30 Marketing Strategy jobs in the United Arab Emirates

As a Marketing Strategy Executive, you will oversee the development and implementation of our marketing strategy. This includes planning, executing, and managing all offline and digital marketing initiatives to drive business growth.

• Develop and implement an overall marketing strategy, including content creation and social media presence.
• Collaborate with internal teams to enhance user experience and develop creative growth strategies.
• Manage online content through SEO and Google Analytics to ensure optimal performance.

Our ideal candidate is a highly motivated and innovative professional with excellent communication skills and a passion for driving business success.

Are you proficient in digital marketing strategies? Do you know how to target finance and crypto-focused audiences?

Our client is a leading entity specialized in FinTech solutions, pioneering technology based in Dubai with global reach.

We are searching for a dedicated professional to help develop our digital marketing strategy.

• Implementation of complex digital marketing strategies
• Control and management of main marketing areas: Performance (iOS/Android/Web), Retention (Push/Email), Partnership
• Building end-to-end analytics of all channels and data visualization
• Crafting plans and master budgets
• SEO expertise
• Exploring market trends, discovering innovative solutions, and testing bold new ideas
• Collaborating with the development team to create clear, detailed technical specifications for IT enhancements that bring marketing projects to life
• Collaborating with departments and making a compelling case for prioritization

• At least 3 years of hands-on experience in a similar role
• Proven success in launching, scaling, and optimizing social campaigns with a specialty in content marketing and ASO/SEO that drives results
• Expertise in Google Analytics
• A sharp eye for compelling ad copy and standout visuals
• Must have expertise in B2B, with proven experience in fintech and crypto
• Fluency in English

As a digital marketing intern, you will support our teams in initiatives to increase brand awareness and drive traffic. You will gain insights into digital marketing strategies, sales techniques, and business operations.

• Proficiency in social media management tools
• Basic knowledge of SEO principles
• Excellent communication skills

• Flexible working hours
• Mentorship opportunities
• Professional development training

This internship provides an opportunity to develop your skills in digital marketing, sales, and business operations. You will work closely with our teams to achieve set goals and objectives.

As a key member of the marketing team, you will support regional efforts by tracking performance, supporting budget governance, and helping markets make data-informed decisions.

• Collaborate with regional leads and country marketing teams to ensure effective marketing operations across the MENA region.
• This role is ideal for someone early in their marketing strategy or analytics journey, looking to grow their skills by solving real business problems in a fast-paced environment.

• Strategic Projects & Growth Initiatives
• Lead and scale new growth levers – Own performance tracking and end-to-end coordination for growth initiatives like Referral Programs; assess incentive structures, benchmark competition, and act as PMO across Product, CRM, and local teams.
• Drive the Channel Mix Effectiveness Tracker – Build and maintain a dashboard along with data team to analyze CRM, PM, Discounts, and Brand spend across markets; identify optimal allocation strategies based on ROI and incrementality.
• Launch and own the Missed Target Root Cause Library – Build a structured repository of missed OKRs, analyze root causes, and share insights with markets to avoid repeat misses.
• Run the Marketing Competition Intelligence program – Track competitor marketing activity across all markets, flag emerging trends, and drive proactive internal response with cross-functional partners.

• Maintain key trackers (CAC, ROI, payback, LTV, etc.) across all 8 markets.
• Forecast performance vs. OKRs using trend data; flag risks early and suggest corrective actions.
• Own the Marketplace Health Snapshot (integrated into our regular C-suite and Country MD updates) to track overall business health beyond just GMV and Orders.

• Support monthly and quarterly budget tracking across all marketing channels.
• Assist in variance analysis to flag over/under-utilization and identify efficiency gaps.
• Collaborate with country teams to ensure effective use of resources aligned with performance goals.

• Prepare performance pre-reads and deep-dives for MPRs and regional check-ins.
• Coordinate with BI, Finance, and local teams to ensure alignment on metrics and reporting.
• Conduct ad hoc analyses to support strategic decision-making or solve open questions.

• 1–2 years of experience in growth, marketing strategy, business strategy, or consulting.
• Comfortable working with performance data to support business or marketing decisions.
• Bachelor's degree in Business, Economics, Engineering, Marketing, or a related field.
• Experience working in fast-paced, cross-functional environments with tight timelines.
• Prior involvement in budget tracking, KPI reporting, or campaign analysis.

• Advanced proficiency in Google Sheets / Excel (pivot tables, lookups, formula logic).
• Strong analytical mindset – able to identify trends, spot gaps, and build structured insights.
• Sound understanding of marketing metrics – CAC, ROI, payback, LTV, retention.
• Clear communicator – able to write sharp summaries and build structured slides.
• Detail-oriented, organized, and able to juggle multiple tasks confidently.
• Self-starter – shows ownership, doesn't wait to be told what to do.

