678 Nielsen jobs in the United Arab Emirates

• Manage consumer research projects from brief development through to final insight presentations.
• Lead end-to-end research activities, including survey design, methodology selection, data analysis, and reporting.
• Build relationships with external research agencies for high-quality and cost-effective delivery.
• Apply advanced research techniques such as segmentation, conjoint analysis, MaxDiff, brand/campaign tracking, usage & attitude studies, and communication testing.
• Provide strategic recommendations to inform brand, marketing, product, and customer experience decisions.
• Monitor consumer trends, behaviors, and cultural shifts to identify new opportunities.
• Partner with analysts and insights leaders to develop an integrated understanding of customers.
• Collaborate with creative and media partners to ensure insights shape campaign strategies, content, and media planning.

• Extensive primary consumer research experience, ideally in dynamic, consumer-focused industries.
• Strong technical expertise in segmentation, conjoint analysis, MaxDiff, brand tracking, and behavioral research.
• Proven track record of managing external agencies and research vendors.
• Exceptional communication and storytelling skills to translate complex insights into accessible narratives.
• Ability to synthesize data from multiple sources.
• Commercially minded, with a focus on driving business outcomes and customer impact.
• Experience working cross-functionally with Marketing, Product, and Digital teams.

A Graduate Program at L'Oréal Middle East will allow you to gain a strong professional experience, learn and connect with the best in industry Come & join our Consumer and Market Insights team for a 9-12 months assignment.

ROLE DESCRIPTION

You will be an integral part of our CMI team to support to drive and implement the Market Insight, Business Intelligence and Consumer Insights action plans by providing high-quality deliverables, relevant and actionable learnings to fuel the growth strategy of the business.

• Drive, collect and analyze data (brand, product experiences, market & shopper, social insights). Drive the insights on consumer & shopper journey for Activation/ Go to market
• Integrate market data and insights into the consumer studies and analysis
• Propose and formalize the framework of projects of studies (objectives, timing, human and material resources) and take part in the brief
• Use and develop appropriate methods to answer hypothesis of the brief
• Plan and carry out consumer and market studies (Market data consolidation, Panels follow-up, Brand and category evolution, Opportunity of growth)
• Analyze results and translate data into meaningful consumer and market insights (integrating new trends, prospective/innovation and socio-economical data)
• Participate in building and transmitting a consumer centric culture
• Contribute to data intelligence and develop data and tools software expertise
• Cooperate with internal and external cross functional stakeholders (CMI and others) using collaborative & agile Group tools and project methods (best practice)
• Present and communicate sharp, clear, strong messages, directly useful for management and internal stakeholders to make decisions.

JOB REQUIREMENTS

• Confident in using with ease Microsoft Office: Excel, Word, Outlook, Power Point
• Analytical mindset, statistics savvy & makes numbers meaningful to summarize 360 data
• Communicates with impact, clarity and conviction
• Future oriented and detects new trends
• Demonstrates an ability to work in a multi-functional environment, and interact effectively with business partners outside the CMI function
• Able to operate in a fast-moving environment and to manage time efficiently
• Former experience in FMCG/Beauty, Market research, Marketing, Digital is a plus
• Fluent in Arabic (Written and Spoken)

PROGRAM REQUIREMENTS & DETAILS

• You must be in your final year or a fresh graduate (less than 2 years)
• You must be available for at least 6-12 months
• You must be in your final year or a fresh graduate (less than 2 years)

Ready to start your L'Oréal adventure? Let us know more about you by applying now to this program

Consumer Insights Graduate Trainee - Jan 2026 at L'Oréal

A Graduate Program at L'Oréal Middle East will allow you to gain strong professional experience, learn and connect with the best in industry. Come and join our Consumer and Market Insights team for a 9–12 month assignment.

