What Jobs are available for Social Strategy in the United Arab Emirates?

We are looking for a creative and results-driven Social Media Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing and executing social media strategies to enhance brand awareness, drive engagement, and generate leads. This role requires expertise in social media platforms, content creation, and analytics to effectively manage and optimize social media campaigns.

• Strategy Development:
  • Create and implement social media marketing strategies aligned with business goals and target audiences.
  • Develop content calendars and manage the overall social media content strategy.
• Content Creation & Management:
  • Design and produce engaging content for various social media platforms, including text, images, videos, and infographics.
  • Manage and update social media profiles, ensuring consistent branding and messaging.
• Campaign Management:
  • Plan, execute, and monitor social media campaigns to drive traffic, engagement, and conversions.
  • Analyze campaign performance and optimize strategies to achieve desired outcomes.
• Community Engagement:
  • Interact with followers, respond to comments, and engage with the online community to build relationships and enhance brand loyalty.
  • Monitor social media trends and industry developments to stay current with best practices and emerging trends.
• Analytics & Reporting:
  • Track and analyze social media metrics, including engagement, reach, and ROI.
  • Prepare regular reports on social media performance and provide insights and recommendations for improvement.
• Collaboration & Coordination:
  • Work with marketing, design, and content teams to ensure cohesive and effective social media campaigns.
  • Coordinate with external agencies or partners as needed for campaign execution and management.

2-3 years of experience in social media marketing, with a proven track record of successful campaigns.

Strong understanding of major social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and their advertising capabilities., Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, social media insights).

Excellent written and verbal communication skills., Creative thinking with a keen eye for design and content., Strong analytical skills and ability to interpret data to drive decision-making., Ability to work independently and manage multiple projects simultaneously.

1. Brand Management: Develop and execute strategies to enhance brand visibility and recognition across various channels. Ensure consistent brand messaging across all marketing platforms and communications.
2. Advertising Campaigns: Plan, create, and manage advertising campaigns across digital platforms (Google Ads, Facebook, Instagram, etc.) and traditional media to achieve marketing goals.
3. Content Creation: Develop compelling content for online platforms, including social media posts, blogs, and marketing materials. Ensure content aligns with brand identity and engages target audiences.
4. Social Media Management: Manage and optimize social media accounts (Facebook, Twitter, LinkedIn, Instagram, etc.), including content creation, scheduling, community engagement, and monitoring performance metrics.
5. Analytics and Reporting: Monitor and analyze campaign performance, website traffic, and social media engagement using tools like Google Analytics and social media insights. Generate reports to track ROI and adjust strategies as needed.
6. SEO and SEM Strategies: Implement and monitor SEO best practices to increase organic search visibility. Collaborate with the team on SEM campaigns to drive paid search traffic and conversions.
7. Market Research: Conduct market research to understand target audience preferences, industry trends, and competitive landscape. Use data to drive decisions on campaign targeting and brand positioning.
8. Collaborations and Partnerships: Work closely with external vendors, influencers, and partners to expand brand reach and create collaborative marketing campaigns.
9. Event Promotion: Assist in promoting events, product launches, or special promotions via digital channels and social media platforms.
10. Campaign Budget Management: Help allocate and track the budget for advertising campaigns and social media activities to ensure cost-effective marketing efforts.

1. Experience: Minimum of 2-4 years of experience in marketing, advertising, or social media management (with hands-on experience in content creation and campaign management).

1. Strong knowledge of social media platforms and trends.
2. Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
3. Experience with paid advertising campaigns (Google Ads, Facebook Ads, etc.).
4. Excellent writing, editing, and communication skills.
5. Knowledge of SEO/SEM strategies and tools (e.g., Google Analytics, SEMrush).
6. Strong analytical skills to measure and report on campaign effectiveness.
7. Creative thinker with a strategic approach to problem-solving.

1. Experience with email marketing and marketing automation tools (e.g., Mailchimp, HubSpot).
2. Graphic design skills or familiarity with tools like Canva or Adobe Creative Suite.
3. Experience in video content creation or multimedia.

