306 Public Relations Director jobs in the United Arab Emirates

Position: Account Director – Luxury Lifestyle Accounts

Location: Dubai, UAE

Industry: Luxury Lifestyle, Hospitality,

• Client Relationship Management: Serve as the main liaison for luxury clients, addressing their needs and ensuring satisfaction.
• Strategic Planning: Develop and implement comprehensive strategies to drive account growth and enhance client engagement.
• Team Leadership: Manage and mentor a team, providing guidance and support to ensure the successful execution of client projects.
• Business Development: Identify opportunities for new business within existing accounts and pursue new client relationships to expand the agency's portfolio.
• Campaign Oversight: Oversee the planning, execution, and evaluation of campaigns, ensuring they align with client objectives and brand standards.
• Market Analysis: Stay informed about industry trends and competitor activities to provide clients with innovative solutions.

• Experience: Minimum of 5 years in account management within the luxury lifestyle sector, with a proven track record of managing high-profile clients.
• Education: Bachelor's degree in Marketing, Business Administration, or a related field.
• Skills: Exceptional communication and interpersonal skills.
• Leadership: Strong leadership and team management abilities.
• Market Knowledge: In-depth knowledge of the luxury lifestyle market and trends.
• Software Proficiency: Proficiency in CRM software and Microsoft Office Suite.
• Client Insight: Ability to anticipate client needs and provide proactive solutions.
• Negotiation & Budgeting: Strong negotiation skills and the ability to manage budgets effectively.
• Creativity & Detail: Creative thinking with attention to detail.
• Language: Multilingual abilities are a plus.

• Director

• Full-time

• Public Relations, Marketing, and Advertising

• Luxury Lifestyle, Hospitality
• Public Relations and Communications Services, Marketing Services, and Advertising Services

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Our client, a leading retailer, is seeking a Public Relations Communications Director based in Dubai. Reporting to the CEO, you will lead the strategic direction of the company's public relations efforts, ensuring alignment with business objectives and adherence to standards.

You will bring innovative ideas for campaigns and events, build strong media contacts, and develop relationships through networking and international travel. Luxury PR experience across the Middle East and North Africa is essential.

The ideal candidate will have a relevant degree in PR or marketing, excellent English communication skills, and proven senior strategic communications experience. Strong interpersonal skills, a calm and methodical work approach, and the confidence to work in a client-facing environment are required.

RealHR, established in 2007, is a generalist HR management consultancy in the UAE. We focus on providing expert HR services to support the country's booming enterprise sector, emphasizing good people management practices and high-caliber staffing to create competitive advantages.

We pride ourselves on in-depth knowledge of HR & Recruitment, tailoring our services to meet client needs with effective, timely, and pragmatic support at affordable prices.

Role overview and application context are provided by the original description. This section summarizes the responsibilities and qualifications as described.

Proper description of the Media Relations & Outreach Specialist role is to build and maintain relationships with key media contacts and secure positive media coverage for quick PR projects. You'll be a proactive networker, a skilled communicator, and a strategic thinker.

• Build and maintain relationships with journalists, bloggers, and influencers
• Proactively pitch stories and secure interviews for senior stakeholders
• Respond to media inquiries promptly and professionally
• Develop and execute media outreach strategies for each project
• Monitor media coverage and identify opportunities for positive press
• Manage media lists and databases
• Prepare senior stakeholders for media interviews and appearances
• Track and analyze media coverage to measure the effectiveness of outreach efforts

• Media Relations Experience: Proven experience working with journalists, bloggers, and influencers
• Strong Communication Skills: Excellent written and verbal communication skills, with the ability to build rapport and establish trust
• Networking Skills: Ability to build and maintain relationships with a wide range of contacts
• Strategic Thinking: Ability to develop and execute effective media outreach strategies
• Knowledge of Media Landscape: Understanding of the media landscape and how to effectively pitch stories
• Crisis Communication Experience beneficial: Experience handling negative press or crisis situations is a plus

Our vision is for Burson to be the leading 'academy company' for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today's leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we're an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That's why it's imperative for us to hire extraordinarily talented people of all backgrounds and identities. Your unique point of view—your talent—is what makes you a #BursonPerson, and it's how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, please read our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and how you can update or remove it.

