Middle Eastern operations. Home to over 200 talented professionals from diverse nationalities, it is a truly global workplace. You'll thrive in an expat-friendly environment that celebrates diversity and encourages cross-cultural collaboration, with regular knowledge-sharing sessions and team events.

Our culture is unique, and we live by our values and leadership principles, so it's worth learning more about Deriv's culture .

Imagine the impact you could make as the voice of Deriv. If you’re ready to collaborate and craft strategies that strengthen our brand, we’re eager to hear your story.

Deriv is an equal opportunity employer committed to diversity and inclusion. We take pride in our Great Place to Work and IIP Platinum certifications, which reflect our commitment to creating an exceptional work environment. Join us and help build the future of online trading while working alongside top talent from over 96 nationalities.

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Senior Marketing Automation Executive

Dubai, Dubai Deriv.com

Posted 1 day ago

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Job Description

Dubai, United Arab Emirates | Posted on 03/07/2025

We’re transforming how traders experience Deriv through intelligent marketing automation, and this role sits at the intersection of strategy and technology. As part of the marketing automation team, you’ll architect scalable, AI-first customer journeys that drive real business impact, directly influencing how millions of traders worldwide engage with our platform. This is your opportunity to work with sophisticated tools, tackle meaningful challenges, and see your contributions reflected in real metrics.

On a given day, you will:

  • Design acquisition and lifecycle programs while managing competing priorities. The art lies in protecting your strategic time while supporting a rapidly scaling team. We need someone who’ll be focused on transformational initiatives.
  • You will work with current constraints while designing future-ready solutions within HubSpot’s ecosystem, leveraging the unique opportunities of our CRM migration.
  • Understand HubSpot at an advanced level, from complex workflow automation and custom object creation to API integrations and attribution reporting. This means pushing the platform beyond its standard capabilities to meet our unique trading environment needs.
  • Master the balance between engagement and regulation, turning constraints into competitive advantages while ensuring every automation meets regulatory compliance.
  • Decode data patterns across multiple platforms, design sophisticated A/B testing frameworks in HubSpot, and contribute to attribution models that prove campaign ROI.
  • Be expected to reduce manual workflows and launch AI-driven acquisition and retention triggers that improve trader engagement. The goal would be to use AI for predictive analytics, dynamic personalisation, and automated optimisation.
  • Scale personalised journeys that will improve lifetime value for high-value segments.
  • Architect push notification strategies, in-app messaging, and WhatsApp/Telegram automation for real-time engagement.
You will enjoy working with us if you:
  • You build frameworks that are scalable and AI-first
  • You orchestrate journeys, not just campaigns
  • You connect every automation to the revenue impact
  • You influence C-suite decisions with data stories
We would love to work with you if you:
  • Have 5+ years in marketing automation, preferably B2C at scale.
  • Bring deep HubSpot expertise (certification would be an advantage), but proven advanced implementation experience is essential.
  • Have experience with HubSpot’s advanced features: custom behavioural events, programmable automation, revenue attribution, and multi-touch reporting.
  • Have scaled mobile marketing programs, including push notification strategy to WhatsApp Business API implementation.
  • Enjoy solving multifaceted problems with data-driven solutions.
  • Balance strategic vision with practical execution.
We pay competitive salaries based on your skills, qualifications, experience and market rates. Additionally, you’ll be eligible for an annual bonus based on individual and company performance.

When you join Deriv, you will be supported in growing your career in our company. You can expect to have a personalised Learning and Development programme as well as the costs covered for relevant professional development and education related to advancing your career at Deriv.

Dubai:

Our modern office in Dubai's prestigious JLT is a key centre for Deriv's Middle Eastern operations. Home to over 200 talented professionals from diverse nationalities, it is a truly global workplace. You'll thrive in an expat-friendly environment that celebrates diversity and encourages cross-cultural collaboration, with regular knowledge-sharing sessions and team events.

Our culture is unique, and we live by our values and leadership principles, so it's worth learning more about Deriv's culture .

Imagine the impact you could make as the voice of Deriv. If you’re ready to collaborate and craft strategies that strengthen our brand, we’re eager to hear your story.

Deriv is an equal opportunity employer committed to diversity and inclusion. We take pride in our Great Place to Work and IIP Platinum certifications, which reflect our commitment to creating an exceptional work environment. Join us and help build the future of online trading while working alongside top talent from over 96 nationalities.