1. Detail-oriented and organized with the ability to handle multiple projects simultaneously.
2. Self-starter with a passion for staying updated on the latest marketing trends and technologies.
3. Team player with a collaborative mindset.

Posted On 07 Nov, 2024

Type Permanent

Job Category Strategic Management - Corporate Communications & Customer Awareness

JOB PURPOSE

A Social Media Marketing Specialist is responsible for creating and executing social media strategies to increase brand awareness, drive customer engagement, and support the organization’s marketing goals. This role involves developing content, managing social media accounts, analyzing engagement metrics, and staying updated on social media trends to maximize reach and engagement.

KEY ACCOUNTABILITIES

• Develop campaigns aligned with goals like brand awareness and engagement.
• Prioritize platforms based on target audience.
• Create a content strategy with themes and seasonal posts.

Content Creation :

• Produce quality visuals, text, and videos.
• Manage a content calendar for consistent posting.
• Curate relevant content from external sources.

Community Engagement :

• Monitor and respond to followers to build community.
• Maintain brand voice across interactions.
• Coordinate with customer support for prompt responses.

Analytics and Reporting :

• Track performance using analytics tools.
• Provide monthly performance reports with insights.
• Adjust strategies based on data.

Paid Advertising :

• Plan and optimize paid social campaigns.
• Conduct A/B testing to refine campaigns.
• Use audience targeting to reach key demographics.

Research and Trends :

• Analyze competitors and industry trends.
• Implement new tactics aligned with audience interests.
• Conduct research on audience demographics and behaviors.
• Work across departments to align social content with broader goals.
• Manage influencer partnerships for brand credibility.

Technical Skills :

• Proficiency in social media management platforms and analytics tools (e.g., Google Analytics, Facebook Insights).
• Knowledge of social media advertising, including paid campaigns on platforms like Facebook Ads Manager.
• Professional design skills for creating visual content using software like Canva or Adobe Photoshop.

Key Soft Skills :

• Strong written and verbal communication skills to craft engaging copy and interact with followers (Arabic/English).
• Analytical skills to interpret data and adjust strategies based on insights.
• Creativity for developing unique and on-brand content ideas.
• Project management skills to organize content calendars and coordinate campaign schedules including yearly social media platform strategy.

Educational Requirements: Bachelor’s degree in Marketing, Communications, Digital Media, or related fields.

Experience: 1-3 years of social media experience, including strategy development and analytics.

LUXURY HOMEVY VACATION HOMES RENTAL L.L.C | Full time

Dubai, United Arab Emirates | Posted on 13/08/2025

Hi, we’re Homevy - a premium holiday home management company based in Dubai, dedicated to creating unforgettable experiences for our guests and seamless solutions for property owners.

We’re seeking a super talented, creative, and versatile Social Media Specialist to join our creative team. You’ll be at the forefront of growing our social media accounts to maximise reach and increase our audience. This role is remote, and offers competitive compensation plus performance bonuses.

What You’ll Do:

• Actively post content, comment, like, and interact with audiences across all social media platforms (IG, TikTok, Facebook, LinkedIn, Youtube, Twitter, and Threads) to increase visibility and foster relationships.
  
• Actively create and manage short form video content.
  
• Strategically grow followers and increase engagement on all platforms by leveraging data insights and audience behaviour.
  
• Stay updated on the latest social media hacks, platform trends, challenges, and algorithm changes to ensure optimal performance.
  
• Track and analyse social media metrics to assess content performance and audience engagement.
  
• Collaborate with internal teams (designers, marketers, etc.) to create viral videos and cohesive campaigns.
  
• Regularly stay on top of trends to jump on.
  
• Pitch creative ideas to increase reach and engagement.
  
• Provide regular reports and actionable insights to improve strategy.
  

• Minimum of 3 years experience as a Social Media Manager.
  
• Proven, demonstrable experience and technical know-how, alongside a portfolio in social media management, content creation, and growth metrics.
  
• Demonstrable expertise and understanding of short from video creation and management
  
• In-depth knowledge of multiple social media platforms, their technicality, algorithms, and best practices.
  
