Digital Marketing Manager - Consumer Goods
Posted today
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This opportunity is with a well-established, medium-sized organisation, known for its commitment to delivering high-quality products to a global audience. The company fosters a professional environment that values expertise and innovation in the digital domain.
Responsibilities- Develop and implement comprehensive digital marketing strategies tailored to the consumer goods market.
- Manage and optimise campaigns across various digital platforms, including social media, search engines, and email marketing.
- Monitor key performance indicators (KPIs) to measure campaign success and identify areas for improvement.
- Collaborate with cross-functional teams to ensure brand consistency across all digital channels.
- Lead content creation efforts to engage the target audience effectively.
- Stay updated on emerging digital trends and technologies to maintain a competitive edge.
- Oversee the digital marketing budget, ensuring cost-effective allocation of resources.
- Generate detailed reports on campaign performance and present insights to stakeholders.
- A degree in Marketing, Digital Media, or a related field.
- Proven experience in managing digital campaigns within similar industry.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Proficiency in digital marketing tools and platforms, including Google Analytics and social media management tools.
- Excellent project management and organisational abilities.
- A creative mindset with a focus on achieving measurable results.
Senior Consultant - Consumer Goods and Services
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Arabic speaking - Senior Consultant - Consumer Goods and Services practice
You want to boost your career and collaborate with expert, talented colleagues to solve and deliver against our clients' most important challenges? We are growing and are looking for people to join our team. You'll be part of an entrepreneurial, high-growth environment of 300.000 employees. Our dynamic organization allows you to work across functional business pillars, contributing your ideas, experiences, diverse thinking, and a strong mindset. Are you ready?
About your roleAs a Senior Consultant, you will be part of our dynamic consulting team in KSA, contributing to digital transformation projects. Your role involves collaborating with senior consultants, analysing data, and implementing AI-driven solutions. You will be required to be a part of a growth strategy for Infosys Consulting in the Middle East region, focussing in KSA initially but not limited to one country. You will be required to work closely with our sales and account leadership teams to shape up solution and deliver them as part of a team focused on ecommerce, customer services and digital transformations.
You.- Have a broad business skill set including stakeholder management, problem-solving, and resilience.
- Have experience in gathering, validating, synthesizing, documenting, and communicating data and information for a range of audiences.
- Have excellent interpersonal skills and strong written and verbal communication skills in Arabic (C2 proficiency) and English (C2 proficiency), project-related mobility/willingness to travel.
- Act as a strong SME in any one of the areas of customer services, e commerce, digital platforms, Value stream analysis and design in one or more areas of supply chain management.
- Demonstrate your ability to work as part of techno functional teams and lead project teams in your area of expertise.
- Apply your knowledge of AI concepts (machine learning, natural language processing, etc.) to project tasks.
- Gather requirements, conduct research, and contribute to project deliverables.
Note: Given that this is just a short snapshot of the role we encourage you to apply even if you don't meet all the requirements listed above. We are looking for team members who strive to make an impact and are eager to learn. If this sounds like you and you feel you have the skills and experience required, then please apply now.
About your teamOur CRL (Consumer Goods, retail & Logistics) practice helps some of the largest global firms and most recognizable local brands solve their biggest challenges in today’s age of constant disruption. With diverse services spanning growth strategy and new product innovation, to omni-channel customer experience, supply chain resiliency and AI-driven new business models, we help clients, both private and public sector, shape and achieve their growth agenda for a sustainable future. We transform traditional organizations to digitally centric business models and drive new revenue streams. We are currently expanding into some strategic accounts in the Middle East and need strong Arabic speaking consultants to join us.
About Infosys ConsultingBe part of a globally renowned management consulting firm on the front-line of industry disruption and at the cutting edge of technology. We work with market leading brands across sectors. Our culture is inclusive and entrepreneurial. Being a mid-size consultancy within the scale of Infosys gives us the global reach to partner with our clients throughout their transformation journey.
Our core values, IC-LIFE, form a common code that helps us move forward. IC-LIFE stands for Inclusion, Equity and Diversity, Client, Leadership, Integrity, Fairness, and Excellence. To learn more about Infosys Consulting and our values, please visit our careers page.
Within Europe, we are recognized as one of the UK’s top firms by the Financial Times and Forbes due to our client innovations, our cultural diversity and dedicated training and career paths. Infosys is on the Germany’s top employers list for 2023. Management Consulting Magazine named us on their list of Best Firms to Work for. Furthermore, Infosys has been recognized by the Top Employers Institute, a global certification company, for its exceptional standards in employee conditions across Europe for five years in a row.
We offer industry-leading compensation and benefits, along with top training and development opportunities so that you can grow your career and achieve your personal goals. Curious to learn more? We’d love to hear from you. Apply today!