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Marketing AI Automation

Dubai, Dubai Global Early Careers

Posted 1 day ago

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Job Description

Marketing Intern Email Marketing & Automation

Global Early Careers (GEC) is a recruitment brand connecting graduates and early-career professionals with top employers across the UK, UAE, and beyond. GEC supports young talent while helping businesses build future-ready workforces.

As a Marketing Intern, you'll gain hands-on experience in digital marketing, social media content creation, and brand strategy. It's a chance to work in a fast-paced, globally-minded team where your ideas and creativity are valued from day one.

The Opportunity:

Are you a digitally savvy and enthusiastic student or recent graduate eager to make a real impact in marketing? Do you get excited about the power of email and content to connect with audiences and the magic of automation to streamline processes? If so, Global Early Careers has an incredible opportunity for you!

As our Marketing Intern specializing in Email Marketing & Automation, you'll play a key role in engaging our audience, generating leads for our sales & recruitment team, and supporting recruitment initiatives. This is a hands-on role where you'll learn and grow by managing real campaigns, implementing cutting-edge technologies, and collaborating across teams.

What You'll Be Doing:

  • Email Campaign Management: Assist in planning, creating, and executing engaging email marketing campaigns across different stages of the customer and candidate journey.
  • Workflow Development & Automation: Learn to design and implement automated workflows using tools like Zapier to streamline marketing and sales processes.
  • Branding & Marketing Fundamentals: Apply your understanding of branding principles to ensure consistent and impactful messaging in all email communications.
  • Performance Tracking & Analysis: Monitor and analyze email campaign performance using analytics tools, identifying key metrics and areas for improvement.
  • A/B Testing: Assist in developing and executing A/B tests to optimize email content, subject lines, and calls-to-action.
  • Content Collaboration: Work closely with the content team to ensure email content aligns with marketing strategies and resonates with target audiences.
  • Sales Lead Generation Support: Learn how to leverage email marketing and CRM integrations to nurture leads and support sales efforts.
  • AI & Integration Exploration: Explore and learn to utilize AI tools and integrations (like Zapier) to automate tasks and enhance marketing efficiency.
  • Talent Management System Exposure: Gain exposure to Talent Management Systems (like Manatal) and learn how email marketing can support recruitment efforts.
  • Data Management & Integration: Understand how to export data from job boards and integrate it with email marketing platforms and CRM systems.
  • Email Marketing Tool & CRM Platform Management: Assist in managing and integrating our email marketing tools and CRM platform to ensure seamless data flow and visibility.

What You'll Bring:

  • Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
  • A strong interest in digital marketing, especially email marketing and automation.
  • Excellent written and verbal communication skills.
  • A proactive, eager-to-learn attitude with a strong sense of ownership.
  • Basic understanding of marketing principles and branding concepts.
  • An analytical mindset with an interest in data-driven decision-making.
  • Familiarity with basic computer applications and a willingness to learn new software and technologies.
  • Bonus points for prior exposure to email marketing platforms, CRM systems, or automation tools like Zapier.
  • An interest in exploring AI's potential in marketing.

What We Offer:

  • A dynamic and supportive environment where you'll gain hands-on experience in various aspects of marketing.
  • Mentorship from experienced marketing professionals.
  • The opportunity to work on real projects and see the impact of your contributions.
  • Exposure to cutting-edge marketing technologies and strategies.
  • Collaboration with different teams to gain a holistic understanding of the business.

Ready to Launch Your Marketing Career?

If you're motivated, tech-savvy, and looking for an exciting internship to learn, grow, and contribute, we want to hear from you! Apply with your resume and a brief cover letter outlining your interest and why you'd be a great fit for this role.

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Marketing AI Automation

Dubai, Dubai Global Early Careers

Posted today

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Job Description

Marketing Intern Email Marketing & Automation

Global Early Careers (GEC) is a recruitment brand connecting graduates and early-career professionals with top employers across the UK, UAE, and beyond. GEC supports young talent while helping businesses build future-ready workforces.

As a Marketing Intern, you'll gain hands-on experience in digital marketing, social media content creation, and brand strategy. It's a chance to work in a fast-paced, globally-minded team where your ideas and creativity are valued from day one.

The Opportunity:

Are you a digitally savvy and enthusiastic student or recent graduate eager to make a real impact in marketing? Do you get excited about the power of email and content to connect with audiences and the magic of automation to streamline processes? If so, Global Early Careers has an incredible opportunity for you

As our Marketing Intern specializing in Email Marketing & Automation, you'll play a key role in engaging our audience, generating leads for our sales & recruitment team, and supporting recruitment initiatives. This is a hands-on role where you'll learn and grow by managing real campaigns, implementing cutting-edge technologies, and collaborating across teams.

