316 Social Media Strategist jobs in Dubai

Elevate Your Career as a Social Media Expert

We seek an accomplished social media strategist to lead our online presence and drive engagement across digital platforms.

• Develop and execute impactful social media campaigns to boost brand visibility and audience interaction.
• Oversee content creation, leveraging graphics, reels, videos, blogs, and event highlights for Instagram, Facebook, LinkedIn, TikTok, and YouTube.
• Collaborate with cross-functional teams to showcase live events, behind-the-scenes content, and client projects.
• Monitor, analyze, and report on performance metrics to refine campaigns.
• Stay abreast of the latest social media trends, tools, and best practices within the events industry.
• Engage with audiences, respond to inquiries, and build a strong online community.
• Coordinate with marketing and business development teams to align digital strategies with company objectives.

• Minimum 3+ years of experience in Social Media Management, preferably in AV, Events, or Hospitality industries.
• Strong proficiency in content creation tools (Canva, Adobe, CapCut, etc.).
• Excellent copywriting and storytelling skills.
• Familiarity with paid advertising campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads).
• Creative mindset with strong attention to detail.
• Ability to work in a fast-paced, event-driven environment.

We are seeking a skilled professional to oversee the development and implementation of social media strategies for our brands across various platforms.

The ideal candidate will have experience in creating and executing effective online campaigns that maximize engagement and drive results. We encourage applicants with strong analytical skills, creativity, and excellent communication abilities.

• Support campaign development by conducting competitive analysis, customer behavior research, and cultural trend analysis.
• Leverage data insights to launch targeted social media campaigns that resonate with diverse audiences.
• Collaborate with internal teams to ideate and execute campaign tactics.
• Create engaging social content aligned with brand identity and best practices.
• Manage agency partners for planning, scheduling, and publishing campaign content.
• Develop integrated marketing plans for promotional calendars.

Key Responsibilities:

• Bachelor's degree in marketing or communications.
• Minimum 3 years of social media experience.
• Knowledge of current digital trends and marketing principles.
• Excellent problem-solving skills with attention to detail.

What We Offer:

• A dynamic work environment with a talented team of professionals.
• Opportunities for growth and professional development.

Job Title:

We are a fast-growing premium beauty brand with global ambitions currently focused on building deeper audience connection and long-term visibility.

This role is for a strategic thinker with 3+ years of experience in social media strategy who understands how to position a brand, spot winning trends, and build recognition through smart strategy.

• Audit our existing brand presence across social and paid media
• Propose updated content direction: voice, hooks, content pillars, and platform trends
• Identify strategic gaps in storytelling or engagement and provide actionable solutions
• Collaborate with internal content and ad teams to align messaging
• Share competitor and market insights (Dubai & US focused)
• Contribute to campaign direction and creative briefing (not day-to-day content creation)

Requirements:

• Strong understanding of hooks, tone of voice, platform trends, and positioning
• Ability to submit real past work: brand guides, campaign plans, creative decks, etc.

Work Style:

This is a remote strategy-only role. Preference will be given to candidates based in Dubai who are open to occasional in-person meetings.

This role entails leading the execution of a comprehensive social media strategy in alignment with company communication and business objectives. The successful candidate will be responsible for recommending the best platforms, plans, and approaches to drive engagement, enhance share of voice, and deliver business KPIs.

• Lead Execution of Social Media Strategy : Align social media efforts with company goals and objectives.
• Oversee Content Quality : Review and approve all written and visual materials to ensure consistency with brand guidelines and tone of voice.
• Manage End-to-End Campaigns : Develop, implement, and deliver campaigns across assigned segments and special projects.
• Collaborate with External Partners : Work with social media agencies on strategy, execution, SLAs, and reporting to maximize value and build strong partnerships.
• Monitor and Analyze Performance : Generate reports and share insights for continuous improvement, including post-event reviews.
• Maintain a Social Media Calendar : Drive engaging content, activations, and agile conversations to strengthen brand community and loyalty.
• Foster Cross-Functional Relationships : Ensure alignment with internal teams and external partners while supporting knowledge sharing and best practices.

• Bachelor's Degree : Mass Communications or a related field.
• 5–8 Years of Experience : Managerial/project management experience, preferably with at least 5 years in a managerial role.
• Strong Organizational Skills : Ability to multi-task and meet tight deadlines.
• Excellent Communication Skills : Strong negotiation and influencing abilities in both Arabic and English.
• Proven Leadership : Collaborative, team-oriented approach with the ability to inspire stakeholders at all levels.
• Analytical Mindset : Solid understanding of business objectives, UAE culture, and protocols, with a focus on delivering results.
• Data Analysis : Proficiency in MS Office (Word, Excel, PowerPoint) and ability to apply a data-driven, metric-oriented approach.

We're a fast-growing premium beauty brand with global ambitions currently focused on building deeper audience connection and long-term visibility.