• Entry level

• Full-time

• Marketing, Public Relations, and Writing/Editing
• Industries: Public Relations and Communications Services

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About Dubai Holding Real Estate:

Dubai Holding's real estate business has developed strategic destinations and communities that offer unique and attractive lifestyle opportunities to meet the evolving needs of Dubai's residents and visitors alike. As a master developer, we invest in sustainable infrastructure, accessibility, community amenities and family-focused facilities including community centres, mosques, schools, supermarkets and landscaping.

Our integrated real estate offering also includes a robust land sales portfolio, project management for large-scale projects, as well as top-notch facilities management services.

About the Job:

An opportunity has arisen for a
Director - Public Relations
to join
Dubai Holding Real Estate
. The Director will be responsible for leading and implementing comprehensive public relations (PR) strategies aimed at enhancing brand positioning, reputation, and customer engagement, all in alignment with the company's objectives to drive business growth. The main duties and responsibilities of this role:

Strategic PR Planning and Execution.

• Develop and execute strategic communication plans to align PR efforts with the company's marketing objectives, driving business growth and enhancing brand visibility.
• Cultivate relationships with media, engage target audiences, and boost brand awareness, increasing visibility and reputation through effective media relations and targeted communication.
• Integrate PR strategy with marketing campaigns and commercial objectives to ensure cohesive and synchronized messaging across all communication channels.
• Lead public relations events and create opportunities for brand exposure and engagement with key stakeholders.

Media Relations and Communication Management:

• Oversee the creation of press releases, media kits, and other content that promotes the organization's commercial initiatives, ensuring alignment with brand messaging.
• Manage relationships with media representatives and influencers, building and maintaining strategic partnerships that promote the company in relevant markets.
• Track and influence media coverage by regularly reviewing press reports, monitoring sentiment, and making adjustments to outreach efforts as needed.
• Direct the development of social media and online content to ensure consistency with the company's PR objectives, engaging the public across digital platforms.
• Monitor public opinion and social media sentiment using surveys, social media analysis, and other feedback mechanisms to evaluate how the company is perceived.
• Crisis Communication and Reputation Management:
• Develop and implement crisis communication strategies, ensuring the company is prepared to handle emergencies and maintain its reputation.
• Proactively manage reputation by addressing public relations risks and adjusting communication strategies as needed to mitigate potential damage.

Stakeholder Engagement

• Coordinate closely with the marketing department to ensure that PR strategies align with broader marketing and advertising campaigns, creating a unified brand voice.
• Build and maintain strong relationships with stakeholders, including media, industry influencers, government entities, and commercial partners, ensuring open communication and collaboration.
• Oversee the selection and management of external PR agencies, ensuring their work aligns with the company's strategic goals and delivers measurable results

Analytics and Strategy Optimization

• Assess and report on the performance of PR activities regularly, using data insights to refine strategies and optimize results.
• Present PR performance reports to senior management, showcasing the impact of PR activities on commercial success and brand reputation.
• Maintain awareness of industry trends and emerging best practices, continuously refining PR strategies to stay competitive and relevant.
• Evaluate the performance of PR campaigns through metrics such as media reach, sentiment analysis, and audience engagement, and adjust strategies accordingly.

About you
:

The ideal candidate for this position will have the following experience and qualifications:

• Bachelor's degree in Public Relations/ Communications/ Marketing/ Journalism or a related field; Master's degree preferred
• Knowledge of social media platforms, industry trends and innovations
• Proficiency in media monitoring tools, PR management software, and social media platforms.
• Exceptional written and verbal communication skills, with the ability to craft clear and compelling narratives for diverse audiences.
• Strong interpersonal skills, with the ability to build and maintain relationships with media, stakeholders, and internal teams.
• Excellent leadership and team management skills
• Ability to mentoring and developing PR professionals.
• Strategic thinker with the ability to align public relations efforts with broader business objectives.
• Analytical mindset, with the ability to interpret data, measure PR effectiveness, and adjust strategies accordingly.
• Excellent problem-solving skills
• Excellent organizational and multitasking abilities
• High emotional intelligence and adaptability
• Strong understanding of the commercial and competitive landscape
• Ability to work under pressure and manage complex, high-stakes situations

About the Benefits:

At Dubai Holding, we're committed to nurturing the success and well-being of our colleagues. Join our dynamic and diverse team, and enjoy a comprehensive benefits package that includes competitive compensation, career development opportunities, and a collaborative work environment. We strongly believe in creating an empowered workforce that will help us build a connected city for tomorrow. We are committed to attracting the brightest minds and nurturing the most pioneering candidates who desire to make a great impact on the future of Dubai.