What You'll Be Doing:

  1. Email Campaign Management: Assist in planning, creating, and executing engaging email marketing campaigns across different stages of the customer and candidate journey.
  2. Workflow Development & Automation: Learn to design and implement automated workflows using tools like Zapier to streamline marketing and sales processes.
  3. Branding & Marketing Fundamentals: Apply your understanding of branding principles to ensure consistent and impactful messaging in all email communications.
  4. Performance Tracking & Analysis: Monitor and analyze email campaign performance using analytics tools, identifying key metrics and areas for improvement.
  5. A/B Testing: Assist in developing and executing A/B tests to optimize email content, subject lines, and calls-to-action.
  6. Content Collaboration: Work closely with the content team to ensure email content aligns with marketing strategies and resonates with target audiences.
  7. Sales Lead Generation Support: Learn how to leverage email marketing and CRM integrations to nurture leads and support sales efforts.
  8. AI & Integration Exploration: Explore and learn to utilize AI tools and integrations (like Zapier) to automate tasks and enhance marketing efficiency.
  9. Talent Management System Exposure: Gain exposure to Talent Management Systems (like Manatal) and learn how email marketing can support recruitment efforts.
  10. Data Management & Integration: Understand how to export data from job boards and integrate it with email marketing platforms and CRM systems.
  11. Email Marketing Tool & CRM Platform Management: Assist in managing and integrating our email marketing tools and CRM platform to ensure seamless data flow and visibility.

What You'll Bring:

  • Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
  • A strong interest in digital marketing, especially email marketing and automation.
  • Excellent written and verbal communication skills.
  • A proactive, eager-to-learn attitude with a strong sense of ownership.
  • Basic understanding of marketing principles and branding concepts.
  • An analytical mindset with an interest in data-driven decision-making.
  • Familiarity with basic computer applications and a willingness to learn new software and technologies.
  • Bonus points for prior exposure to email marketing platforms, CRM systems, or automation tools like Zapier.
  • An interest in exploring AI's potential in marketing.

What We Offer:

  • A dynamic and supportive environment where you'll gain hands-on experience in various aspects of marketing.
  • Mentorship from experienced marketing professionals.
  • The opportunity to work on real projects and see the impact of your contributions.
  • Exposure to cutting-edge marketing technologies and strategies.
  • Collaboration with different teams to gain a holistic understanding of the business.

Ready to Launch Your Marketing Career?

If you're motivated, tech-savvy, and looking for an exciting internship to learn, grow, and contribute, we want to hear from you Apply with your resume and a brief cover letter outlining your interest and why you'd be a great fit for this role.

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Digital Marketing Manager

Edgeoutsourcing

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Job Description

We are looking for a very experienced Digital Marketing Manager to join a multinational company located in Dubai, United Arab Emirates.

Job Brief

An outstanding digital marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Responsibilities:

– Evaluating and optimizing digital marketing strategies.
– Analyzing market trends and preparing forecasts.
– Coordinating marketing strategies with the stakeholders.
– Developing and managing the marketing department budget.
– Overseeing branding, advertising, and promotional campaigns.

– Preparing and presenting quarterly and annual reports to senior management.
– Oversee the formulation of marketing strategies and programs to achieve sales, margin, and market share objectives within budgets.
– Forecast product requirements, and identify potential supply issues.

– Direct the conceptualization, development, and enhancement of new and existing products, including the development of business cases for presentation to Management.
– For new products, ensure a successful pre-launch and plan has been established and executed.

Requirements:

– Fluent English Language is a Must.
– Bachelor’s degree in marketing, business administration, or similar.
– Experience in working with different departments in different countries and previous experience in the cosmetics field.

– 5+ years experience in a relevant field.

Skills:

– Extensive knowledge of marketing strategies, channels, and branding.
– Superb leadership, communication, and collaboration abilities.
– Exceptional analytical and problem-solving skills.
– Strong time management and organizational abilities.
– Effective communication skills.

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Digital Marketing Manager

Dubai, Dubai Uplift People Consulting

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Job Description

About Uplift

Uplift is a dynamic agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting-edge technology to source top executive and mid-senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends.

About Our Client

Join a forward-thinking technology company shaping the future of workstations and commercial hardware solutions. We are looking for a talented Digital Marketing Manager for our client's growing team.