• Prior experience in e-commerce, marketplaces, or digital-first companies.
• Familiarity with SQL, Tableau, Looker, or other BI/visualization tools.
• Past internships or roles in consulting or business strategy teams.
• Understanding of channel-level marketing performance (CRM, PM, Discounts, Brand).
• Exposure to tools like Google Analytics, Meta Ads, Braze, Adjust.

We are a pioneering delivery platform operating in over 70+ countries worldwide. Our mission is to deliver an amazing experience—fast, easy, and to your door. We operate from Berlin, Germany, and are part of a leading global food delivery company.

We are seeking a skilled Content Marketing Manager to join our team in El-Fujairah, UAE.

The successful candidate will be responsible for developing and implementing a comprehensive content marketing strategy to drive brand awareness and customer engagement.

This is an excellent opportunity for someone who is passionate about marketing and has a strong understanding of digital media.

Responsibilities:

• Develop and implement a comprehensive content marketing strategy to drive brand awareness and customer engagement.
• Write, edit, proofread, and publish high-quality content across various platforms including social media, website, blog, email campaigns, etc.
• Conduct thorough research on industry-related topics to create compelling and informative content.
• Collaborate with designers and other team members to produce visually appealing content.
• Stay updated on industry trends and incorporate them into the content strategy.
• Monitor and analyze the performance of content using analytics tools to make data-driven decisions.
• Manage social media accounts and engage with followers by responding to comments and messages in a timely manner.

Requirements:

• Bachelor's degree in Marketing, Communications or related field.
• Proven work experience as a Content Marketing Manager or similar role.
• Excellent writing skills with the ability to create engaging and persuasive content.
• Strong understanding of SEO principles and keyword research.
• Familiarity with social media management tools such as Hootsuite or Buffer.
• Experience using Google Analytics or other analytics tools to track performance metrics.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Fluency in English is required; proficiency in other languages is a plus.

Preference will be given to candidates who are Pakistani or Malayalee nationals living in UAE with their own visa.

This is a contract job suitable for individuals without prior experience or students looking for part-time employment.

If you have a passion for marketing and are looking for an exciting opportunity in the dynamic city of El-Fujairah, apply now.

Established in the 1930s, a trading business grew into one of the most diversified and progressive regional businesses. Structured into five operating divisions: automotive, financial services, real estate, retail, and healthcare; employing more than 35,000 employees across over 20 countries in the Middle East, Asia, and Africa. Partners with over 200 of the world's most admired brands.

By upholding our values of respect, excellence, collaboration, and integrity, we continue to enrich lives each day.

• Responsible for overall brand development, performance, and opportunities in local and international markets.

• Set targets for brand performance over time and marketing campaign success.
• Originate and develop marketing strategy and budget cycles.
• Provide Regional Quarterly Marketing Plan reporting to senior stakeholders.
• Regional agency and resource management.
• Activate yearly marketing plan development with Head of Marketing, direct teams, and agency.
• Manage local Marketing Managers executing Local marketing plans and activation calendars.
• Brand governance across physical and digital environments.
• Develop communication scorecards and report results periodically.
• Regional creative, media, social events, and sponsorship calendar management.

• Experience managing marketing campaigns.
• Experience managing strategies and budgets.
• Experience with brand development.
• Organisation and communication skills.

• Reporting to the Head of Marketing and managing a team while working closely with internal and external stakeholders.

• Bachelor's Degree in Marketing.
• 7-10 years' relevant Marketing experience in the automotive industry.
• UAE/GCC experience.

Job Summary:

To develop and execute a comprehensive marketing strategy to achieve business objectives. The ideal candidate will have expertise in market research, analysis, and planning.

Key Responsibilities:

• Conduct market research and analysis to inform marketing decisions
• Develop and implement marketing plans to achieve business targets
• Manage relationships with market research agencies, advertising agencies, and media agencies
• Lead primary and secondary sales analysis and competition tracking
• Formulate long-term and short-term marketing strategies and incremental plans for brand building and execution

Requirements:

• 3+ years of experience in product/brand management in FMCG or beauty industry
• Bachelor's degree in Marketing, Business, or related field
• MBA from a Premier institute
• Strong analytical, creative, and execution skills
• Fluent in English

We are seeking a highly skilled Marketing Campaigns & Communications Manager to spearhead our marketing efforts in Abu Dhabi.

• Develop and execute an effective multi-channel marketing communications strategy that drives business growth in the UAE.
• Create and deliver innovative marketing campaigns that support the expansion of our operations in EMEA, specifically in the UAE.
• Help our team effectively communicate its value proposition through various channels to attract new clients, enhance our brand reputation, and drive business success.

• A minimum of 7 years of experience in marketing with a proven track record of delivering complex marketing campaign programs.
• Strong cross-functional collaboration skills within a matrix organization.
• SUCCESSFUL experience in building strong relationships with team members across different regions and focus areas.

We celebrate diversity and champion individual achievement. As an equal opportunity employer, we provide fair and inclusive employment opportunities to all qualified candidates and employees, regardless of background, identity, or experience.