#J-18808-LjbffrMarketing Director - Consumer Goods - Dubai Based
Posted today
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Our client is a global FMCG leader with iconic brands, known for innovation and consumer-first strategies. They offer scale, growth opportunities, and a strong focus on sustainability and digital transformation - an exciting place to advance a marketing career.
Responsibilities- Drive the overall brand and marketing strategy across multiple categories to achieve growth targets
- Lead the development and execution of integrated campaigns that strengthen brand equity and consumer engagement
- Manage cross-functional teams and agency partners to deliver impactful and on-budget activations
- Operate as the voice of the consumer, leveraging insights and data to shape innovation and portfolio strategy
- Deliver effective marketing ROI by optimizing spend across digital, traditional, and in-store channels
- Run talent development initiatives within the marketing team, building future leaders and fostering a culture of creativity and excellence
- Proven track record in senior marketing leadership within FMCG or consumer brands
- Strong commercial acumen with experience in driving growth across multiple categories
- Expertise in brand strategy, innovation and portfolio management
- Deep knowledge of digital, omnichannel and traditional marketing channels
- Strong analytical ability with a data-driven approach to decision making
- Excellent leadership and people management skills, with a focus on developing talent
- Collaborative mindset and ability to influence cross-functional stakeholders at all levels
- Resilient, adaptable and capable of thriving in a fast-paced, competitive environment
Marketing Director - Consumer Goods - Dubai Based
Posted today
Job Viewed
Job Description
Overview
Our client is a global FMCG leader with iconic brands, known for innovation and consumer-first strategies. They offer scale, growth opportunities, and a strong focus on sustainability and digital transformation - an exciting place to advance a marketing career.
Responsibilities- Drive the overall brand and marketing strategy across multiple categories to achieve growth targets
- Lead the development and execution of integrated campaigns that strengthen brand equity and consumer engagement
- Manage cross-functional teams and agency partners to deliver impactful and on-budget activations
- Operate as the voice of the consumer, leveraging insights and data to shape innovation and portfolio strategy
- Deliver effective marketing ROI by optimizing spend across digital, traditional, and in-store channels
- Run talent development initiatives within the marketing team, building future leaders and fostering a culture of creativity and excellence
- Proven track record in senior marketing leadership within FMCG or consumer brands
- Strong commercial acumen with experience in driving growth across multiple categories
- Expertise in brand strategy, innovation and portfolio management
- Deep knowledge of digital, omnichannel and traditional marketing channels
- Strong analytical ability with a data-driven approach to decision making
- Excellent leadership and people management skills, with a focus on developing talent
- Collaborative mindset and ability to influence cross-functional stakeholders at all levels
- Resilient, adaptable and capable of thriving in a fast-paced, competitive environment
Regional Trade Marketing Specialist – Consumer Goods
Posted 18 days ago
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Job Description
Charterhouse is working in partnership with a globally recognized leader in consumer goods, to recruit a Regional Trade Marketing Specialist. This role will be based in the Dubai office and responsible for driving brand growth and market presence across the Middle East and Africa. This is an excellent opportunity for an individual who has led local marketing plans or worked in a highly autonomous regional role and is now ready to take the next step in their career. There will be a direct reporting line to the International HQ and regular interaction with Country Managers to identify key growth drivers and influence marketing activity. A clear focus for the role will be to develop tailored trade marketing plans that align with both local market needs and central brand guidelines. The Marketing Specialist will help to inform category management strategies which are tailored to both consumers and retailers, with the goal of increasing market share through insight-driven approaches. In collaboration with the leadership team, this role will be responsible for recommending assortment plans, promotional campaigns, event activations, and merchandising solutions for key accounts. This will include implementing impactful promotional events that include theme definition, offers, and in-store POS tools. In addition, the successful individual will have budget management control, with the expectation to build and monitor local marketing budgets to ensure delivery of plans while maximizing ROI.
Requirements
To be considered for this role, candidates should hold a Bachelors or Master’s degree in marketing and communication, with a minimum of 5 years’ experience in Consumer Goods/FMCG marketing. A strong understanding of retail and distribution dynamics is essential, along with solid experience managing marketing activities across the UAE and ideally various MEA countries. Fluency in both Arabic and English is required, alongside excellent project management and communication skills.
About the company
The Charterhouse brand and business was launched in Dubai and the Middle East in April 2004 by a team of international recruiters and management consultants, after its inception in Sydney, Australia in September 2003. Charterhouse Middle East is now positioned as the leading regional recruiter within its area of disciplines and functional markets. Charterhouse offers professional and bespoke contingency and retained search services to all sectors of the market. Service quality is guaranteed, thanks to a particular focus on flexibility. Charterhouse was the first international search and selection business to establish Dubai as its base. The growth in the Middle East region has been mirrored by Charterhouse globally, with offices now in Qatar, Hong Kong, Singapore, Melbourne and Sydney.
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