• Drive, collect and analyze data (brand, product experiences, market & shopper, social insights). Drive insights on consumer & shopper journey for Activation/Go to Market.
• Integrate market data and insights into the consumer studies and analysis
• Propose and formalize the framework of projects (objectives, timing, resources) and participate in the brief
• Use and develop methods to answer hypotheses in the brief
• Plan and carry out consumer and market studies (market data consolidation, panels follow-up, brand and category evolution, growth opportunities)
• Analyze results and translate data into meaningful consumer and market insights (including new trends, prospective/innovation and socio-economical data)
• Participate in building and transmitting a consumer-centric culture
• Contribute to data intelligence and develop data and tools software expertise
• Cooperate with internal and external cross-functional stakeholders using collaborative and agile group tools and project methods
• Present and communicate sharp, clear messages actionable for management and internal stakeholders

• Confident in using Microsoft Office: Excel, Word, Outlook, PowerPoint
• Analytical mindset, statistics-savvy and able to summarize 360 data
• Communicates with impact, clarity and conviction
• Future-oriented and able to detect new trends
• Ability to work in a multi-functional environment and interact effectively with business partners outside CMI
• Able to operate in a fast-moving environment and manage time efficiently
• FMCG/Beauty, Market research, Marketing, Digital experience is a plus
• Fluent in Arabic (Written and Spoken)

• Final year student or recent graduate (less than 2 years)
• Available for at least 6–12 months

Ready to start your L'Oréal adventure? Let us know more about you by applying now to this program

• Entry level

• Full-time

• Marketing, Other, and Consulting

• Manufacturing and Personal Care Product Manufacturing

Develop, implement, coordinate, and manage tracker, ad-hoc, and syndicated Quantitative Research projects by:

• Receiving and understanding client briefs
• Supporting the development of research design in proposals
• Designing survey questionnaires and related materials
• Briefing and training field staff
• Coordinating with all stakeholders involved in project execution
• Monitoring fieldwork progress and ensuring data quality
• Analyzing data and extracting meaningful insights
• Developing conclusions and actionable recommendations
• Presenting findings and preparing reports from proposal to final delivery
• Responsible for overall project management and maintaining close working relationships with key team members (e.g., Analysts, Field Staff, and Administrative teams)

Qualifications

• At least 1-2 years of experience in managing Quantitative research at agency side.
• Preferred industry experience Government/ Semi-Government entities, Travel & Tourism, Transportation.
• Experience in the area of Customer Happiness, Mystery Audits, Brand-tracking, Usage & Attitude etc. solutions would be preferred.
• Analytical with excellent writing, presentation and communication skills in English. Fluency in Arabic would be beneficial.
• Strong organizational and project management skills, and

Job Description

Please note this position is open exclusively to UAE Nationals.

Due to the company's strategy, an exciting opportunity has been created to add a Research Executive to our Customer Success team in the SA&I division, based in Sharjah.

The Research Executive will assist in delivering client-centric solutions in consumer insight and marketing effectiveness. The role involves executing research projects, maintaining professional client relationships through timely delivery, and supporting clients in conducting studies to address their business and research needs.

1. Develop, implement, coordinate, and manage tracker, ad-hoc, and syndicated quantitative research projects:

• Receiving and understanding client briefs
• Supporting research design development in proposals
• Designing survey questionnaires and related materials
• Briefing and training field staff
• Coordinating with all stakeholders involved in project execution
• Monitoring fieldwork progress and data quality
• Analyzing data and extracting insights
• Developing conclusions and actionable recommendations
• Presenting findings and preparing reports from proposal to final delivery
• Managing overall project execution and maintaining relationships with team members (Analysts, Field Staff, Administrative teams)

• 1-2 years of experience managing quantitative research at an agency
• Preferred industry experience: Government/Semi-Government, Travel & Tourism, Transportation
• Experience in Customer Happiness, Mystery Audits, Brand-tracking, Usage & Attitude solutions is a plus
• Strong analytical, writing, presentation, and communication skills in English; fluency in Arabic is beneficial
• Excellent organizational and project management skills

• Flexible working environment
• Volunteer time off
• LinkedIn Learning access
• Employee Assistance Program (EAP)

NIQ is the world's leading consumer intelligence company, providing comprehensive insights into consumer behavior and growth opportunities. In 2023, NIQ merged with GfK, expanding its global reach. With advanced analytics and state-of-the-art platforms, NIQ offers the Full View of retail and consumer insights. Operating in over 100 markets, NIQ covers more than 90% of the global population.

Visit NIQ.com for more information.