About the Role:

The Digital Marketing Manager position is responsible for developing and executing data-driven digital marketing strategies to promote the company's consumer and tech commercial products and services. The role leads campaigns across paid, owned, and earned channels – including social media, email, SEO/SEM, and performance marketing – to maximize engagement, conversions, and ROI.

Job Responsibilities

Digital Marketing Strategy & Campaign Management

  • Develop and implement omnichannel digital marketing strategies for Gaming products, AI workstations, and Notebooks and tech services.
  • Manage paid media campaigns (Google Ads, Meta, TikTok, programmatic, etc.) to drive user acquisition, retention, and monetization.
  • Optimize SEO/SEM to create on-demand and push promotions.
  • Optimize affiliate marketing, and influencer collaborations to expand reach by leveraging their brand for the company and product promotions.
  • Analyze market trends and competitor strategies to identify growth opportunities.

Content & Social Media

  • Oversee social media strategy (Twitter, Instagram, YouTube, Twitch, Discord, etc.) to engage gaming communities and commercial customers.
  • Collaborate with creative teams to produce high-impact content (trailers, gameplay clips, live streams, blogs) to attract and engage consumers and B2B customers.
  • Understand and re-use digital customer data and optimize the best performing targeting for digital ads.

Performance Analytics & Optimization

  • Track KPIs (CTR, CAC, LTV, ROAS, CR) using tools like Google Analytics, Adjust, or Tableau

Digital Marketing Strategy & Campaign Management

  • Develop and implement omnichannel digital marketing strategies for Gaming products, AI workstations, and Notebooks and tech services.
  • Manage paid media campaigns (Google Ads, Meta, TikTok, programmatic, etc.) to drive user acquisition, retention, and monetization.
  • Optimize SEO/SEM to create on demand and push promotions.
  • Optimize affiliate marketing, and influencer collaborations to expand reach by leveraging their brand for the company and product promotions.
  • Analyze market trends and competitor strategies to identify growth opportunities.

Content & Social Media

  • Oversee social media strategy (Twitter, Instagram, YouTube, Twitch, Discord, etc.) to engage gaming communities and commercial customers.
  • Collaborate with creative teams to produce high-impact content (trailers, gameplay clips, live streams, blogs) to attract and engage consumers and B2B customers.
  • Understand and re-use digital customer data and optimize the best performing targeting for digital ads.

Performance Analytics & Optimization

  • Track KPIs (CTR, CAC, LTV, ROAS, CR) using tools like Google Analytics, Adjust, or Tableau.
  • A/B test ad creatives, landing pages, and messaging to improve conversion rates.
  • Report on campaign performance and adjust strategies based on data insights.

Community & CRM

  • Optimize company website to increase visibility on google.
  • Manage email/SMS marketing automation (e.g., customer journeys, re-engagement campaigns).
  • Foster community engagement through Discord, Reddit, and forums.
  • Work with PR and customer support to maintain brand reputation.

Team Leadership & Talent Development

  • Build, mentor, and lead a high-performing team of performance marketing, SEO and CRO professionals.
  • Foster a culture of innovation, accountability, collaboration and inclusivity, aligning with the company’s core values.
  • Conduct performance reviews and implement professional development programs for the Digital Marketing Team.

Preferred Qualifications

  • B.A. in Marketing, Business Administration, or related field.
  • 5+ years in digital marketing, preferably in gaming, tech, or entertainment.
  • Experience with AI-driven marketing tools (such as HubSpot, ChatGPT, or Semrush) to optimize campaign performance, automate workflows, and enhance data-driven decision-making.
  • Experience with UA (User Acquisition) strategies.
  • Knowledge of programmatic advertising or gaming platforms (Steam, Epic Store, etc.).
  • Basic design/video editing skills (Canva, Adobe Suite).
  • Knowledge with AI tools related to designing.
  • Proficiency in Google Ads, Meta Ads Manager, TikTok Ads, etc.
  • Knowledge of CRM (HubSpot, Mailchimp), analytics (Google Analytics, Looker), and CMS tools.
  • Familiarity with ASO (App Store Optimization) is a plus.
  • Creative with strong analytical skills.
  • Ability to thrive in a fast-paced environment.

Why Join?

You’ll be part of a dynamic, innovation-driven environment, working on impactful AI and commercial technology solutions, collaborating with high-performing teams, and engaging directly with customers to drive technical success.

Uplift’s Commitment to Diversity and Inclusion

At Uplift, we are committed to fair and equal experience for all employees and applicants, supporting the principles of Equal Opportunity Employment. We value the diverse talents and perspectives of individuals from all backgrounds, including minorities, women, and people with disabilities. We focus on creating opportunities for growth and advancement based on each person’s qualifications and performance.

