1 366 Vp Of Marketing jobs in the United Arab Emirates

Responsibilities:

1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team

2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis

3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite

4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem

5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets

6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web

Requirements:

1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function

2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation

3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels

4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes

5. Strong project management capability and detail orientation

6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies

7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles

8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations

9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures

Responsibilities:

1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team

2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis

3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite

4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem

5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets

6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web

Requirements:

1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function

2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation

3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels

4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes

5. Strong project management capability and detail orientation

6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies

7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles

8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations

9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures

Get AI-powered advice on this job and more exclusive features.

Responsibilities:

• Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
• Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
• Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
• Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
• Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
• Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
  
  

• 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
• Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
• Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
• Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
• Strong project management capability and detail orientation
• Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
• Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
• A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
• Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Information Services

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Get notified about new Vice President Marketing jobs in Global Village, Dubai, United Arab Emirates .

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Responsibilities:

1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team

2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis

3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite

4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem

5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets

6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web

Requirements:

1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function

2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation

3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels

4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes

5. Strong project management capability and detail orientation

6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies

7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles

8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations

9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures

Get AI-powered advice on this job and more exclusive features.

Responsibilities:

• Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
• Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
• Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
• Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
• Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
• Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
  

• 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
• Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
• Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
• Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
• Strong project management capability and detail orientation
• Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
• Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
• A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
• Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
  

• Seniority levelNot Applicable

• Employment typeFull-time

• Job functionMarketing and Sales
• IndustriesInformation Services

Referrals increase your chances of interviewing at CoinMarketCap by 2x

Get notified about new Vice President Marketing jobs in Global Village, Dubai, United Arab Emirates.

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

United Arab Emirates (FTO)

Reporting to Head of Marketing, the candidate will manage the overall marketing & budget for Private Banking; Emirati, Mashreq Al Islami develop & deliver business marketing campaigns, and leverage all marketing aspects such as Digital, Offline, PR, Events & Research to achieve significant results.

• Strategic Product Marketing Leadership – Collaborate with the Head of Marketing and product stakeholders to craft annual and quarterly marketing strategies aligned with business objectives and revenue goals.
• Lead the development and execution of 360-degree integrated marketing campaigns across digital, ATL, BTL, and experiential channels to drive both New-to-Bank (NTB) and Existing-to-Bank (ETB) customer engagement.
• Own end-to-end campaign execution—from insight-driven creative development and media planning to rollout, performance tracking, and optimization for maximum ROI.
• Drive category visibility and preference through compelling, insight-led storytelling and robust thought leadership initiatives in partnership with the PR team.
• Continuously monitor campaign effectiveness using data and analytics, providing actionable insights and strategic recommendations for improvement.
• Track competitor strategies and market dynamics to create timely, relevant, and differentiated marketing responses.
• Manage budgets efficiently, ensuring optimal use of resources, vendor coordination, and compliance with internal finance policies.
• Ensure full alignment with Economic Departments to obtain regulatory approvals and permits for campaigns and promotions.

• Performance-Driven Digital Marketing – Co-develop and implement a customer-centric digital marketing strategy leveraging customer behavior insights, market intelligence, and evolving digital trends.
• Own the performance of digital marketing initiatives across paid, owned, and earned media, including social, programmatic, SEO/SEM, display, and email marketing.
• Manage full-funnel marketing, optimizing for reach, engagement, and conversion with a focus on high-value customer acquisition and retention.
• Deliver month-on-month KPI improvement through data-led decision making and continuous optimization of media mix, messaging, and targeting.
• Monitor conversion pathways, identify drop-off points, and collaborate with Product, Technology, and Digital Studio teams to refine the digital user journey and boost conversion.
• Drive innovation in digital content and performance marketing, piloting new tools, platforms, and formats to ensure Mashreq remains at the forefront of digital banking.