Rikas Hospitality Group is home to some of Dubai's most iconic and award-winning restaurants, known for exceptional dining experiences, innovation, and world-class service. With a diverse portfolio of culinary concepts, we are seeking a dynamic and creative
Group PR Manager
to elevate the brand presence of our restaurants and strengthen our positioning both locally and internationally.

Role Overview

As Group PR Manager, you will be responsible for developing and executing a comprehensive PR and communications strategy across the group. You will ensure consistent brand messaging, foster strong media relations, and create impactful campaigns that showcase the uniqueness of each concept within our portfolio.

Key Responsibilities

• Develop, implement, and manage the PR strategy across all Rikas Hospitality Group restaurants.
• Build and maintain strong relationships with local, regional, and international media, influencers, and key stakeholders.
• Coordinate press releases, media kits, and storytelling content to maximize exposure.
• Plan and manage events, media activations, collaborations, and brand partnerships.
• Monitor media coverage, prepare reports, and analyze ROI of PR campaigns.
• Ensure consistency of messaging across all platforms in alignment with the group's vision.
• Collaborate with marketing, operations, and leadership teams to support business objectives.
• Act as brand ambassador and spokesperson when required.

Requirements

• Proven experience in PR/Communications, ideally in hospitality, luxury, or F&B sectors.
• Strong media network in Dubai and the region.
• Excellent communication, storytelling, and presentation skills in English (Arabic and French are a plus).
• Creative mindset with the ability to craft engaging narratives.
• Experience in managing multiple brands simultaneously.
• Highly organized, proactive, and able to work in a fast-paced environment.

Why Join Us?

At Rikas Hospitality Group, we believe in creating extraordinary dining experiences and celebrating creativity. Joining us means becoming part of a passionate team dedicated to shaping the future of hospitality in the UAE and beyond.

How to Apply

If you are a PR professional with a flair for luxury hospitality and a passion for storytelling, we'd love to hear from you. Apply now via LinkedIn.

Job Title: PR Director – Dubai

We're seeking an experienced PR Director to lead high-profile communications programs for a portfolio of luxury, lifestyle and beauty clients across the region.

• Leading strategic PR campaigns that deliver measurable impact.
• Acting as a trusted advisor to C-suite and brand leaders across luxury, lifestyle, and government-linked sectors.
• Managing client relationships with authority and insight, ensuring the highest quality of delivery.
• Driving media relations, influencer engagement, and integrated comms strategies across traditional and digital platforms.
• Mentoring and developing a high-performing team.

• Proven experience in a senior PR leadership role, ideally at Director level or equivalent.
• Arabic-speaking (preferred) with the ability to manage regional nuances and client expectations.
• Strong background in luxury, lifestyle or beauty communications is highly advantageous.
• Excellent stakeholder management, presentation, and leadership skills.

• Director

• Full-time

• Strategy/Planning
• Management
• Business Development

• Public Relations and Communications Services

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Establish & Maintain

• Develop a thorough understanding and knowledge of clients' business and their competitive environment
• Obtain, develop, and maintain strong and effective media relations with local and international media
• Suggest media presence for clients in general features prepared by media outlets that serves in the client industry domain
• Maintain smart-friendly and approachable attitude towards clients and media personnel
• Perform client and media background research
• Providing on-ground media relations assistance for coverage of ongoing events.
• Research media and develop creative story angels / news hooks to secure press.

Coordinate and Execute

• Review and distribute a full range of written materials including press releases, newsletters, media invites, articles, client correspondence and reports.
• Ensure strong follow-up for the best news coverage with the support of Media Relations Director
• Being proactive with the assigned clients through monthly plans
• Lead responsibility for daily news coverage
• Leading projects of different scales from initiating to completion
• Prepare a monthly report that contains all interview requests for clients

• Degree in marketing, communications, journalism or relevant field
• 2-3 years' experience working in a Media Relations role or in Public Relations.
• Must possess excellent oral, written and interpersonal communication skills with strong writing and editorial abilities.
• Highly organized with the ability to multitask.
• Must possess strong project management skills.
• Must be able to meet tight deadlines and execute flawlessly on projects in a fast-paced, often pressured environment and see a project through to completion.
• Must have the ability to be an influential communications consultant within the organization.