• Knowledge of video editing and an eye for detail and synchrony
  

• Superrr creative. We’d like you to always think outside the box and do the unconventional.
  
• Team player with the ability to work independently.
  
• Visa sponsorship (must be based in Dubai)
  
• Health insurance
  

We are a dynamic B2B alternative products group headquartered in Dubai, operating a diverse portfolio of innovative brands across high-growth sectors. Each of our brands maintains a unique identity and digital presence, with active channels across Instagram, TikTok, LinkedIn, YouTube, and more. Our mission is to disrupt conventional norms through cutting-edge solutions and to build communities that drive business growth through digital-first strategies.

We are looking for a data-driven Social Media Performance Marketing Strategist to lead and optimize our campaigns across Instagram, TikTok, Facebook, X, and other social platforms. The ideal candidate will focus on turning social media efforts into measurable revenue, tracking ROI, and scaling campaigns profitably.

• Develop, implement, and optimize paid social media campaigns
• Track, analyze, and report on KPIs including ROAS, CPA, LTV, and overall ROI.
• A/B test creatives, copy, targeting, and formats to improve performance and reduce cost per conversion.
• Collaborate with content and creative teams to produce data-backed ad creatives and hooks.
• Develop strategies to monetize organic social content and integrate it with paid campaigns.

• Proven experience running high-ROI campaigns on Instagram, TikTok, Facebook, and X.
• Deep understanding of social media advertising platforms and analytics tools.
• Experience with performance tracking, attribution, conversion optimization, UGC Campaigns & Influencer Campaigns.
• Strong analytical skills, data interpretation, and reporting.
• Ability to create actionable insights and strategies based on campaign data.

• Great team of smart people, in a friendly and open culture
• No dumb managers, no stupid tools to use, no rigid working hours
• No waste of time in enterprise processes, real responsibilities and autonomy
• Expand your knowledge of various business industries
• Create content that will help our users on a daily basis
• Real responsibilities and challenges in a fast evolving company
• Collaborative and innovative work environment
• Opportunities for growth and professional development
• A chance to shape digital presence for exciting, future-facing brands

MUST HAVE YOUR OWN VISA & MEDICAL INSURANCE

OFFICE & SITE WORK ONLY

About Us

Foundedin 2003 ,LINKVIVAhasbuiltalegacyofunforgettableexperiencesacrosstheMiddleEast.Fromculturalfestivals toimmersivebrandactivationsandpublicspectacles,ourworkblendslogisticalexcellencewithcreativeambitiontoshapemomentsthatmatter.

Weare LINKVIVA —creatorsofexperiencesthatlivebeyondtheday.

OurEnergy(Values)–The5Ps

People –Werisebyliftingothers.

Positivity –Weseethelight,eveninchaos.

️ Passion –Weleadwithfireinthebelly.

• DigitalImpact-s shapeaudienceengagementwithreal‑timestorytelling,influencerpartnerships,andlivecontent .

Asa SocialMediaSpecialist ,youwillbethedigitalvoiceofthefestivalbefore,during,andaftertheevent.You’llworkwithcontentcreators,creatives,on‑groundproducers,andinfluencerstodeliverhigh‑impactcontentandliveactivations.You’llownthesocialmediaexperienceforoneoftheUAE’smostvibrantpublicfestivals.

• Develop&manageadynamicsocialmediacontentplanacrossInstagram,TikTok,andotherrelevantplatforms(pre,during,post).
• Engagetheonlinecommunityinrealtime—respondtocomments,moderateinteractions,fosterconnection.
• Collaboratewithdesigners,videographers,influencers,andon‑groundproducerstoproducefresh,relevantdailycontent.
• ️Ensurecontentalignswithbrandguidelines,toneofvoice,andcampaignobjectives.

Job Purpose:

We are looking for a creative and platform-savvy Social Organic Media Specialist to lead the brand’s presence across key social platforms. This role is responsible for growing and engaging our social community by identifying trends, planning content, and managing day-to-day interactions with our audience. You’ll work closely with the content and brand team to ensure our social media presence is relevant, timely, and aligned with brand identity.