• Mandatory experience in Digital Marketing
• Strong expertise in banking products marketing with proven track record
• Deep understanding of business dynamics, profitability and growth drivers
• Entrepreneurial with strong drive to succeed, with commitment & result orientation
• Creative thinker, strong ideation, good people communicator & relentless executor with attention to detail
• Ability to engage with senior stakeholders
• Proven ability to leverage external agencies & alliance partners to deliver outstanding campaigns
• Proven track record in conceptualizing, developing and executing digital marketing campaigns

The leading financial institution in MENA

While more than half a century old, we proudly think like a challenger, startup, and innovator in banking and finance, powered by a diverse and dynamic team who put customers first.

Together, we pioneer key innovations and developments in banking and financial services.

Our mandate? To help customers find their way to Rise Every Day, partnering with them through the highs and lows to help them reach their goals and unlock their unique vision of success.

Delivering superior service to clients by leading with innovation, treating colleagues with dignity and fairness while pursuing opportunities that grow shareholders value.

We actively contribute to the community through responsible banking in our mission to inspire more people to Rise.

United Arab Emirates (FTO)

Reporting to Head of Marketing, the candidate will manage the overall marketing & budget for Private Banking; Emirati, Mashreq Al Islami develop & deliver business marketing campaigns, and leverage all marketing aspects such as Digital, Offline, PR, Events & Research to achieve significant results.

• Strategic Product Marketing Leadership – Collaborate with the Head of Marketing and product stakeholders to craft annual and quarterly marketing strategies aligned with business objectives and revenue goals.
• Lead the development and execution of 360-degree integrated marketing campaigns across digital, ATL, BTL, and experiential channels to drive both New-to-Bank (NTB) and Existing-to-Bank (ETB) customer engagement.
• Own end-to-end campaign execution—from insight-driven creative development and media planning to rollout, performance tracking, and optimization for maximum ROI.
• Drive category visibility and preference through compelling, insight-led storytelling and robust thought leadership initiatives in partnership with the PR team.
• Continuously monitor campaign effectiveness using data and analytics, providing actionable insights and strategic recommendations for improvement.
• Track competitor strategies and market dynamics to create timely, relevant, and differentiated marketing responses.
• Manage budgets efficiently, ensuring optimal use of resources, vendor coordination, and compliance with internal finance policies.
• Ensure full alignment with Economic Departments to obtain regulatory approvals and permits for campaigns and promotions.

• Performance-Driven Digital Marketing – Co-develop and implement a customer-centric digital marketing strategy leveraging customer behavior insights, market intelligence, and evolving digital trends.
• Own the performance of digital marketing initiatives across paid, owned, and earned media, including social, programmatic, SEO/SEM, display, and email marketing.
• Manage full-funnel marketing, optimizing for reach, engagement, and conversion with a focus on high-value customer acquisition and retention.
• Deliver month-on-month KPI improvement through data-led decision making and continuous optimization of media mix, messaging, and targeting.
• Monitor conversion pathways, identify drop-off points, and collaborate with Product, Technology, and Digital Studio teams to refine the digital user journey and boost conversion.
• Drive innovation in digital content and performance marketing, piloting new tools, platforms, and formats to ensure Mashreq remains at the forefront of digital banking.

• Mandatory experience in Digital Marketing
• Strong expertise in banking products marketing with proven track record
• Deep understanding of business dynamics, profitability and growth drivers
• Entrepreneurial with strong drive to succeed, with commitment & result orientation
• Creative thinker, strong ideation, good people communicator & relentless executor with attention to detail
• Ability to engage with senior stakeholders
• Proven ability to leverage external agencies & alliance partners to deliver outstanding campaigns
• Proven track record in conceptualizing, developing and executing digital marketing campaigns

The leading financial institution in MENA

While more than half a century old, we proudly think like a challenger, startup, and innovator in banking and finance, powered by a diverse and dynamic team who put customers first.

Together, we pioneer key innovations and developments in banking and financial services.

Our mandate? To help customers find their way to Rise Every Day, partnering with them through the highs and lows to help them reach their goals and unlock their unique vision of success.

Delivering superior service to clients by leading with innovation, treating colleagues with dignity and fairness while pursuing opportunities that grow shareholders value.

We actively contribute to the community through responsible banking in our mission to inspire more people to Rise.