Follow us on: LinkedIn | Instagram | Twitter | Facebook

NIQ is dedicated to reflecting the diversity of the clients, communities, and markets we serve. We strive to embed inclusion and diversity into all aspects of our workforce, measurement, and products. We invite candidates who share this mission. NIQ is an Equal Opportunity Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or other protected classes. Our non-discrimination policy applies globally. Learn more at: Diversity & Inclusion

Job Description: Marketing Analyst at CX Unicorn

Overview:
We are seeking a dynamic Marketing Analyst with a strong interest in digital marketing to join our team at CX Unicorn. This role focuses on market research, creating impactful presentations, engaging with clients, and leveraging data and AI in marketing strategies. Ideal candidates will have a solid academic background in digital marketing and a passion for data-driven insights.

Responsibilities:

• Conduct comprehensive market research to identify trends and opportunities.
• Develop and present insights through compelling presentations.
• Support client engagement with data-driven recommendations.
• Utilize AI and advanced data analytics to optimize marketing strategies.
• Collaborate with cross-functional teams to drive innovative marketing solutions.

Qualifications:

• Currently pursuing or recently completed a degree in Marketing, Business, or a related field.
• Strong understanding of digital marketing concepts.
• Proficiency in data analysis and AI tools in marketing.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.

Why Join Us?

• Gain hands-on experience in cutting-edge marketing strategies.
• Work in a fast-paced, innovative environment.
• Opportunity to engage with leading industry professionals.

If you are passionate about digital marketing and eager to learn, we encourage you to apply

Marketing Analyst - LiveOps

Are you looking for an exciting challenge in the digital marketing field? We have the perfect opportunity for you We are seeking a talented Marketing Analyst to join our remote team. In this role, you will have the chance to collaborate with our Product, Game Design, and Production teams, contributing end-to-end to the development and implementation of engagement, retention, and monetization strategies in our games.

Your main responsibilities will include:

- Analyzing and reporting results related to our games, identifying opportunities to improve key monetization and engagement KPIs;
- Working with the Product, Game Design, and Production teams to develop and implement engagement, retention, and monetization strategies for our games;
- Creating and managing events in Google and Apple stores for our main games, coordinating LiveOps calendars with Game Directors and the Art team;
- Creating, operating, and optimizing promotions and discounts in our games;
- Proposing and running A/B tests, supported by prediction models and user segmentation in the games;
- AdMonetization: Optimizing eCPM and ad strategies through A/B testing;
- Maintaining relationships with strategic partners and keeping up with market trends.

Analista de Marketing - Liveops

Você está procurando um desafio empolgante na área de marketing digital? Nós temos a oportunidade perfeita para você Estamos em busca de um talentoso Analista de Marketing para se juntar à nossa equipe remota.Nesta posição, você terá a chance de trabalhar em conjunto com nossos times de Produto, Game Design e Produção, contribuindo de ponta a ponta com o desenvolvimento e implementação de estratégias de engajamento, retenção e monetização em nossos jogos.

Suas principais responsabilidades incluirão:

- Analisar e reportar resultados referentes aos nossos jogos, buscando por oportunidades de melhorias nos principais KPIs de monetização e engajamento;
- Trabalhar com o time de Produto, Game Design e Produção para desenvolver e implementar as estratégias de engajamento, retenção e monetização nos nossos jogos;
- Criar e gerenciar eventos dentro das lojas Google e Apple para os principais jogos, coordenando calendários de LiveOps com Game Directors e Arte;
- Criar, operar e otimizar promoções e descontos nos nossos jogos;
- Propor e operar testes A/B, suportado por modelos de predição e segmentação de usuários nos jogos;
- AdMonetization: Otimização de eCPM e estratégia de anúncios através de testes A/B.
- Manter relacionamento com parceiros estratégicos, acompanhando novidades do mercado.

Marketing Analyst - LiveOps

Are you looking for an exciting challenge in the digital marketing field? We have the perfect opportunity for you We are seeking a talented Marketing Analyst to join our remote team. In this role, you will have the chance to collaborate with our Product, Game Design, and Production teams, contributing end-to-end to the development and implementation of engagement, retention, and monetization strategies in our games.