We are passionate about uplifting people's lives and fostering an inclusive environment where everyone is valued, regardless of race, religion, color, national origin, citizenship status, sex, sexual orientation, gender identity and expression, genetic information, marital status, age, or disability. At Uplift, everyone is welcome.

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Digital Marketing Manager

Dubai, Dubai Careem Networks FZ LLC

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Job Description

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

About the role

We are seeking a Marketing Manager to join our world-class Growth Marketing team at Careem , with a strong focus on SEO, ASO, and the activation of emerging digital channels , including AI-driven discovery engines. This role goes beyond traditional performance marketing to encompass content visibility, intelligent targeting, and digital innovation that keeps Careem ahead of the curve.

You will build strategies that span across Paid Media, SEO, ASO, and AI-powered surfaces — ensuring our landing pages and brand visibility are optimized not just for search, but also for contextual discovery tools like ChatGPT and Perplexity . The ideal candidate blends technical know-how with creative fluency , and thrives in scaling new frontiers.

What you'll do
  • Lead SEO strategy to improve the visibility and performance of landing and long-tail pages (LLPs) across traditional search engines and new-gen discovery platforms (e.g., ChatGPT, Perplexity).
  • Collaborate with content, data, and web teams to structure, tag, and serve content that aligns with AI/LLM-driven search behaviour.
  • Drive ASO (App Store Optimization) to maximize the performance of app store landing pages, ensuring best-in-class discoverability, conversion rates, and creative placement.
  • Explore and launch emerging marketing channels (e.g. AI chat surfaces, smart TVs, native placements), with a test-and-learn mindset and structured evaluation of performance.
  • Partner closely with internal digital strategy, product, and engineering teams to align growth goals with platform capabilities.
  • Ensure clarity and alignment on campaign briefs, translating business goals into actionable growth tactics across owned and paid assets.
  • Maintain oversight of paid media (e.g. Paid Search, Social, Display, Video) while shifting emphasis toward quality placements and innovative visibility strategies .
  • Champion automation, data-driven experimentation, and continuous performance optimization across all touchpoints.
  • Set annual media strategy across verticals, with a focus on unlocking new audience pathways and sustainable growth levers .
What you'll need
  • Demonstrated experience with technical and content SEO , including schema, indexation strategy, and LLP architecture.
  • Strong knowledge of ASO best practices , with hands-on experience optimizing app listings and creatives.
  • Passion for new technologies and AI-led marketing ; familiarity with the adtech ecosystem in platforms like ChatGPT or Perplexity is a strong plus.
  • Fluency in Google Marketing Platform tools (SA360, DV360, GA360, Campaign Manager).
  • Experience working with Mobile Measurement Platforms (e.g., Adjust) and understanding multi-touch attribution.
  • Familiarity with dashboarding tools (e.g., Looker Studio) and performance tracking.
  • Strong analytical mindset with an ability to connect insights to action.
  • A proven track record of scaling campaigns or programs from scratch, especially in non-traditional or nascent channels .

What we’ll provide you

We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:

  • Work and learn from great minds by joining a community of inspiring colleagues.
  • Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
  • Explore new opportunities to learn and grow every day.
  • Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
  • Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.
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I saw the job posting on Careem’s Careers Page and decided to apply

I saw the job posting on Localized and decide to apply

A recruiter from Careem reached out to me and encouraged me to apply

A recruiter external to Careem reached out to me and encouraged me to apply

I had a conversation with a friend or acquaintance who works at Careem

I attended a University event or career fair and met a representative from Careem

I read about Careem in the news

Other

Have you seen Careem's content on social media? * Select.

If Yes, please specify the platform (tick all that apply) *

LinkedIn

Twitter

TikTok

Instagram

Other

What influenced your decision to apply for a role at Careem? (tick all that apply) *

Careem’s purpose and values

The career growth and development opportunities offered at Careem

Financial compensation and colleague benefits

The job description aligns with my skills and qualifications

Working with top talent at the organisation

Community of inspiring colleagues

The opportunity to drive impact

Other

Have you previously worked at Careem? * Select.

To which gender identity do you most identify: Select.

Voluntary Self-Identification

Completion of this question is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter.

As outlined in Careem’s Equal Employment Opportunity policy, we do not discriminate based on any protected group status under any applicable law.

The collection of demographic information is for internal purposes only i.e. equal employment opportunity monitoring as well as diversity initiatives.

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