Stake is the MENA region's most exciting real estate fintech company, combining real estate expertise and innovative financial technology to deliver products that empower everyone to own and build wealth through Real Estate. Launched in 2021 we have grown rapidly, leveraging decades of experience in technology, financial services and global real estate, to launch the MENA region's first mobile app for fractional real estate investing.

This is just the beginning and we're currently searching for highly talented individuals to join and help lead our expansion into international markets and new business lines

Our dynamic marketing team are brand builders, lead generators, and content creators

As we scale globally, we're looking for a bold, creative Vice President of Marketing to lead our brand into its next era of growth

• Define and evolve Stake's UAE brand strategy and narrative, ensuring resonance across the UAE, KSA, and new international markets (e.g. UK, US)
• Own mid to upper funnel marketing, driving awareness, relevance, and trust with culturally relevant storytelling
• Build a marketing vision that champions emotional connection and lifestyle branding in a highly regulated industry
• Partner with Founders, Product, Sales and CX to embed marketing into key business initiatives and long-term positioning

• Lead a growing marketing org across Brand, Product Marketing, Content, Creative, Social, PR and Influencer Marketing
• Define clear quarterly OKRs and workflows for creative excellence and cross-functional collaboration
• Build a performance-minded, creatively brave team culture

• Lead product positioning, messaging, and launch strategy for Stake's investment offerings, including new products
• Deeply understand investor personas and decision journeys, especially across HNWI, first-time investors and international buyers.
• Translate product value into compelling narratives that drive market understanding and confidence

• Set the creative tone and content pillars for Stake's brand presence across all owned and earned channels
• Oversee the delivery of high-impact brand campaigns, editorial, video storytelling, and always-on content
• Ensure consistent and modern brand voice across every platform, localized for the GCC and global expansion markets
• Supervise content creators, video teams and external creative agencies

• Lead Stake's experiential and OOH strategy, including events, brand activations and sponsorships that build physical brand visibility
• Shape Stake's presence in key cultural moments in Dubai, Abu Dhabi, and international markets, aligning brand with lifestyle, luxury, and wealth-building aspirations

• Shape Stake's brand presence as we expand globally, with tailored strategies for the UAE, the US, and beyond
• Ensure cultural nuance and localization are embedded in messaging, visuals, and influencer/community marketing efforts

• Lead PR strategy and agency relationships to increase share of voice across business, fintech and real estate media
• Scale Stake's creator program through partnerships with finance creators, real estate experts, and high-trust voices
• Ensure consistent thought leadership messaging from company spokespeople and leadership

• Lead the UAE partnerships strategy
• Build partnerships with media, real estate and lifestyle brands that elevate brand perception and credibility

• 15+ years of experience in marketing, with at least 5 years in VP-level brand and communications leadership at a high-growth company
• Experience from scaling a start up through to scale up and leading a large team
• Deep brand and storytelling expertise
• Real estate experience is preferred
• Proven experience launching and growing brands across multiple markets, ideally including GCC and Western markets
• Exceptional creative judgment and ability to oversee high-quality execution across visual identity, voice, and campaign creative
• Experience building brands that appeal to both everyday investors and high-net-worth individuals
• Track record managing cross-functional teams and agencies across content, creative, product marketing, PR, and social
• Excellent communication and stakeholder management skills, with the ability to influence at the C-level
• Global mindset with deep appreciation for local cultural relevance and regulatory compliance

• Hybrid work environment
• Work directly with senior leadership in one of the region's fastest growing start-ups; you will get exposure to all functions at Stake and have the chance to learn from the very best in the space
• Generous equity compensation; this aims to bring a high degree of ownership into your work. As Stake grows, you grow with it
• Budget for learning and development; we want Stakers to constantly strive for personal and professional growth
• Best in class end of service savings scheme; through DIFC-sponsored DEWS programme
• Off-sites and regular team events

Stake has a high performance culture where the bar is always rising. We bring on brilliant, ambitious and curious people who see the value in Stake and want to grow with us.

Who we are :

Stake is the MENA region's most exciting real estate fintech company, combining real estate expertise and innovative financial technology to deliver products that empower everyone to own and build wealth through Real Estate. Launched in 2021 we have grown rapidly, leveraging decades of experience in technology, financial services and global real estate, to launch the MENA region's first mobile app for fractional real estate investing.