Your main responsibilities will include:

- Analyzing and reporting results related to our games, identifying opportunities to improve key monetization and engagement KPIs;
- Working with the Product, Game Design, and Production teams to develop and implement engagement, retention, and monetization strategies for our games;
- Creating and managing events in Google and Apple stores for our main games, coordinating LiveOps calendars with Game Directors and the Art team;
- Creating, operating, and optimizing promotions and discounts in our games;
- Proposing and running A/B tests, supported by prediction models and user segmentation in the games;
- AdMonetization: Optimizing eCPM and ad strategies through A/B testing;
- Maintaining relationships with strategic partners and keeping up with market trends.

Analista de Marketing - Liveops

Você está procurando um desafio empolgante na área de marketing digital? Nós temos a oportunidade perfeita para você Estamos em busca de um talentoso Analista de Marketing para se juntar à nossa equipe remota.Nesta posição, você terá a chance de trabalhar em conjunto com nossos times de Produto, Game Design e Produção, contribuindo de ponta a ponta com o desenvolvimento e implementação de estratégias de engajamento, retenção e monetização em nossos jogos.

Suas principais responsabilidades incluirão:

- Analisar e reportar resultados referentes aos nossos jogos, buscando por oportunidades de melhorias nos principais KPIs de monetização e engajamento;
- Trabalhar com o time de Produto, Game Design e Produção para desenvolver e implementar as estratégias de engajamento, retenção e monetização nos nossos jogos;
- Criar e gerenciar eventos dentro das lojas Google e Apple para os principais jogos, coordenando calendários de LiveOps com Game Directors e Arte;
- Criar, operar e otimizar promoções e descontos nos nossos jogos;
- Propor e operar testes A/B, suportado por modelos de predição e segmentação de usuários nos jogos;
- AdMonetization: Otimização de eCPM e estratégia de anúncios através de testes A/B.
- Manter relacionamento com parceiros estratégicos, acompanhando novidades do mercado.

Marketing Analyst - LiveOps

Are you looking for an exciting challenge in the digital marketing field? We have the perfect opportunity for you We are seeking a talented Marketing Analyst to join our remote team. In this role, you will have the chance to collaborate with our Product, Game Design, and Production teams, contributing end-to-end to the development and implementation of engagement, retention, and monetization strategies in our games.

Your main responsibilities will include:

- Analyzing and reporting results related to our games, identifying opportunities to improve key monetization and engagement KPIs;
- Working with the Product, Game Design, and Production teams to develop and implement engagement, retention, and monetization strategies for our games;
- Creating and managing events in Google and Apple stores for our main games, coordinating LiveOps calendars with Game Directors and the Art team;
- Creating, operating, and optimizing promotions and discounts in our games;
- Proposing and running A/B tests, supported by prediction models and user segmentation in the games;
- AdMonetization: Optimizing eCPM and ad strategies through A/B testing;
- Maintaining relationships with strategic partners and keeping up with market trends.

Analista de Marketing - Liveops

Você está procurando um desafio empolgante na área de marketing digital? Nós temos a oportunidade perfeita para você Estamos em busca de um talentoso Analista de Marketing para se juntar à nossa equipe remota.Nesta posição, você terá a chance de trabalhar em conjunto com nossos times de Produto, Game Design e Produção, contribuindo de ponta a ponta com o desenvolvimento e implementação de estratégias de engajamento, retenção e monetização em nossos jogos.

Suas principais responsabilidades incluirão:

- Analisar e reportar resultados referentes aos nossos jogos, buscando por oportunidades de melhorias nos principais KPIs de monetização e engajamento;
- Trabalhar com o time de Produto, Game Design e Produção para desenvolver e implementar as estratégias de engajamento, retenção e monetização nos nossos jogos;
- Criar e gerenciar eventos dentro das lojas Google e Apple para os principais jogos, coordenando calendários de LiveOps com Game Directors e Arte;
- Criar, operar e otimizar promoções e descontos nos nossos jogos;
- Propor e operar testes A/B, suportado por modelos de predição e segmentação de usuários nos jogos;
- AdMonetization: Otimização de eCPM e estratégia de anúncios através de testes A/B.
- Manter relacionamento com parceiros estratégicos, acompanhando novidades do mercado.