At NNC, we are more than just a team—we are a team of over 60 passionate creatives, united by our shared mission to deliver excellence for our clients and partners. We've earned our reputation through dynamic, impactful campaigns that create genuine connections between brands and their audiences. We communicate, strategize, and continuously grow together, because we believe that collaboration is the key to achieving greatness.

Now, we're looking for a full-time Media Relations Specialist to join our team and be part of this journey. If you have what it takes, we invite you to apply and help us shape the future

What we offer:

• A competitive salary that values your expertise
• Rewards and recognition for your achievements
• Flexible working hours, including one designated work-from-home day per week
• An overtime policy that respects your time
• Menstrual leave, supporting your well-being
• An agile work environment with cross-functional teams
• A diverse group of colleagues from over 16 nationalities
• A dedicated budget for training and development to nurture your personal and professional growth

At NNC, we don't just offer a job; we offer a place where your contributions truly matter. Join us, and let's redefine excellence—together, every day.

Establish & Maintain

• Develop a thorough understanding and knowledge of clients' business and their competitive environment
• Obtain, develop, and maintain strong and effective media relations with local and international media
• Suggest media presence for clients in general features prepared by media outlets that serves in the client industry domain
• Maintain smart-friendly and approachable attitude towards clients and media personnel
• Perform client and media background research
• Providing on-ground media relations assistance for coverage of ongoing events
• Research media and develop creative story angels / news hooks to secure press
  

• Review and distribute a full range of written materials including press releases, newsletters, media invites, articles, client correspondence and reports
• Ensure strong follow-up for the best news coverage with the support of Media Relations Director
• Being proactive with the assigned clients through monthly plans
• Lead responsibility for daily news coverage
• Leading projects of different scales from initiating to completion
• Prepare a monthly report that contains all interview requests for clients
  

• Degree in marketing, communications, journalism or relevant field
• 2-3 years' experience working in a Media Relations role or in Public Relations.
• Must possess excellent oral, written and interpersonal communication skills with strong writing and editorial abilities.
• Highly organized with the ability to multitask.
• Must possess strong project management skills.
• Must be able to meet tight deadlines and execute flawlessly on projects in a fast-paced, often pressured environment and see a project through to completion.
• Must have the ability to be an influential communications consultant within the organization.
  

• A competitive salary that values your expertise
• Rewards and recognition for your achievements
• Flexible working hours, including one designated work-from-home day per week
• An overtime policy that respects your time
• Menstrual leave, supporting your well-being
• An agile work environment with cross-functional teams
• A diverse group of colleagues from over 16 nationalities
• A dedicated budget for training and development to nurture your personal and professional growth
  

Join a dynamic team and take on the role of Media Relations Specialist. As a key member, you will be responsible for enhancing the media presence of an organization by creating engaging content, partnering with press outlets, and effectively communicating key messages to boost reputation and strategic communication efforts.

• Build and maintain strong relationships with media contacts, serving as the primary point of contact for daily inquiries and requests.
• Pitch stories, craft and distribute press releases, media advisories, key announcements, and secure media coverage to highlight organizational initiatives and accomplishments.
• Plan, coordinate, and secure appropriate media coverage (print, digital, broadcast, and social media) for events, conferences, and official announcements.
• Support the creation of promotional materials such as brochures, flyers, digital assets, and presentation decks to ensure consistent branding and messaging.
• Assist executives and spokespeople in preparing for interviews by drafting talking points and briefing notes.
• Provide logistical and communication support to executives and spokespeople before, during, and after interviews to ensure confident delivery.
• Manage media relations to safeguard the organization's reputation, helping develop and execute crisis communication strategies.
• Ensure all media interactions comply with the organization's policies, cultural sensitivities, and regulatory requirements.
• Monitor media coverage across traditional and digital platforms.
• Prepare regular reports and insights on media visibility, trends, and public perception.
• Mentor junior team members on their day-to-day tasks and support their learning pathway.

Qualification Requirements: A Bachelor's degree in communications, Public Relations, Journalism, or a related field.

Experience Requirements: 3-5 years in Media relations, public relations, or a related role.

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Health Care Provider, Other, and Marketing
• Industries: Hospitals and Health Care

Dubai, United Arab Emirates