This is just the beginning and we're currently searching for highly talented individuals to join and help lead our expansion into international markets and new business lines

The Marketing Team

Our dynamic marketing team are brand builders, lead generators, and content creators

As we scale globally, we're looking for a bold, creative Vice President of Marketing to lead our brand into its next era of growth

1. Brand Leadership & Marketing Strategy
   • Define and evolve Stake's UAE brand strategy and narrative, ensuring resonance across the UAE, KSA, and new international markets (e.g. UK, US)
   • Own mid to upper funnel marketing, driving awareness, relevance, and trust with culturally relevant storytelling
   • Build a marketing vision that champions emotional connection and lifestyle branding in a highly regulated industry
   • Partner with Founders, Product, Sales and CX to embed marketing into key business initiatives and long-term positioning
2. Team Leadership & Structure
   • Lead a growing marketing org across Brand, Product Marketing, Content, Creative, Social, PR and Influencer Marketing
   • Define clear quarterly OKRs and workflows for creative excellence and cross-functional collaboration
   • Build a performance-minded, creatively brave team culture
3. Product Marketing & Commercial Go-To-Market
   • Lead product positioning, messaging, and launch strategy for Stake's investment offerings, including new products
   • Deeply understand investor personas and decision journeys, especially across HNWI, first-time investors and international buyers
   • Translate product value into compelling narratives that drive market understanding and confidence
4. Creative, Content & Social Media
   • Set the creative tone and content pillars for Stake's brand presence across all owned and earned channels
   • Oversee the delivery of high-impact brand campaigns, editorial, video storytelling, and always-on content
   • Ensure consistent and modern brand voice across every platform, localized for the GCC and global expansion markets
   • Supervise content creators, video teams and external creative agencies
5. Offline Brand Building
   • Lead Stake's experiential and OOH strategy, including events, brand activations and sponsorships that build physical brand visibility
   • Shape Stake's presence in key cultural moments in Dubai, Abu Dhabi, and international markets, aligning brand with lifestyle, luxury, and wealth-building aspirations
6. International Expansion & Localization
   • Shape Stake's brand presence as we expand globally, with tailored strategies for the UAE, the US, and beyond
   • Ensure cultural nuance and localization are embedded in messaging, visuals, and influencer / community marketing efforts
7. PR, Influencers & Stakeholder Communication
   • Lead PR strategy and agency relationships to increase share of voice across business, fintech and real estate media
   • Scale Stake's creator program through partnerships with finance creators, real estate experts, and high-trust voices
   • Ensure consistent thought leadership messaging from company spokespeople and leadership
8. Partnerships
   • Lead the UAE partnerships strategy
   • Build partnerships with media, real estate and lifestyle brands that elevate brand perception and credibility

• 15+ years of experience in marketing, with at least 5 years in VP-level brand and communications leadership at a high-growth company
• Experience from scaling a startup through to scale up and leading a large team
• Deep brand and storytelling expertise
• Real estate experience is preferred
• Proven experience launching and growing brands across multiple markets, ideally including GCC and Western markets
• Exceptional creative judgment and ability to oversee high-quality execution across visual identity, voice, and campaign creative
• Experience building brands that appeal to both everyday investors and high-net-worth individuals
• Track record managing cross-functional teams and agencies across content, creative, product marketing, PR, and social
• Excellent communication and stakeholder management skills, with the ability to influence at the C-level
• Global mindset with deep appreciation for local cultural relevance and regulatory compliance

• Hybrid work environment
• Work directly with senior leadership in one of the region's fastest growing start-ups; you will get exposure to all functions at Stake and have the chance to learn from the very best in the space
• Generous equity compensation; this aims to bring a high degree of ownership into your work. As Stake grows, you grow with it
• Budget for learning and development; we want Stakers to constantly strive for personal and professional growth
• Best in class end of service savings scheme; through DIFC-sponsored DEWS programme
• Off-sites and regular team events

Stake has a high performance culture where the bar is always rising. We bring on brilliant, ambitious and curious people who see the value in Stake and want to grow with us.