We're looking for a part-time Social Media Strategist who understands how to position a brand, spot winning trends, and build recognition through smart strategy (not content posting).

This is a remote strategy-only role , but preference will be given to candidates based in Dubai who are open to occasional in-person meetings.

We are only reviewing applications with a portfolio and thoughtful answers. Please complete this in your cover letter to apply :

What to include :

• Portfolio or folder with past strategic brand work
• One campaign you led (with results or visuals)
• Sample of platform strategy (Instagram, TikTok, etc.)
• Creative direction sample (brand voice, moodboard, etc.)
• One example of how your strategy helped a brand go from flat to standout

Tasks

• Audit our existing brand presence across social and paid media
• Propose updated content direction : voice, hooks, content pillars, and platform trends
• Identify strategic gaps in storytelling or engagement and provide actionable solutions
• Collaborate with internal content and ad teams to align messaging
• Share competitor and market insights (Dubai & US focused)
• Contribute to campaign direction and creative briefing (not day-to-day content creation)

Requirements

• 3+ years of experience in social media strategy (not posting)
• Deep knowledge of the Dubai and US beauty / lifestyle markets
• Past work with DTC brands in beauty, wellness, or fashion
• Strong understanding of hooks, tone of voice, platform trends, and positioning
• Able to submit real past work : brand guides, campaign plans, creative decks, etc.
• Bonus : Available in Dubai for occasional strategy sessions (not mandatory)
• 1,500–$2,000 / month based on experience & portfolio
• Flexible, part-time contract
• Fully remote (Dubai-based preferred for optional in-person sessions)
• Chance to work with a fast-scaling DTC brand
• No routine posting this is about strategy, not scheduling

This is a short-term role with long-term impact. We're not looking for generalists only strategic thinkers with proven results will be considered.

Lead the Narrative of Our Iconic Brand

We are seeking a visionary professional to lead our narrative across social media platforms.

This is an opportunity for a dynamic storyteller who thrives both in front of and behind the camera, shaping captivating content that inspires engagement, elevates brand prestige, and drives meaningful results.

• Create a sophisticated social media strategy that reflects our luxury brand's elegance and exclusivity.
• Conceptualize and produce compelling short-form videos, reels, stories, and posts tailored meticulously to each platform.
• Spearhead and optimize social advertising campaigns to extend our reach and maximize return on investment.
• Design and execute innovative viral campaigns that resonate with discerning audiences.
• Monitor analytics with precision to refine content strategies ensuring every post embodies impact and allure.
• Stay ahead of the curve by immersing yourself in the latest trends within travel, luxury, and lifestyle spheres.
• Collaborate seamlessly with our design and marketing team to ensure all content reflects our distinguished aesthetic and messaging.

About You:

• You have a magnetic on-camera presence with exceptional communication skills in English.
• You have 2-4 years of demonstrated expertise in social media management, content creation, or influencer marketing.
• You possess mastery in video production and editing tools coupled with a gift for creative storytelling.
• You have proven knowledge in paid social advertising and campaign optimization.
• You have a discerning, innovative mind with an instinct for identifying and harnessing emerging trends.

Elevate your career where timeless luxury meets contemporary storytelling.

Join to apply for the Part-Time Social Media Strategist (Dubai-Based Preferred) role at Marc Kirsten Couture

Join to apply for the Part-Time Social Media Strategist (Dubai-Based Preferred) role at Marc Kirsten Couture

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This range is provided by Marc Kirsten Couture. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

We're a fast-growing premium beauty brand with global ambitions currently focused on building deeper audience connection and long-term visibility.

We're looking for a part-time Social Media Strategist who understands how to position a brand, spot winning trends, and build recognition through smart strategy (not content posting).

This is a remote strategy-only role, but preference will be given to candidates based in Dubai who are open to occasional in-person meetings.

We are only reviewing applications with a portfolio and thoughtful answers. Please complete this in your cover letter to apply:

What to include:

• Portfolio or folder with past strategic brand work
• One campaign you led (with results or visuals)
• Sample of platform strategy (Instagram, TikTok, etc.)
• Creative direction sample (brand voice, moodboard, etc.)
• One example of how your strategy helped a brand go from flat to standout

We're a fast-growing premium beauty brand with global ambitions currently focused on building deeper audience connection and long-term visibility.

We're looking for a part-time Social Media Strategist who understands how to position a brand, spot winning trends, and build recognition through smart strategy (not content posting).

This is a remote strategy-only role, but preference will be given to candidates based in Dubai who are open to occasional in-person meetings.