Key Responsibilities:

• Platform Ownership:
• Develop and execute the organic social media strategy across key platforms (e.g., Instagram, TikTok, Snapchat, etc.).
• Trendspotting & Activation:
• Stay on top of social trends, new platform features, and cultural moments. Propose and activate trend-based content ideas that are both creative and brand-relevant.
• Content Calendar Management:
• Build and manage monthly organic content calendars, balancing evergreen, campaign, and trend-led content.
• Creative Collaboration:
• Brief and collaborate with the content team to deliver high-quality visuals, videos, and captions that align with the brand tone and messaging.
• Community Management:
• Monitor, moderate, and engage with the community across platforms, responding to comments and messages in a timely, brand-aligned manner.
• Performance Tracking:
• Support basic reporting of key social KPIs and community insights to evaluate performance and inform future content.

Qualifications:

• 2–3 years of experience in social media management or digital content creation
• Deep understanding of social media platforms, features, and algorithms
• Proven ability to ideate and activate trend-based content quickly
• Experience in community management and platform moderation
• Familiarity with social media tools (e.g., Sprout, Hootsuite, or native platform dashboards)
• Experience working with creative/content teams

Responsibilities:

• Develop and implement social media strategies across various platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
• Create engaging content including text, images, videos, and infographics.
• Monitor social media trends and competitor activity to optimize strategies.
• Interact with followers, respond to comments, and manage online conversations.
• Analyze performance metrics to gauge the effectiveness of social media campaigns.
• Collaborate with the marketing team to ensure cohesive messaging.
• Stay updated with the latest social media tools and techniques.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in managing social media platforms.
• Excellent writing, editing, and communication skills.
• Strong understanding of social media algorithms and performance metrics.
• Creative mindset with the ability to generate innovative content ideas.
• Proficiency in social media management tools and analytics software.

This 3 month internship is designed for students looking to gain hands-on experience in social media marketing. As a Social Media Intern in the Social Media Department of Bukhash Brothers , you will play a key role in content creation and assisting in the management of social media accounts. This is an unpaid internship aimed at developing your skills in a dynamic and fast-paced environment.

Your responsibilities will include:

• Assisting in the planning and scheduling of social media content across platforms such as Instagram, Facebook, Twitter, YouTube, and LinkedIn.
• Creating and editing content, including graphics, videos, and captions for assigned social media accounts.
• Supporting the team in brainstorming creative campaigns and social media strategies.
• Attending events and activations to capture and create engaging content.
• Monitoring engagement, responding to messages and comments, and helping maintain online community interactions.
• Tracking and reporting on social media insights, including traffic, engagement, and conversion rates .
• Analyzing paid social media campaigns and identifying areas for improvement.
• Coordinating with different departments to align content with company news, product releases, and key activations.
• Researching competitor activity within the digital space and identifying industry trends.

• Highly trustworthy, discreet, and ethical.
• Strong team player with a collaborative mindset .
• Detail-oriented, highly organized, and able to prioritize tasks effectively .
• Creative thinker with an innovative approach to content and social media.
• Strong communication skills in English (Arabic is a plus but not required).
• Problem-solving skills and adaptability in a fast-paced environment.
• Passion for social media, marketing, and digital trends.

The ideal candidate would have:

• A working knowledge of major social media platforms .
• Proficiency in web tools and content creation software .
• A background or interest in advertising, copywriting, and digital marketing .
• Basic knowledge of SEO, keyword research, and analytics tools (e.g., Google Analytics).
• Fluency in writing and reading Arabic

• Currently pursuing a BSc in Marketing, Communications, or a related field .

This internship offers valuable hands-on experience in a leading creative agency , providing exposure to different aspects of social media and digital marketing. You will have the opportunity to:

• Develop your skills through real-world projects and mentorship .
• Gain personal and professional growth in a collaborative team environment.
• Participate in team lunches, team-building activities, and networking opportunities .
• Build a strong portfolio to enhance future career opportunities.