We are only reviewing applications with a portfolio and thoughtful answers. Please complete this in your cover letter to apply:

What to include:

• Portfolio or folder with past strategic brand work
• One campaign you led (with results or visuals)
• Sample of platform strategy (Instagram, TikTok, etc.)
• Creative direction sample (brand voice, moodboard, etc.)
• One example of how your strategy helped a brand go from flat to standout

• Audit our existing brand presence across social and paid media
• Propose updated content direction: voice, hooks, content pillars, and platform trends
• Identify strategic gaps in storytelling or engagement and provide actionable solutions
• Collaborate with internal content and ad teams to align messaging
• Share competitor and market insights (Dubai & US focused)
• Contribute to campaign direction and creative briefing (not day-to-day content creation)

• 3+ years of experience in social media strategy (not posting)
• Deep knowledge of the Dubai and US beauty/lifestyle markets
• Past work with DTC brands in beauty, wellness, or fashion
• Strong understanding of hooks, tone of voice, platform trends, and positioning
• Able to submit real past work: brand guides, campaign plans, creative decks, etc.
• Bonus: Available in Dubai for occasional strategy sessions (not mandatory)

• $1,500–$2,000/month based on experience & portfolio
• Flexible, part-time contract
• Fully remote (Dubai-based preferred for optional in-person sessions)
• Chance to work with a fast-scaling DTC brand
• No routine posting this is about strategy, not scheduling

This is a short-term role with long-term impact. We're not looking for generalists only strategic thinkers with proven results will be considered.

• Seniority level Associate

• Employment type Full-time

• Job function Marketing

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Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates 5 months ago

We're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

We're a fast-growing premium beauty brand with global ambitions currently focused on building deeper audience connection and long-term visibility.

We're looking for a part-time Social Media Strategist who understands how to position a brand, spot winning trends, and build recognition through smart strategy (not content posting).

This is a remote strategy-only role, but preference will be given to candidates based in Dubai who are open to occasional in-person meetings.

We are only reviewing applications with a portfolio and thoughtful answers. Please complete this in your cover letter to apply:

What to include:

• Portfolio or folder with past strategic brand work
• One campaign you led (with results or visuals)
• Sample of platform strategy (Instagram, TikTok, etc.)
• Creative direction sample (brand voice, moodboard, etc.)
• One example of how your strategy helped a brand go from flat to standout

• Audit our existing brand presence across social and paid media
• Propose updated content direction: voice, hooks, content pillars, and platform trends
• Identify strategic gaps in storytelling or engagement and provide actionable solutions
• Collaborate with internal content and ad teams to align messaging
• Share competitor and market insights (Dubai & US focused)
• Contribute to campaign direction and creative briefing (not day-to-day content creation)

• 3+ years of experience in social media strategy (not posting)
• Deep knowledge of the Dubai and US beauty/lifestyle markets
• Past work with DTC brands in beauty, wellness, or fashion
• Strong understanding of hooks, tone of voice, platform trends, and positioning
• Able to submit real past work: brand guides, campaign plans, creative decks, etc.
• Bonus: Available in Dubai for occasional strategy sessions (not mandatory)

• $1,500–$2,000/month based on experience & portfolio
• Flexible, part-time contract
• Fully remote (Dubai-based preferred for optional in-person sessions)
• Chance to work with a fast-scaling DTC brand
• No routine posting this is about strategy, not scheduling

This is a short-term role with long-term impact. We're not looking for generalists only strategic thinkers with proven results will be considered.

Overview

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award-winning campaigns, expanding client relationships into new markets or services, and making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world.

The Social Media Content Strategist translates brand and business objectives into an insight-led, channel-specific content system—defining pillars, tone of voice, and a measurable editorial calendar—and orchestrates creative, community, and media to deliver it at pace. They use audience, competitive, and performance data to plan, brief, and continually optimize content so it’s consistent, culturally relevant, and tied to outcomes (reach, engagement, consideration, and conversion).

• Social and Content
  • Build the social/content strategy and monthly calendar across Meta, X, YouTube/Shorts, TikTok, etc.
  • Run day-to-day client comms and workflow; brief and QA creative/production.
  • Write/oversee captions, post copy, and light platform adaptations.
  • Mentor a team member to handle community management (3-4 hrs/day, scaling during launches/issues) and use our scheduling tools.
  • Mentor the same team member to produce monthly performance reports with clear analysis.
  • Lead quarterly competitive analysis (social listening + page audits) with recommendations.
• General
  • Support the regional leadership team on relevant projects and initiatives
  • Be a cultural ambassador for the team and agency; promoting initiatives internally and externally; showcasing activities and achievements internally and on social media
  • Attend agency and industry events as appropriate to represent the agency
  • Seek ways to increase knowledge for self-improvement and to improve the team’s ability to deliver results
  • Proactive suggestions for new processes and tools to improve efficiency and performance of the team
  • Regular travel to various LEWIS office across the network

• 3–5 years in social/content strategy (agency or brand); tech/consumer electronics a plus.
• Strong Arabic & English writing; culturally tuned for GCC/MENA.
• Proven content planning, briefing, and stakeholder management.
• Comfortable with analytics/listening tools (e.g., Sprinklr, Brandwatch, Talkwalker, native)

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that LEWIS is a place where everyone can thrive.

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